In recent years, county-level tourism has gradually emerged, from the once "unpopular" tourism market to today's "hot". It is reported that the top 100 counties in the comprehensive strength of county tourism in the country have achieved a significant level of total tourism income and tourist reception on average, and some county cities have become the "hot dark horse" of the tourism market, which not only reflects the development momentum of county tourism, but also reveals the multiple reasons behind it. How did county tourism become popular?
1. Natural scenery and characteristic resources
The core attraction of county tourism lies in its unique natural scenery and abundant characteristic resources. Compared with the hustle and bustle of big cities, county areas often have a more primitive and quiet natural environment, such as green mountains and green waters, pastoral scenery, etc., these landscapes are extremely attractive to urbanites who are eager to escape from the hustle and bustle of the city and return to nature, and also have many unique folk culture and historical sites, the uniqueness and scarcity of these resources make county tourism irreplaceable in the market.
Second, cost-effective advantages and experience upgrades
In popular scenic spots, overcrowding, long queues of tourists are not uncommon, and county tourism provides a more comfortable, free travel experience, tourists can enjoy a more tranquil environment, a more relaxed atmosphere, and more personalized service, county tourism in tickets, accommodation, food, shopping and other aspects are also more cost-effective advantages, which makes tourists enjoy tourism at the same time, but also better control the cost of tourism.
3. Promotion and assistance of social platforms
With the rise of social platforms, the beautiful scenery, food and other resources of county tourism can be seen by more people, and tourists share their travel experiences, feelings and observations through social platforms, which not only increases the exposure of county tourism, but also stimulates more people's interest in tourism. This kind of online traffic can easily be converted into offline tourism actions, making county tourism gradually attract more people's attention and favor.
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