In 2023, the total retail sales of consumer goods in mainland China increased by 7.2% year-on-year to 471495 billion yuan. Among them, the retail sales of clothing, shoes and hats, knitted textiles of units above designated size were 1,409.5 billion yuan, a year-on-year increase of 12.9 percent, 7.4 percentage points higher than the growth rate of retail sales of units above designated size.
Terminal consumption continued to pick up, and a number of listed companies in the garment industry handed over a brilliant report card. On the whole, 36 companies achieved a total operating income of 118.352 billion yuan, of which 25 companies entered the "billion revenue club"; The total net profit was 9.074 billion yuan, of which 7 companies were mired in losses.
In terms of operating income, YOUNGOR ranked fifth among listed companies in China's garment industry, with an operating income of 7.306 billion yuan and a net profit of 768 million yuan in the fashion sector last year, a year-on-year increase of 15.65% and 22.82% respectively. Among them, the revenue of the main brand YOUNGOR increased by 16.45% year-on-year to 5.837 billion yuan, a record high, and the operating income of the MAYOR, HARTMARX, HANP and UNDEFEATED brands increased by 5.90% year-on-year.
As of the end of last year, the company had 1,729 self-operated stores and a business area of 452,100 square meters. According to the results of commodity sales statistics in the Chinese market, Youngor men's shirts and men's suits have won the first place in the comprehensive market share of similar products for 27 consecutive years and 24 consecutive years respectively.
Peacebird, which ranked fourth, saw its revenue decline by 9.41% year-on-year to 7.792 billion yuan last year, declining for two consecutive years. However, thanks to the closure of inefficient stores (940 net closures for the year) and the reduction of operating expenses, net profit rose 127.06% year-on-year to 422 million yuan.
The company has four major product line matrices, including Peacebird women's wear, Peacebird men's wear, Le Town, and Peacebird children's wear. Among them, the men's wear business became the company's largest source of revenue (3.044 billion yuan, a year-on-year increase of 4.16%), while the women's wear business decreased by 12.01% to 2.881 billion yuan
Jihua Group ranked third with a revenue of 11.561 billion yuan. Its history can be traced back to 1927, 09 years of reorganization and restructuring to establish Jihua Group, is currently mainly engaged in professional wear, professional shoes, textile printing and dyeing, protective equipment and other products research and development, production and sales, with an annual output of 56 million sets of various types of clothing, clothing products 28 million pieces of production capacity.
Semir Apparel ranked second, achieving revenue of 13.661 billion yuan and net profit of 1.122 billion yuan, up 2.47% and 76.06% year-on-year respectively. By the end of 2023, a total of 7,937 stores have been opened, of which franchised stores account for more than ninety percent.
In February last year, founder Qiu Guanghe handed over the baton to his son Qiu Jianqiang, and under the latter's leadership, the company embarked on a transformation path with rejuvenation and digitalization as the core, including the establishment of a children's sports goods project team in Malaysia and Singapore, a separate live broadcast division, and an overseas division.
Heilan Home's revenue increased by 15.98% year-on-year to 21.528 billion yuan, ranking first among listed garment companies for the fifth consecutive year. It is worth mentioning that its net profit increased by 36.96% year-on-year to 2.952 billion yuan, also topping the list, followed by Semir clothing, Biyin Leving, Youngor, and SAINT ANGELO.
The company owns a number of brands such as Heilan Home, OVV, Heilan Preferred, Black Whale, Yingshi YeehoO, HEAD Hyde and so on, to meet the clothing needs of different ages and different consumer groups. Among them, the main brand was 16.458 billion yuan, the professional wear Heilan group purchase customization was 2.281 billion yuan, and other brands were 2.016 billion yuan, a year-on-year increase of 19.66%, 1.48%, and 5.85% respectively.
As of the end of last year, Heilan Home had a total of 6,877 stores under its brands, covering 31 provinces, autonomous regions and municipalities across the country, covering more than 80% of counties and cities. Among them, the total number of Heilan Home series stores reached 5,976 (1,252 directly operated, accounting for 20.95%).