Copywriting | Xiao Xuan
Edit | Xiao Xuan
"Each flower has its own eyes", in the world of Big S and Gu Junye, all mundane things may be particularly interesting.
As the saying goes, "real gold is not afraid of fire", Da S's bold attempt is undoubtedly a bold display of Gu Junye's craftsmanship.
We can imagine that after a busy day, Da S returned home and watched Gu Junye's skillful hands, and unique bags came into being.
Big S's eyes flashed with appreciation and pride, looking at her husband's ingenious craftsmanship, how could she not have a plan and decided to open up a new world for him, that is, a "handmade trendy bag store" full of fashion and personality!
The original idea was simple, perhaps just to find a suitable stage for Gu Junye's works to be displayed, so that more people could witness his talent.
Big S thought to himself: In this world of looking at faces, don't we want people to see our inner beauty? The inner beauty includes Gu Junye's ingenuity to recycle old jeans and give them new life and value.
So, the store was destined to be extraordinary from the start.
Each bag carries Gu Junye's emotions and soul.
He may not use flowery rhetoric to describe his works, but every stitch and cut of his work shows his understanding of fashion and love for life.
To some extent, such ideas and methods will also be a gamble, not only the reaction of the market, but also a consideration of taste.
But Big S and Gu Junye are ready, they believe in their feelings and are ready to meet the test of the market.
We can't forget that Big S used to be a thriving existence in the entertainment industry.
Her beauty and talent have made countless fans fall in love with her.
And now, she uses her reputation to endorse, which is definitely not untargeted.
She believes that Gu Junye's designs can bring new colors and surprises to the world.
Gu Junye's life experience may be full of many unknowns and attempts.
He is not only Da S's beloved husband, but also an eclectic artist who has the courage to pursue his dreams.
He has been involved in the fields of music and art, and now he seems to have found a new hobby and direction of development - that is, designing and making bags.
These extraordinary works are the embodiment of his life experience and artistic accomplishment over the years.
And this bold attempt is a portrayal of the couple's continuous exploration of life and art.
The birth of each bag is not only the start of a commercial project, but also the beginning of a family and a dream.
We suspect that this "handmade fashion bag shop" must be as uninhibited and free as their character.
It will not simply chase the trend, but may lead a new trend——— a trend from the bottom of Gu Junye's heart, with a little eccentric, a little uninhibited, but with deep meaning and warmth.
Turning life into an art and making every day unique, this is exactly what Da S and Gu Junye want to bring us.
Regardless of the ultimate success or failure of this fashion experiment, their inspiration to us is clear——— dare to love, dare to dream, dare to create your own beauty with your hands.
In this impetuous world, they are willing to condense every detail with their hearts, and are willing to put their emotions into the seemingly simple bag design, this courage and hard work is a beautiful art in itself.