GUANGZHOU, China, May 17, 2024 /PRNewswire/ -- At 7 p.m. on May 16, with the hot summer atmosphere, the second season of the "Hot Summer" Burning Party at Kaihua International Center, Zumba Training Camp, which has attracted much attention and anticipation, kicked off on the outdoor East Square. Under the leadership of the star coaches of Shili Fitness, urban white-collar workers immersed themselves in the cheerful world of Zumba, burning calories all over their bodies while heartily getting rid of fatigue and releasing stress. Zumba is a modern aerobic fitness method that evolves from dance, skillfully combining a variety of South American dance forms such as samba, cha cha, salsa, reggaeton, flamenco and tango, which can quickly reap the benefits of relaxation and fun, even if you have no knowledge of it.
Employees are the most valuable asset and the cornerstone of development. Improving employee well-being and creating a more diverse and healthier working environment and office experience for employees is not only one of the important ways to achieve ESG goals, but also greatly stimulates the sustainable development potential of enterprises. Balance the body and mind with the beauty of exercise and release the natural health force. Inspired by the concept of ESG and people's expectations for emerging healthy lifestyles in the post-epidemic era, the "Hot Summer" Burning Party is one of the office community brand IP activities exclusively created by Kaihua International Center, aiming to combine various popular fashion sports methods to help urban white-collar workers release pressure, harvest physical and mental pleasure, stimulate their love for healthy life, and jointly advocate and practice green office and low-carbon life.
On September 21 last year, the "Summer of Training" Burning Party was held for the first time at Kaihua International Center, where more than 50 participants experienced a 50-minute Body Combat under the leadership of professional coaches, and received a lot of positive responses. This year, on the basis of last year's success, the event once again made a breakthrough and innovation, tested the cross-border cooperation of brands for the first time, joined hands with Shili Fitness, introduced a more international professional coach team and a more fashionable sports experience method, and at the same time had more new attempts and explorations in the scale of the event, atmosphere creation, check-in interaction, etc. "Being able to dance Zumba directly downstairs after work is a really great experience for us CBD office workers who are often sedentary, not only to relax and exercise, but also to have the opportunity to meet more sports partners in the building." Some participants of the event said on the spot.
Finding the light and exploring the way, sustainable and beautifulWith the gradual formation of a development model from scale and speed to quality and efficiency, China's economy is entering a new stage of development. In this context, the core value advocated by ESG is highly consistent with China's important strategies such as high-quality development, common prosperity, and achieving the dual carbon goals. At the same time, with the increasing application of the super Grade A and Grade A evaluation standards for commercial buildings in Guangzhou and the evaluation specifications for zero-carbon digital intelligence energy conservation and carbon reduction, the construction and operation of high-quality commercial buildings in Guangzhou are also more people-oriented, and more emphasis is placed on improving the experience, gain and happiness of corporate tenants and employees.
Adhering to long-termism, practicing the concept of ESG, and jointly promoting high-quality development, Kaihua International Center is always on the road. As an important part of the in-depth practice of the ESG system, Kaihua International Center actively pays attention to the inheritance and promotion of excellent culture and art, in order to allow people to continue to gain inspiration and inspiration from the nourishment and infiltration of intangible cultural heritage treasures, heal the soul, and promote the passing on of the torch and vitality of traditional culture. For example, on the occasion of the arrival of the Chinese New Year this year, traditional New Year's activities such as the God of Wealth and the Lion Dance and the Blessing of the Lion Dance will be held in turn to send strong New Year's blessings and best wishes to the tenants. On the plum blossom pile, the auspicious lion leaps, the high platform picks green, the performance is wonderful, people can't help but applaud, and then the lion team also danced through the various enterprises and merchants in the Kaihua International Center, meaning that the good luck and good luck of the beginning of the new year are sown to every corner.
On April 22, in order to welcome the 55th World Earth Day and work together to practice the environmental protection concept of "reducing plastic and limiting plastics", Kaihua International Center specially planned a "Sense of Originality" luncheon concert dedicated to the earth and all living beings, and invited the well-known jazz band "Thallo Jolo" in the Greater Bay Area to improvise on the spot, using the beautiful and string movements of nature and the stage scene composed of fully recyclable materials, to jointly express the infinite love for the earth, and also convey the consistent green commitment of Kaihua International Center.
Focusing on environmental, social and corporate governance, adhering to the sustainable development concept of green, healthy and environmental protection, looking forward to the future, Kaihua International Center will continue to persistently explore more new intersections related to low-carbon environmental protection and humanities and arts, and strive to create high-quality business office space full of warmth and vitality, so as to create more beautiful new value for settled enterprises, merchants and surrounding communities, and empower industrial co-prosperity and high-quality economic and social development.