Recently, an organization has counted the communication of Chinese companies on overseas social media, and ranked the communication power.
This ranking refers to the popularity of these Chinese brands among overseas netizens, and everyone thinks that it is the frequency of hot searches, and everyone likes to refer to these brands, anyway, it is the heat.
This data is mainly collected from 280 companies in China, and four overseas social platforms: Facebook, X (formerly Twitter), Instagram and LinkedIn.
The results show that in terms of comprehensive communication, Huawei ranks first and Xiaomi ranks second.
However, there are still differences in the rankings of different brands in different media.
For example, on Facebook, Xiaomi ranks first, Moutai ranks second, Huawei ranks third, and GAC ranks fourth. And on X, Huawei is first, Xiaomi is second, Moutai is third, and Baidu is fourth.
On Instagram, SHEIN is first, DJI is second, MINISO is third, Huazhi is fourth, Huawei is fifth, and Xiaomi is sixth.
On LinkedIn, ZTE is first, Huawei is second, NIO is third, and BYD is fourth.
It can be seen that different media groups pay attention to different Chinese companies. In contrast, Facebook, X, and LinkedIn pay more attention to technology brands, while Instagram's focus is more on consumer brands.
In fact, it is not surprising, because these brands are also some of the most successful Chinese brands going overseas, and naturally they also attract a lot of attention overseas.
For example, Huawei's 5G is the first in the world, and it has attracted the suppression of the United States, which will of course cause heated discussions in overseas media, and the overseas shipments of Xiaomi mobile phones have exceeded 100 million units.
In addition, brands like ZTE, DJI, SHEIN, Pinduoduo, OPPO, Lenovo, OnePlus, MG Automobile, Moutai, etc., are all well-known brands in the world, so they are very popular on social media.
To be honest, although the Chinese market is very large, but the overseas market is larger, I hope that domestic brands can try their best to go abroad, work hard in the overseas market, so that more overseas users know Chinese brands, recognize Chinese brands, and finally Chinese brands in the world to grab more market share.