In the Chinese pharmaceutical market, a multinational pharmaceutical company from the United States is crazy to attract money, and this company is Pfizer. And behind the rapid rise of this company, there is a woman who has contributed a lot, she is Feng Danlong.
As an important promoter of Pfizer's business in China, Feng Danlong has helped the foreign company achieve amazing results in the Chinese market with his unique marketing strategy and outstanding leadership. Viagra alone, a men's drug, has annual sales of $5 billion. During the new crown epidemic, Pfizer's vaccines and therapeutics performed equally well in the Chinese market, which brought considerable profits to the company.
What is it that makes this strong woman from a famous family in the Republic of China become the "behind-the-scenes hero" of Pfizer in the Chinese market? What is her "magic weapon for winning"? In the pursuit of commercial interests, how does she maintain social responsibility? This legendary female business leader is sure to be impressive.
This "crazy gold absorption" situation undoubtedly stems from Pfizer's strong marketing capabilities in the Chinese market. But the quality of the drug alone is not enough, there must be a key person behind it who can execute the marketing strategy well. And this key person is none other than Feng Danlong.
Two
In the 80s of the last century, Feng Danlong was just an ordinary English teacher, but her life trajectory then took a surprising turn. She went to the United States for further study, studied at the State University of New York at Buffalo School of Business, and then worked for Pfizer Pharmaceutical, where she rose through the ranks and became a key driver of Pfizer's presence in the Chinese market.
As a descendant of a famous general of the Republic of China, Feng Danlong undoubtedly inherited the excellent genes of the family. Her background opened the door to the business world, but in the end, it was her own talent and hard work that made her where she is today. The legendary experience of this famous daughter is sincerely admirable.
Three
The second is patent protection. In the fierce market competition, Feng Danlong also fought a beautiful "patent defense battle" for "Viagra", successfully blocked competitors from the door, and ensured Pfizer's monopoly position in this important market. This not only demonstrates her legal strategic wisdom, but also her excellent ability to control business operations.
It can be said that it is with these "magic weapons" that Feng Danlong successfully led Pfizer to expand its territory in the Chinese pharmaceutical market and achieve incredible performance growth. Her outstanding performance has undoubtedly earned herself a high reputation.
Four
This "epidemic test" not only tested Feng Danlong's professional skills, but also tested her responsibility. At such a critical moment, she chose humanity and great love, which is undoubtedly sincerely admirable.
It can be said that it is Feng Danlong's extraordinary leadership that has made Pfizer's vaccines and drugs a good start in the Chinese market and brought considerable benefits to the company. Her performance once again demonstrates her irreplaceability in Pfizer's business in China.
Five
Although Feng Danlong has been a huge success for Pfizer in China, her background and persona have also sparked some controversy.
The first is the issue of drug pricing. As an executive of a multinational pharmaceutical company, Feng Danlong undoubtedly has to ensure the company's profits while also taking into account the accessibility of drugs. The balance is not easy, and it will inevitably lead to some doubts.