On May 18, after three years of renovation and an investment of nearly 200 million yuan, the Red Ant H266 Art Life Block was officially opened, revitalizing about 13,000 square meters of carrier space in the original Pingjiang Design Industrial Park, creating a new business card of the city's living room-level home cultural and creative industry, further enriching the consumption scene of the ancient city, promoting the transformation of the construction of the industrial park from "rent economy" to "characteristic economy", accelerating the release of space elements, and continuously stimulating the vitality of the ancient city.
Chen Lamb, director of the management committee of the reserve and head of the Gusu District Government, said in his speech that Fan Cheng has a lot of poetry, "Changmen saw not enough yesterday, and Loumen has more flowers today." Today, after three and a half years of renovation, the Red Ant Art Life Block was opened, as an immersive pan-home commercial complex integrating technology, experience, culture, art, media and emotion, adding a strong touch to the activation of the ancient city to rejuvenate the "pool of spring water".
Red Ant H266 Art Life Block conforms to the development of the times, breaks the drawbacks of the traditional vertical mode of home decoration, opens up a new model with "home" as the core and radiates the "life experience circle", and recreates the core atmosphere of "life experience" by improving consumers' experience of immersive home life, and becoming a new five-sense immersive home decoration experience complex based on a one-stop home decoration service model.
Reminiscing about the past
Looking back on the 25-year history
Li Rong, chairman of Red Ant Decoration Group, affectionately reviewed the original dream of Red Ant when it was born, and shared the development process of Red Ant in the past 25 years of hard work and continuous transcendence.
Keep the right and work hard
Looking forward to the future, let's talk about the future
New IP released
A new IP image was also released at the event, and the cute little python integrates the corporate culture attributes of Red Ant Decoration Group, full of vitality and wisdom, representing that Red Ant Decoration Group is about to start a new journey.
Innovate and upgrade and start again
l Supply chain upgrading
In the new era of home decoration, one-stop decoration service is becoming more and more popular, "how to provide customers with high-quality one-stop decoration service", has become a problem that Red Ant Decoration Group has been thinking about, Red Ant Decoration Group has strategically integrated high-quality resources and established industry supply chain cooperation standards and norms.
Since the beginning of the year, through more than 100 rounds of negotiations, the final confirmation of the cooperation list, on the occasion of the 25th anniversary, Red Ant Decoration Group held a supplier signing ceremony to create a sustainable supply chain circulation system and achieve a win-win situation for Red Ant Decoration Group, suppliers and customers.
l Process innovation and upgrading
The construction of a better home life, based on the premise of excellent engineering quality, the presentation of ideal home aesthetics, and the superb process standards, Red Ant Decoration Group has continuously strengthened the whole process of quality delivery for 25 years, continuously improved the process of craftsmanship, and ensured the high quality of construction. The construction process was upgraded from 6.0 to 7.0 at the anniversary celebration site to promote the high-quality development of service and quality.
l Upgrade and release
In order to further meet the needs of customers, Red Ant Decoration Group held a full-case product upgrade conference to provide customers with a one-stop full-case packaging service integrating high appearance, high cost performance and high quality, and to create a high-quality complete benchmark with the core advantages of 4C4Y, covering all kinds of home application scenarios more comprehensively, and ensuring that the convenience and comfort of customers' lives are maximized.
"Our Future Life" art contest
The "Future Life" Youth Art Competition of the "Creative Youth Training Program" series of activities organized by Red Ant Decoration Group, Suzhou Science and Technology Association, Suzhou Gusu District Science and Technology Association, Gusu District Youth Palace, Gusu District Science Base Federation, and Red Ant Decoration Science and Technology Association was held and exhibited in Red Ant H266 Art Life Block, so that more young people have more courage to imagine a fantastic and beautiful future in the moment of happiness.
Eat, drink, have fun, and visit the park
A good life is a life full of fireworks, and a children's flea market, an early summer market and a game interactive area are set up in the Red Ant H266 Art Life Block, where you can visit the market, collect stamps to check in and eat, and there are also balloon castles, crane machines and other special garden projects, so that the participants on the scene can feel the beauty of life together.
In the past 25 years, Red Ant Decoration Group has continuously broken through the bottleneck of development, promoted the standardization and standardization of the industry, achieved higher quality and more innovative home improvement services, ran out of the "acceleration" of enterprise development, played the "strongest sound" of leapfrogging and catching up, broadened the "new blue ocean" of immersive home experience, created a new business card of the city's living room-level home cultural and creative industry, and established a new landmark of home culture with heritage and rebirth at the east gate of Gusu.