Editor: Blake
Copywriter: Blake
Since Xiaomi has also begun to set foot in the automobile market, the much-talked-about Xiaomi car has also been the attention of many fans, looking forward to its new product launch, although the sales volume of Xiaomi car is not so high, but this does not affect the real goal of Xiaomi car.
Xiaomi Auto is leading the trend of China's new car-making forces, positioning it as a "scientific and technological artwork".
On June 28th, Xiaomi Auto brought another new product, this time it is Xiaomi SU7's intelligent chassis atmosphere light, so what will this atmosphere light look like?
Can it be perfectly integrated into Xiaomi cars?
Xiaomi SU7 intelligent chassis atmosphere lights are on sale.
Just this morning at 10 o'clock, Xiaomi officially announced on Weibo that Xiaomi SU7 intelligent chassis atmosphere lights are officially on sale.
As soon as this news was released, it immediately attracted the attention and heated discussions of many netizens.
Since the official launch of Xiaomi Auto on March 28, 2021, many consumers have paid attention to it and have very high expectations.
In addition, its first model, the "Xiaomi Mi 1", performed well, receiving more than 100,000 orders as soon as it was launched.
The subsequent launch of models such as the Xiaomi 7 and Xiaomi 8 has also been widely praised.
The Xiaomi SU7 released this time is also highly anticipated, and the most eye-catching feature on it is the expensive and cool intelligent chassis atmosphere light.
According to official information, the price of this atmosphere light is 999 yuan, a total of 6 colors to choose from, users can adjust the light effect according to their own needs, so that their car becomes the most beautiful scenery on the street at night.
At the press conference, Xiaomi Auto showed the effect of using this ambient light.
I saw that when night fell, the intelligent chassis atmosphere light carried by Xiaomi SU7 was lit, like a colorful ribbon blooming brightly at the bottom of the car.
The light changes unpredictably with the rhythm of the music, giving people a very technological and futuristic visual impact.
Whether parked on the side of the road or driving on the road, as long as the light hits the ground, it will present a colorful light and shadow effect, and instantly become the focus of attention.
Therefore, many netizens have posted renderings of their cars equipped with intelligent chassis atmosphere lights on social platforms such as Weibo and Moments, which have attracted a lot of attention.
Despite this, some netizens expressed doubts and worries about this.
Some people think that this atmosphere light is too "ghostly", which is easy to make people feel frightened and even affect driving safety.
There are also people who worry that this kind of atmosphere lamp with full shape will give people the feeling of "auto parts city", which will affect the overall image of Xiaomi cars.
However, judging from the effect of the on-site press conference and the official promotional video, this intelligent chassis atmosphere lamp does not make people feel too exaggerated or affect the aesthetics.
Instead, it succeeds in creating a sleek, futuristic technological aesthetic through delicate lighting design and precise control technology.
This design is not only in line with the brand image of Xiaomi Auto's consistent pursuit of a sense of technology and avant-garde, but also creates a unique and eye-catching travel experience for car owners.
Smart chassis ambient lights are ghost or fashionable?
The sky is slightly cloudy and dyed with maple leaves.
On the evening of March 29, 2021, a "trend rallying call" composed of the most cutting-edge, well-known, trendy, and youngest entrepreneurs in China's manufacturing industry held a unique confrontation at the Wukesong Gymnasium in Beijing - the 2021 Xiaomi Spring New Product Launch Conference.
The new products launched in this press conference abound, and in this press conference, Lei Jun once again proved his ambition and determination in the automotive field.
As one of the most representative entrepreneurs in China's new manufacturing order, he has a wide range of products in the fields of digital home appliances, Internet of Things and consumer electronics.
Lei Jun said: "We are now ready", "we want to be the world's best mobile phone manufacturer", "we want to be the world's best intelligent manufacturing manufacturer", Lei Jun used his actions to prove his words, and he pushed Chinese manufacturing to the top of the world stage.
Lei Jun founded Xiaomi Group in 2013.
With the concept of "user-centric", it always puts product quality in the first place, and is committed to becoming the world's leading intelligent manufacturer.
After several years of development, Xiaomi Jiguo has gradually expanded its product line, and entered many fields such as TVs, bracelets, smart homes, etc., and on this basis, it has set foot in the logistics industry.
On March 29, 2021, Lei Jun once again proved that he would do better.
Colorful and full of momentum.
At 10 o'clock in the morning on June 28th, after three months of warm-up, the Xiaomi Auto APP Mall officially launched the sale of this "luminous artifact" - SU7 intelligent chassis atmosphere lamp.
There are a total of 6 colors to choose from – white, red, yellow, blue, green and purple.
Users can also use the mobile phone APP to remotely control color switching, brightness adjustment and other operations, so that it can better match the car they use.
The entire ambient lighting shell is made of all-metal material, equipped with 36 high-brightness LED lamp beads, and through precise calculation and layout, it forms a unique and colorful hexagonal design.
The chassis is mounted in an even more innovative way – it is connected directly to the underside of the car and is secured by a specially designed precision mounting clip.
In addition, it is also designed with IP67 waterproof and dustproof performance.
And when the muddy water or rainy night weather comes, it can perfectly show its charming characteristics.
With the dazzling blooming of the magnificent spectacle in front of you, this intelligent chassis atmosphere lamp has been sought after by countless people.
In particular, the dynamic display function of the map and the adaptive function of light sensor.
When night falls, I see that the whole atmosphere light is like a magic array that blooms dazzling light on the ground, creating a very futuristic technological feeling.
It makes people feel like they are in a science fiction movie.
Of course, in addition, there is another important function is the light adaptive function, which can intelligently adjust the brightness according to the changes of the surrounding ambient light, which can effectively improve driving safety when driving at night.
At the same time, it can also provide a good viewing experience during the day and ensure the pleasure of drivers and passengers.
For this intelligent chassis atmosphere lamp, although it has many functional characteristics, both design and function are quite outstanding, but the overall price is not expensive.
I believe that it is definitely a good choice to apply it to your car, so that your car can become a "star" in seconds, and it will attract attention wherever you go.
The author thinks
"Gifted and urban legend", Xiaomi is indeed as Lei Jun said, they are ready, and I believe they will do better.