Recently, due to the influence of certain factors, the investment market has a strong wait-and-see mood, and it is worth noting that due to the uncertainty of the situation, it has directly led to the sluggish growth of stock market investment.
But the difference is that the brick-and-mortar catering industry, which is typified by fried chicken fast food snacks, is showing a thriving scene. In the final analysis, the catering market is related to people's livelihood issues, and its market demand is extremely strong, and there will be no large floating changes at any time, and on the other hand, with the entry of catering franchise brands into the market, it also provides a more stable direction for entrepreneurs and activates entrepreneurial vitality.
In fact, the restaurant chain rate in the mainland has reached 21%, which is already very telling, of course, there is still a gap compared with 60% in the United States, but it also shows that the business opportunities of the mainland fried chicken franchise in the future are huge.
Of course, the reason why fried chicken is favored by many entrepreneurs is that it has a very strong brand endorsement, and at the same time, entrepreneurs can quickly gain the favorability of consumers with the help of the platform.
But we still need to be clear that although the fried chicken franchise brand can bring convenience to entrepreneurs, there must be a very important prerequisite, that is, to be "reliable" as the core. So the question is, there are so many fried chicken franchise brands on the market, how do we need to choose the right one? This article will be based on the relatively stable fried chicken franchise brands on the market, and share with you some of the more well-known fried chicken franchise brands.
1. Zhengxin chicken steak
Zhengxin Chicken Chop was established in 2006, since its inception, the brand is deeply loved by consumers for its affordable price and specialized chicken steak categories, and as a 20-year-old national snack brand, Zhengxin Chicken Chop has a relatively complete logistics supply system to meet the daily food supply needs of franchisees, and has comprehensive technical support;
2. Fried Chicken Queen
Fried Chicken Queen was founded in 2006 and is headquartered in Zhengzhou, Henan Province. The brand started as a supermarket store, and has opened a total of 2500+ stores so far, with its main products being Chinese fried chicken, Korean fried chicken, snacks series, hamburger series, beverage series and fried skewer series, etc., with a wide range of products to meet the needs of audiences of different ages. The brand is well-known for its professional service team, perfect support policies and high-quality food supply system, which can provide entrepreneurs with "whole store output" support, including: store site selection, decoration design, technical training, opening guidance, operation promotion and post-supervision, etc., to help entrepreneurs start their businesses steadily;
Third, the Xiong family is unique
Founded in 2016, as an emerging fried chicken brand, the brand mainly promotes Korean-style fried chicken, according to the official website, the global store has exceeded 1000+, the brand is based on the dine-in + take-out model, adhering to the concept of "delicious, good-looking, good-shooting, and fun", constantly developing fresh flavors, and providing entrepreneurs with all-round technical support.
For entrepreneurs, it is very important to choose a fried chicken brand that suits them, and only by choosing a brand with a tacit understanding of 100% can the entrepreneurial road go more easily.