What's buzzing about Apple lately? That's probably the online spring conference at the beginning of the month.
At the May 7 event, Apple unveiled the new iPad Air and iPad Pro.
For the first time, the iPad Air is available in two sizes, 11-inch and 13-inch, with an M2 chip, which Apple says is 50% faster.
It features a Liquid Retina display with an anti-reflective coating, True Tone, high brightness, and a wide P3 color gamut. The front 12-megapixel ultra-wide camera has been moved to the long horizontal edge.
For the first time, the iPad Pro features an OLED panel display with an M4 chip.
This iPad Pro is the first iPad product to feature an OLED screen, and the first tablet to feature a dual-layer OLED tandem structure, supporting up to 1000 nits of full-screen brightness and 1600 nits of HDR peak brightness.
The front camera has been moved to a landscape bezel, and the 12-megapixel ultra-wide camera supports centering.
The device is equipped with a high-performance USB-C port that supports Thunderbolt 3 and USB4, providing high-speed wired connectivity up to 40 Gb/s.
Seeing the above product introduction, do you think "unclear"?
Recently, though, Apple's senior vice presidents John Ternus and Greg Joswiak have caused a lot of controversy.
He said in an interview that he was hesitant to call the iPad a "tablet" because the tablet didn't perform well overall, while the iPad was completely different.
I think that except for the iPad, most of the tablets on the market are not performing well, and some can even be said to be of poor quality and rubbish.
Apple believes that its iPad is the strongest, especially the recently released iPad Pro and iPad Air series, which are milestones in the history of the iPad.
Executives say iPad Pro has the best display and most powerful performance available, while making no compromises when it comes to battery life and durability.
Indeed, judging from the configuration alone, the products at this conference are still very good, and many people have bought them.
It's just that this kind of statement inevitably seems a little too "self-righteous", especially today, with the continuous development of science and technology.
For a long time before, domestic tablets were really bad, on the one hand, poor performance, and on the other hand, there was almost no software adaptation. However, with the development in recent years, the software adaptation of Android tablets has been improved, and a lot of optimizations have been made.
In contrast, the software adaptation of the iPad has not improved much, and the gap between the two is actually narrowing. In addition to professional software, the mainstream software adaptation on the iPad is only average.
Moreover, the performance of the M4 chip on the iPad Pro and the M2 chip on the iPad Air has indeed crushed all Android tablets.
However, other configurations, such as the problem that the screen is only 60Hz, are not balanced at all and cannot bring out the superior performance of the chip.
In contrast, Huawei recently released the MatePad 11.5" S tablet, and the screen is even better.
Not only does it boast a 2.8K high resolution, a 3:2 golden productivity aspect ratio, a high 144Hz refresh rate, but it also supports P3 cinematic color gamut and HDR Vivid.
The starting price of the soft light version is 2,599 yuan, which is a significant price advantage compared to the starting price of 8,999 yuan for the new iPad Pro.
No wonder some people think that this time, Apple's vice president said this to Huawei, and it is difficult not to suspect that it is another degree of "urgency".
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