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Xingtu Star Era ET: 189,800 starting sales, can it stir up the storm in the medium and large SUV market?

author:Cold man reports
Chery's high-end brand Xingtu's new masterpiece - Star Era ET was officially launched on May 9, with a price of 189,800-319,800 yuan, a strong entry into the highly competitive medium and large SUV market.
Xingtu Star Era ET: 189,800 starting sales, can it stir up the storm in the medium and large SUV market?

The Epoch ET provides two power options, extended range and pure electric, however, whether the Epoch ET can break through in the market surrounded by strong competitors, let's first take a look at its configuration information.

Exterior & Interior:

The exterior design of the Epoch ET adopts a minimalist design language, with design elements such as a closed grille, split headlights, concealed door handles, and frameless doors.

Xingtu Star Era ET: 189,800 starting sales, can it stir up the storm in the medium and large SUV market?
Xingtu Star Era ET: 189,800 starting sales, can it stir up the storm in the medium and large SUV market?

In terms of interior, the Star Era ET also adopts a simple design style, with a 15.6-inch central control screen, a 10.25-inch LCD instrument cluster and a HUD head-up display, and the Xingtu OS car machine system has a built-in Qualcomm Snapdragon 8155 chip, which is smooth to operate and rich in functions, supports voice control, facial recognition and other functions, and provides a variety of scene modes, such as baby mode, pet mode and karaoke mode.

Xingtu Star Era ET: 189,800 starting sales, can it stir up the storm in the medium and large SUV market?
Xingtu Star Era ET: 189,800 starting sales, can it stir up the storm in the medium and large SUV market?
Xingtu Star Era ET: 189,800 starting sales, can it stir up the storm in the medium and large SUV market?

Impetus:

The extended range version is equipped with a 1.5T range extender + rear single motor, with a comprehensive maximum power of 230kW, a pure electric range of 200km and a comprehensive range of up to 1518km under CLTC conditions.

Xingtu Star Era ET: 189,800 starting sales, can it stir up the storm in the medium and large SUV market?
Xingtu Star Era ET: 189,800 starting sales, can it stir up the storm in the medium and large SUV market?

The pure electric version is available in single-motor and dual-motor versions, with a maximum power of 230 kW for the single-motor version and a combined maximum power of 350 kW for the dual-motor version, with a 0-100 acceleration time of 3.8 seconds, a 77 kWh or 100 kWh battery, and a range of 540 km, 625 km, 655 km and 760 km respectively in CLTC mode.

Level 2 Driver Assistance:

In terms of hardware configuration, most models are equipped with 10 high-definition cameras, 12 ultrasonic radars and 5 millimeter-wave radars, and high-end models are equipped with 12 high-definition cameras and 1 lidar.

Xingtu Star Era ET: 189,800 starting sales, can it stir up the storm in the medium and large SUV market?
Xingtu Star Era ET: 189,800 starting sales, can it stir up the storm in the medium and large SUV market?

All in all, the launch of Epoch ET shows Chery's determination to enter the high-end market and brings new choices to consumers. In the end, whether this model can succeed or not will need to be tested by the market and time.

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