Preface
In recent years, the development of the technology industry has changed with each passing day, and various high-tech products have emerged in an endless stream, among which drones have attracted much attention, and it is possible to fly into the homes of ordinary people. In the competition in the drone market, DJI has become the leader of the drone industry by virtue of its own technical strength and innovation capabilities, and its drone products are widely praised around the world and have become a "national business card" in the drone industry. However, as DJI drones emerge in the international market, they have also become the focus of international competition, especially in the context of the current tense international situation, the Chinese technology companies represented by DJI drones have gradually become the product of international pressure.
The U.S. government's crackdown on Huawei
In today's world science and technology stage, China's technology companies are gradually emerging, including Huawei, the company's technical strength in the field of communications has reached the world's leading level, and this also makes the US government feel tremendous pressure, afraid that China's high-tech products will pose a threat to its national security, therefore, the US government has launched a more than a year of suppression of Huawei, trying to limit Huawei's development through various means. In this ongoing trade war, the United States not only included Huawei in the "Entity List" and prohibited American companies from doing business with Huawei, but also lobbied governments around the world to try to exclude Huawei from participating in 5G construction and hit Huawei's market share.
The rise of DJI drones
At the same time that Huawei was suppressed by the United States, another high-tech company began to emerge, that is, DJI, compared with Huawei, the UAV products produced by DJI are more recognized in the international market, and its products are not only widely used in the military field, but also widely used in agricultural plant protection, aerial photography and other fields, becoming a "dark horse" in the UAV industry. In fact, DJI was not a company that got involved in the drone industry from the beginning, and when the company was first founded, DJI was just a company that produced modules, however, the company quickly fell into financial difficulties due to the unsatisfactory performance of the company's products in the market.
Faced with the company's troubled situation, DJI's founder Wang Tao did not rest on his laurels, on the contrary, he turned his attention to the drone industry, which was still in its infancy at that time, saw the huge potential of the drone market, and decided to turn the company's development direction to drone research and development, hoping to achieve the company's transformation and upgrading through the development and production of drones. At that time, the products in the UAV market were mainly military UAVs, and the civilian UAV market had almost no products, because DJI's UAV products were launched, which caused a huge sensation in the market, and its products not only have unique advantages in appearance design, but also have leading advantages in flight performance and aerial image quality, and soon won the favor of consumers, and the company's performance has also grown rapidly.
The technical advantages of DJI drones
It is precisely with the success of drone products that DJI has been able to gradually get out of the predicament and usher in better development opportunities, and in the process of the company's development, DJI has always insisted on technological innovation as the driving force and constantly upgraded and improved its products, which also gives DJI a huge competitive advantage in the drone industry. First of all, DJI has its own R&D capabilities in the core technology of UAVs, and its self-developed flight control system and PTZ technology can effectively improve the flight stability and aerial image quality of UAVs, and its lidar and infrared sensor technology also provide a strong guarantee for the automatic obstacle avoidance function of UAVs.
Secondly, DJI also attaches great importance to the protection of intellectual property rights, and the vast majority of its drone technology patents are independently applied for and obtained by the company, which also makes other competitors unable to surpass DJI through imitation, so even in the international market, the competitiveness and market influence of DJI drones are still irreplaceable by other brands. It is with the accumulation and innovation of these core technologies that DJI has successfully achieved 100% localization of drone products, and its drone technology patents account for about 70% of the entire industry, which fully demonstrates the importance of independent innovation and core technologies.
U.S. crackdown on DJI
However, it is precisely because of DJI's emergence in the international market that the image of China's high-tech enterprises represented by it has gradually become the focus of international competition, especially in the current situation of tension between China and the United States, DJI has also become the target of US government suppression. The United States not only tried to exclude the sales of DJI drones in the U.S. market through various means, but also included DJI in the so-called "entity list" in an attempt to restrict DJI's business dealings with U.S. companies. counterproductive".
The importance of independent innovation and core technology
It is through the "science and technology war" between DJI drones and the United States that we deeply feel the importance of independent innovation and core technology, whether in the international market competition, or in the face of external suppression and sanctions, enterprises need to have independent innovation and the accumulation of core technologies in order to be invincible in the fierce market competition, which is also the core competitiveness that Chinese enterprises need to have in the global competition.
Scientific and technological innovation is the source of power for the development of enterprises
At the same time, the successful development of DJI drones has also brought us a lot of profound enlightenment, first of all, we should realize that scientific and technological innovation is the source of power for enterprise development, only continuous technological innovation, in order to meet the needs of consumers and seize the "outlet" of market development, secondly, Chinese enterprises should increase investment in scientific and technological research and development, cultivate more scientific and technological talents, and strengthen the protection of intellectual property rights, so as to occupy a place in the global competition and achieve the true sense of "Made in China" The transformation to "Made in China".
Grasp the pulse of the development of the times
At the same time, Chinese enterprises also need to grasp the pulse of the development of the times more profoundly, closely follow the development direction of the national strategy, strengthen international cooperation, and promote the implementation of the "Belt and Road" initiative, so as to be able to get more development opportunities in the international market, and ultimately achieve sustainable development.
epilogue
The development of the UAV industry is inseparable from the efforts of Chinese enterprises to explore and innovate in scientific and technological innovation, and it is hoped that in the future development, UAV products can better serve human society and make greater contributions to the development and progress of human society.
Disclaimer: The process and pictures described in the article are from the Internet, and this article aims to advocate positive social energy and no vulgar and other bad guidance. If it involves copyright or character infringement issues, please contact us in time, and we will delete the content as soon as possible! If there is any doubt about the incident, it will be deleted or changed immediately after contact.