The pre-sale box office of "Wild Child" starring Wang Junkai exceeded 5 million in eleven hours, but the movie was suddenly announced to be withdrawn late at night on the 3rd. You must know that it was announced at 9 o'clock in the morning on July 3 that it would be released on July 10, and the file was raised on the same day and withdrawn on the same day. A number of theaters have been notified to suspend all pre-sales of "Wild Child" until further notice. It makes it curious, what exactly is going on?
The reason given by the filmmaker is the post-production schedule, but many people suspect that it is still a problem with the subject matter. Because this film is based on the real events of "Wandering Brothers", focusing on the group of "socially distressed children". There are too many things like withdrawing files, and there are too many domestic entertainment movies, and the industry is too casual.
Many netizens expressed their confusion and regret about this, and expressed their dissatisfaction and doubts about the change in the release time of the movie. Some fans are even more worried that such changes will affect the film's word-of-mouth and box office performance. You must know that after many movies are withdrawn, the box office and word of mouth have been affected. Wang Junkai paid a lot for the movie "Wild Child", and the movie also relied on him to carry the box office, and now that he has withdrawn, he is the biggest victim.
After the movie "There is No Thing That Can't Be Solved by a Hot Pot" was announced, it was launched on streaming media. Like the Spring Festival files "Mr. Red Carpet" and "Shake the Sun", they all made mistakes in schedule selection, and they were all withdrawn subsequently. Based on the laws of history, the box office of the movie that is withdrawn and re-released will still only be fluttering. Hopefully "Wild Child" can be an exception.
Netizens generally believe that withdrawing the file is not a good choice, and many people are indignant at the arbitrary changes and disrespect for the audience in the domestic entertainment film industry, hoping to see more high-quality films that focus on social issues, rather than changing the release plan at will for commercial interests. This is not suitable for Wang Junkai and fans.
Whether it is the filmmaker's explanation or the speculation of the outside world, the withdrawal of "Wild Child" has undoubtedly triggered the audience's deep thinking about the film market and their concern about the quality of the film. It is hoped that the filmmakers can respect the expectations of the audience and treat each film seriously and responsibly, not only for the film market, but also for social issues and the audience's emotions. In the end, I still look forward to the release of this movie soon.