Recently, the topic of "why everyone loses the ability to watch dramas at double speed" has become popular on the Internet, causing countless netizens to resonate, it seems that in the busy daily life, the demand for watching dramas has changed from passing time to relaxing and soothing emotions, and the audience's habit of playing at double speed has also given birth to a new era product - short dramas.
"Centennial actor" Stephen Chow's first short drama "Golden Pig and Jade Leaf" was officially launched on June 2, with the blessing of the halo of the star, the first episode exceeded one million views within an hour of launch, and the production of its film texture injected a new development and creation model into the short drama industry. So, how is the development of mainland short drama-related enterprises?
According to the data of enterprise investigation, there are 83,300 short drama-related enterprises in the mainland. In the past ten years, the number of registrations has continued to grow positively, of which it exceeded 10,000 for the first time in 2020, a year-on-year increase of 98.95% to 12,000, reaching the peak of registration growth in the past five years. In 2023, the number of registrations increased by 20.57% year-on-year to 22,600. So far, 8,157 have been registered this year. From a regional point of view, only Guangdong has more than 10,000 stocks, and there are 18,300 existing faults, leading other regions and ranking first in the country. Shandong and Shaanxi have 7,600 and 6,000 respectively, ranking among the top three in the country. Since then, it has been Hainan, Zhejiang and other places.
1. There are 83,300 short drama-related enterprises in mainland China
According to the data of enterprise investigation, there are 83,300 short drama-related enterprises in the mainland. In the past ten years, the number of registrations has continued to grow positively, of which it exceeded 10,000 for the first time in 2020, a year-on-year increase of 98.95% to 12,000, reaching the peak of registration growth in the past five years. In 2023, the number of registrations increased by 20.57% year-on-year to 22,600. So far, 8,157 have been registered this year.
2. From a regional point of view: Guangdong is far ahead of the rest of the country
According to the data of Qichacha, from a regional point of view, only Guangdong has more than 10,000 stocks, and there are 18,300 existing faults, leading other regions and ranking first in the country. Shandong and Shaanxi have 7,600 and 6,000 respectively, ranking among the top three in the country. Since then, it has been Hainan, Zhejiang and other places.
3. From the perspective of cities: Guangzhou ranks first
According to the company's data, from the perspective of the city, there are 11,280 short drama-related enterprises in Guangzhou, ranking first among others. Xi'an and Shenzhen ranked second and third with 4,331 and 4,076 respectively. Since then, it has been Beijing, Haikou, Chengdu and other places.