BYD "pushed" the 80,000-level SUV, with full configuration, cheap and low power consumption, and full firepower

Rice grains say car

2024-05-06 06:07Posted in Jiangsu automotive creators

In the past two years, BYD cars have exploded, and many consumers once thought that the brand's new cars had very good sales, but this was not the case.

In fact, BYD also has some new car sales that are relatively sluggish, and can only rely on discounts to impact sales, such as the Yuan Pro introduced today.

BYD Yuan Pro ushered in the listing in May last year, and the manufacturer's guide price was 95,800-113,800. Judging from last year's pricing, as a pure electric SUV, such a price is quite reasonable, because there was no price war at that time, and the battery cost was not as low as it is now. It's just that later BYD's other models continued to launch lower-priced versions, such as the Honor version, so this BYD Yuan Pro was slowly forgotten by consumers, with a monthly sales of only about 1000. Recently, BYD decided to fight back, with full firepower, lowering the threshold of this BYD Yuan Pro to more than 80,000 yuan, and the discount is really powerful.

This BYD Yuan Pro is positioned as a small pure electric SUV, endurance is crucial, the new car has a total of two different endurance configurations, the entry version is 320km under CLTC working conditions, and the mid-to-high configuration is 401km, plus fast charging, the endurance is very good. Moreover, in the actual test process, the new car with a range of 401km drove a total of 366km from full charge to complete power failure, and the range was very solid.

As for the exterior design, I believe everyone is very familiar with it, and the BYD Yuan family is also slowly growing, and this year it launched the Yuan UP. The whole exterior shape adopts a more flexible and compact design, matching the design of the small spare tire. In terms of lighting configuration, this BYD Yuan Pro is equipped with LED high and low beam headlights and LED daytime running lights, and automatic headlights are also standard for the whole system. According to body data, the length, width and height of the new car are 4375/1785/1680mm, and the wheelbase is 2535mm.

We are all familiar with the interior design, using a family design language, such as the 10.1-inch central control screen suspended in the central control part, the built-in DiLink network connection system, and the full LCD driving computer. In addition, leather seats and a multi-functional steering wheel are all available. But at the same time, due to the low budget cost, some higher-end configurations, such as panoramic sunroofs, and intelligent assisted driving systems are basically absent.

One thing to say, the sales of this small SUV BYD Yuan Pro are not particularly good-looking, and it is absolutely backward under BYD. The real reason is that the small SUV field is rapidly declining, including the Honda Binzhi Automobile, which is now selling about 2,000 per month, and XR-V is even more bleak, with monthly sales falling to more than 900, and two years ago it was still a good player with monthly sales of more than 10,000. Now you can buy some compact sedans with richer configurations and cheaper prices at this price, and the vision is just lower, but there are more advantages in other aspects, so fewer people buy small SUVs! So do you think the sales of BYD Yuan Pro will return to the right track after the vigorous promotion?

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