Having wealth starts with having the brains of rich people

"Rich People Don't Think Like You Think" Author: Harvey Ike

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When it comes to making money, I don't know if you have noticed that some people work very hard for many years and never earn any money, while some people can still make a lot of money when the economy is down, and others have no money in their pockets. In other words, whether or not you can create wealth is actually not positively correlated with the level of personal effort and the external economic situation.

So, have you ever wondered what determines our wealth and poverty?

An American named Harvey Ick, who grew up in Toronto, Canada, grew up in a poor family, and began working at the age of 13, delivering newspapers, selling ice cream, and selling sunscreen at sea. When he grew up, he traveled to several cities in the United States to survive, and in order to pursue his dream of wealth, he started more than ten businesses, but he did not achieve great results. What's the problem?

Harvey Ick, who learned from the pain, no longer attributed his failure to various external factors, he began to look inward, review his growth background and view of money, and analyze and analyze the inner thinking related to getting rich. He found that in fact, whether a person is rich or not has nothing to do with external factors, such as war, policy orientation, and economic recession, but only related to his own view of money, which he called "wealth blueprint", and believed that if you want to become rich, the most fundamental point is to have the thinking of a rich person. The reason why the poor are poor is that this wealth blueprint is drawn wrong, and only by revising the blueprint and doing things according to the rich people's view of money can they embark on the road to prosperity.

Realizing this, Harvey Ike began to revise his wealth blueprint, and eventually, he succeeded in counterattacking and became a super-rich. Later, in order to help more people realize their dreams of getting rich, he opened a "peak potential training company", took lecturers to teach everyone, and spread his concept of getting rich to the general public. His courses are approachable and heart-to-heart, making exciting changes in the lives of many of our students, many of whom have been able to escape the mire of poverty and find success and happiness.

Harvey Ike wrote about his experiences and lessons in his first book, titled "The Rich Are Not What You Think." As soon as the book was launched, it appeared on the bestseller list in the United States and quickly swept the major investment and financial management lists. And that's the book we're going to talk about today.

The book is divided into two parts. In the first part, the author first introduced the concept of "wealth blueprint", and analyzed what factors will affect the wealth blueprint and how to change it. In the second part, the author breaks down 17 different ways of thinking and behaving, telling us why some people can only maintain the most ordinary standard of living after working hard all their lives, and why some people can create thousands of wealth seemingly effortlessly.

In addition, Harvey Ike also points out in the book that if you find the most crucial link between your "desire to succeed" and "actual success", you can also break through the rut and move towards a better financial situation.

Okay, let's open this book and learn from the "rich" together.

Redefine your wealth blueprint

Harvey Ike, who has become a wealthy man, often says to the audience every time he goes to the TV station to do a show: "Give me five minutes, and I can predict your finances for the rest of your life." ”

With a few words of conversation, he can see what kind of vision this person has for money and success. This blueprint is deeply embedded in our subconscious and determines the fate of our wealth more than anything else.

So, what is a wealth blueprint? Just like building a house before you have a design architectural blueprint, a wealth blueprint is the plan we make for money, or the attitude we take, including all our thoughts, feelings, and actions about wealth.

Thoughts produce feelings, feelings produce actions, and actions produce results. The poor man's wealth blueprint determines that he will always be struggling to survive, while the rich man's wealth blueprint allows them to achieve glory even if their wealth is gone.

For example, studies have shown that those who win lottery tickets, no matter how big the prize is, most will eventually return to their pre-win financial situation because their wealth blueprint has already determined that they have limited wealth at their disposal.

Unlike many self-made wealthy people, they may suffer business setbacks and lose a lot of money, but they can often regain their lost money in a short period of time. For example, real estate tycoon Donald Trump, who had billions of dollars of his own family and lost everything for a while, not only did he earn back the money he lost in just a few years, but he was also richer than before. Among them, the most critical reason is that Trump has a rich man's brain, which contains the wealth blueprint of the rich.

So, how did the wealth blueprint come about, and what influenced it to make a difference in life?

The wealth blueprint is mainly formed by the accumulation of various information about money that we usually receive, especially the information we received when we were children, such as the words and deeds of our parents, and the exposure of our ears and eyes in life, such as siblings, friends, teachers, authority figures, social media and cultural backgrounds' views on wealth, will affect our own thoughts and behaviors, and establish our own view of money.

In other words, our view of money is not something we are born with, but we are taught as we grow up. These teachings first form some conditioning, which gradually becomes an automatic reaction that controls our actions.

In every area of our lives, we are conditioned in three main ways: language setting, imitation, and special events.

The first one: linguistic setting, which means that any words we hear about money when we are children will remain in your subconscious and become a force that governs your view of money.

For example, have you ever heard these words:

"Money is the root of all evil. ”

"Money makes the devil grind. ”

"There's never enough money. ”

"That's too expensive, we can't afford it. ”

Ideas about money like this will be a kind of conditioning on our view of money in language from an early age.

For example, in Harvey Ike's class, there was a student named Stephen, and his problem was not that he couldn't make money, but that he couldn't keep it.

When Stephen came to class, he earned more than $800,000 a year, but he still felt that the money was not enough to spend, and he either used it, lent it out, or lost a lot of money because of improper investment. In short, his net worth at the time was almost zero.

Harvey Ike guided him to analyze the idea of money as a child. Stephen said that when he was younger, his mother always told him that rich people make money from the blood and sweat of the poor, and they are all greedy. So you don't need much money, just earn enough.

Such linguistic conditioning is deeply embedded in Stephen's subconscious, and he mentally equates money with greed. He doesn't want to be greedy. When he subconsciously does not want to become rich, it is manifested in action, that is, after earning money, he spends it quickly, earns a lot, but is not rich.

After recognizing these limitations, Stephen realized that these gray ideas were not his own, but were influenced by his mother, and the reason why his mother had such a view of money was also due to the constraints she had been subjected to in the past. So, Stephen revised his wealth blueprint, and in less than two years, he not only saved money, but also became a monopoly.

The second way of restricting our view of money is called "imitation." This means that when it comes to money-related matters, we usually have the same attitude as our parents.

Think about it, when you were growing up, what was your parents' attitude towards money, did they manage their money in an orderly manner, or did they not know how to manage money at all? Did they love to spend money, or were they very frugal? Are they good at making profits, or are they afraid to try to invest at all? What kind of ideas do they have about making money, are they aggressive and risk-taking, or are they cautious and conservative?

Compare yourself again, is it that when it comes to money, your way of dealing with it and your habits are more or less repeating what your parents used to be? This is the limitation that "imitation" brings to us.

The third type of situation that keeps us constrained is the "special event". This refers to some important experiences we had as children, which also have a profound impact on the way we think about money.

For example, there is a nurse named Josh who comes to Harvey Ike's training class to figure out why she keeps running out of money despite her high income.

After digging deeper, Harvey Ike found that when Josh was 11 years old, she went to a restaurant with her family to eat, and during the meal, her parents quarreled again over money, and the two fought-for-tat and quarreled. Josh's father was so angry that he stood up, banged the table and yelled, but suffered a heart attack, collapsed on the ground, failed to be rescued, and finally died in Josh's arms.

From that day on, money and pain were intimately linked to pain in Josh's mind. So, when she became an adult, she subconsciously wanted to squander all her money, as if she wouldn't suffer intensely without money.

After learning about the wrong effects of special events on his view of money, Josh also revises his wealth blueprint with the help of Harvey Ike. Later, she quit her job as a nurse to become a financial planner, helping more people understand how their misguided wealth blueprints in the past have affected their financial lives today, while embarking on her own path to financial freedom.

Well, knowing how our wealth blueprint is restricted and influenced, the next step is to change, to correct, to learn the way rich people think and behave about money, and to create a new wealth blueprint for ourselves.

Learn the concept of the rich

There is often a world of difference between the poor and the rich in their view of money.

First of all, in terms of the general view of life, the rich believe: "I create my life, I can control the steering wheel of my wealth." And the poor think, "Life happened to me, and this is life." "They have always played the role of "victims" and do not believe that they can create a different life.

People who play the role of "victims" generally have three characteristics:

First, love to blame: if you don't have a good life, you don't find the reason from yourself, but blame others, blame the economic downturn, blame the decline of the industry, blame the boss for picking the door, blame the indifference of colleagues, and even blame their parents for being powerless and powerless, and there is no mine at home, in short, it is never themselves who are at fault.

The second characteristic is rationalization: people who regard themselves as "victims" will always make excuses for themselves when they can't do something, and try to prove that they are reasonable and innocent.

Harvey Ike has met a lot of people in class who are bankrupt or close to bankruptcy, but who still say to others, "Money really isn't that important." ”

Harvey Ike always debunked their lies in one sentence, saying, "Anyone who says money doesn't matter is a person who doesn't have money." "Because rich people know so much about the importance of money and the role it plays in life, only the poor will justify their predicament with various reasons. If a person thinks that money is not important, then based on such a wealth blueprint, he cannot have much money.

The third trait, those who see themselves as victims, is particularly complaining. In fact, complaining has no benefit, and it will also spread negative energy and bring more "bad things" into your life.

If you don't want to be poor forever, stop blaming, stop making excuses, stop complaining, and act like a rich man.

Harvey Ike gives a little advice in the book, he asks us to do a briefing every day before going to bed, record the things that went well and what didn't go well of the day, and ask ourselves how these two things happened and what role they played in them. Through this small introspection, you can practice taking responsibility for your own life and be like a rich man, believing that the map of life is in your own hands.

Second, when faced with new challenges, the rich see opportunities, the potential for growth, and they focus on what they want. The poor, on the other hand, look at obstacles, the risk of failure, and focus on what they fear.

In fact, the fact that the rich are willing to take risks does not mean that they are willing to lose, but that they are taking planned risks. When unsure whether a challenge is an opportunity or a trap, the wealthy will carefully investigate and analyze it, and then make a decision based on a synthesis of detailed information and facts.

The poor, on the other hand, are seldom prepared for a challenge, and they are usually wasting their time, going up and down in a mood of worry, entanglement, and wanting to gamble, and by the time they have made up their minds to try it, the rich have already made a fortune and the opportunity has passed.

Harvey Ike said, "What you focus on expands," and the rich are focused on opportunity in everything, and of course there is opportunity everywhere, and gold everywhere. And the poor are always concerned about difficulties when they encounter something, so there are obstacles everywhere, and all kinds of troubles stand in their way.

Harvey Ike's advice is simple: if we want to be rich, we need to focus on how we make money, how we save and how we invest. Whatever you plan to do, prepare it in the shortest time possible, then act immediately and make corrections along the way. Only by entering the circle can you understand a certain industry, find a suitable entry point, and open your own door.

In addition, when it comes to the question of whether or not to do sales, the rich and the poor think very differently.

Wealthy people are happy to promote their values and are able to market their products, services, and ideas with enthusiasm. The poor, on the other hand, see marketing and propaganda as bad.

In this regard, Harvey Ike pointed out that the aversion to sales is the most likely obstacle to success. People who don't want to do sales and find it difficult to advertise something are usually not wealthy.

The reason is simple, if you are not willing to let others know you, and you are not willing to promote your products or services generously, then how can you generate a decent income for your company or your own business? As an employee, if you are not willing to promote your strengths, then other people who are willing to promote themselves will soon surpass your salary and rank. When looking for a job, if you don't know how to promote yourself properly, it will be difficult to get the attention and help of others.

If you look around, you'll see that the wealthy are often good evangelists, who know how to package themselves in an attractive way, and who are always aggressive and courageous in promoting their products, services, and ideas. Let's act like rich people and show the world your worth with the utmost enthusiasm.

Act like a rich man

Well, in addition to ideological concepts, there is also a big difference between the poor and the rich in practical actions.

First of all, in terms of interpersonal communication, the rich always associate with positive and successful people, while the poor often associate with negative or unsuccessful people.

Successful people will use the success of others as a motivation to motivate themselves, and other successful people as their own learning objects. On the contrary, when the poor hear the news of other people's success, they will often comment, ridicule and even ridicule and pour cold water on them, and as a result, they are getting farther and farther away from success.

The so-called "like gathers like things, people divide into groups", and most people's economic level is actually about the same as the average income of their good friends, so what kind of friends we make and who we get along with will also affect our wealth status.

Harvey Ike said, "The rich will go to the winners, and the poor will get along with the losers." If you want to fly with the eagle, don't swim with the duck. ”

We should also pay attention to this and be careful to remove ourselves from the "toxic environment". The so-called "toxic environment" is an environment of interpersonal communication that is full of negative energy such as gossip, disputes, and slander, which does us more harm than good. Socialize with successful and positive people, don't run away from the rich, and boldly step forward, get to know them, and take them as your role model.

Secondly, in terms of wealth management, the rich are very good at managing their money, while the poor are not good at managing their money and always spend all their money.

Dr. Thomas Stanley, a professor at the University of Georgia Business School in the United States, who has been studying millionaires for more than 40 years, mentioned in his best-selling book "The Next Millionaire is You" that he collected information about multimillionaires in North America, sorted out their backgrounds and the process of getting rich, and the result can be summed up in a short sentence: "Rich people are very good at managing money." ”

In terms of IQ, rich people are not smarter than poor people, but rich people have different habits of managing money than poor people, and they are more effective. Poor people don't like to manage their money, either saying that managing money limits their freedom in life, or that they earn very little and don't have enough money to manage.

However, the biggest difference between a person's financial success and failure is how well he manages his money. No matter how poor you are, you have to learn to manage money, and it is more important to cultivate the habit of managing money than how much money you have at the moment, and only after you start to manage small money will you have a chance to get a lot of money.

Let's take an example to see how a typical wealthy person manages his money.

For your own financial situation, you can make overall arrangements, you can set up six accounts:

The first account is called the "Financial Freedom Account". Every time you receive a sum of money, whether it is a salary, a bonus, or a start-up income, you will take out about 10% and deposit it into this bank account. The mission of this account is to give birth to a golden hen for you, so that it will continue to lay golden eggs and bring you passive income. So the money in this account cannot be spent, it must be accumulated for investment.

The second account is called the "Play Account". You can put the other 10% of your earnings into a "play account" for entertainment and leisure spending. This account exists to achieve a balance for the usual hard savings. Enjoying money to the fullest motivates us to save better.

The third account, called the "long-term savings account", puts the other 10% of your income into this account for long-term savings, which is a sum of money that can allow you to live a solid life and retire with peace of mind.

The fourth account is called the "Education Account". The same 10% of the income is used for studying, studying, and further study, constantly improving their ability and improving their earning level.

The fifth account is called the "Pay Account". In addition to saving money for yourself, you also have to spend money for family, friends and other people, and you can also save 10% of your income in this account for daily accumulation.

The sixth account is called the "Demand Account". Save the remaining 50% of your income here to maintain your daily expenses.

You see, by creating different accounts, you can manage the money you earn in different categories. By cultivating good financial habits, we can take control of our finances and make a leap forward in every aspect of our lives.

Okay, at this point, we're pretty much done with the essence of Harvey Ike's book "The Rich Are Not What You Think".

The book states that your wealth blueprint will determine your financial life and even affect your life. The only way to completely change the poor financial situation is to reset the wealth blueprint, and become a richer and better person by learning the way the rich think and behave, and correcting their negative thoughts, habits, and actions when it comes to money.