"Eight hundred miles of lakes and mountains know what year it is, and 100,000 lights are all on the terrace here. Xu Wenchang, a genius of the Ming Dynasty, climbed Mount Wu and wrote poems for this prosperous Qinghefang.
Today's Qinghefang is still prosperous, and the vitality of the century-old street lies in the fact that it can leave a classic every time it is promoted, and lead a new fashion, so that people's "nostalgia for the old" and "greed for the new" can get double satisfaction.
This "May Day" comes to Qinghefang, where you can not only "find the treasure of the museum", "open the door to see the joy", "see the rhyme at the corner", but also "come to be polite", "to be blessed" and "to see luck".
Today's first part, let's see the treasure, see the joy, and see the rhyme together!
Find the treasure
Lu Xun once wrote in his diary, "I have to entrust Xu Qinwen to Hangzhou Huanhuazhai to buy more than 40 kinds of letterheads." The "Huanhuazhai" mentioned in the diary is in Qinghefang.
"Museum without walls" in Qinghefang is not only "Huanhuazhai", you might as well come here to start a treasure hunting journey and have a spiritual "dialogue" with the "treasures of the town hall".
Walking into the copper alley, come to the Jiangnan Pewter Museum, more than 500 pieces of pewter exhibits of the past dynasties are displayed one after another, dazzling. A pewter jade pot spring vase in the museum is applying to become a treasure of the folk town hall.
Yuan Dynasty jade pot spring tin bottle Hangzhou Jiangnan Tin Museum collection
Turning to Dajing Lane, "At this time" art space opened last month, bringing "At this time: Dunhuang murals flying special exhibition", which showcases more than 40 replicas of flying murals from the Northern Liang to the Yuan Dynasty.
After seeing the murals, you can wander the ocean of traditional Chinese medicine - Huqing Yutang Museum of Traditional Chinese Medicine, and appreciate the development history of traditional Chinese medicine culture.
Qing Guangxu three years of gold shovel silver pot Hu Qing Yutang Museum of Traditional Chinese Medicine collection
Along Hefang Street, Zhu Bingren Bronze Sculpture Art Museum, which is known as the "Jiangnan Copper House", comes into view. The original bronze plaque of Leifeng Pagoda in the museum is the shortlisted collection of the "treasure of the town hall" of Hangzhou Museum. During the "May Day" holiday, there is also a copper painting handicraft experience waiting for everyone to experience.
The original bronze plaque of Leifeng Pagoda Zhu Bingren bronze sculpture art museum
Walking through Qinghefang, there is an "old" art museum that has been stationed in the street for more than 20 years - Qingshangge Stone Sculpture Art Museum, not only can you see the "treasure of the town" - the work "Jiangnan Folk Residence Series" that won the highest award of Chinese folk literature and art "Shanhua Award", but also see many works with "West Lake complex".
Wu Songjiang's stone carving work "Jiangnan Folk Residence Series" Qingshangge Stone Carving Art Museum Collection
If you are not satisfied, go to the "Qiantang First Well" well museum to learn about the life of Hangzhou, which is "born from a well"; if you are interested in the history of urban construction, you can also come to the Southern Song Dynasty Royal Street Exhibition Hall to visit the Southern Song Dynasty Royal Street archaeological site display.
The ruins of the Royal Street in the Southern Song Dynasty Royal Street Exhibition Museum
Open the door and see the joy
In Qinghefang, you can also encounter more fresh and interesting ways to play. From now until May 5th, friends who like to collect stamps can "refresh the map" here - "Open the door and see the joy" Qinghefang stamp collection check-in interactive activity, specially launched~
Wangxian Pavilion, four corners, lantern wall, Huqing Yutang, Yujie Exhibition Hall...... The 5 limited stamps of "Qinghefang National Tide Seal" connect the most historical and cultural landmark buildings in Qinghefang.
5 limited stamps are randomly distributed in 20 check-in points in the block, including Deoksugung Palace with "red wall", Hu Qingyutang with innovative ginseng coffee, Southern Song Dynasty post office where you can send letters and lovesickness, and vinyl vinylogy...... In addition, the new art space, Yujie Song Yun Cultural and Creative, leisure consumption market and other points span the diversified needs of cultural tourism and the whole business format of the block, allowing everyone to check in and immerse themselves in the new feel of Qinghefang.
Follow the map below
Get Qinghefang's "Stamp Slam"
Unlock exclusive memories
You can also scan the QR code below
Get detailed location information
This stamp collection activity also has the opportunity to win thousands of Song gift surprises - tea, coffee, desserts, badges, postcards, refrigerator magnets, there is always one of your favorites! Online, as long as you collect 5 chapters, with the double hashtag #Qinghefang fashion national tide season # #玩转清河坊#发微博并@上城发布, you will have the opportunity to win benefits; offline, meet the stamp collection conditions and post Weibo records, have the opportunity to receive a free Song Yun meeting gift.
——Online lottery——
【Weibo Interactive Courtesy】Weibo with double hashtags #Qinghefang Fashion National Tide Season##玩转清河坊#并@上城发布 Post an original blog post, and post 5 different styles of stamps you have collected with pictures/videos, and there is no limit to the sharing form. The winners will be announced after the event.
Download the Orange Persimmon Interactive App, click "Orange Circle" in the navigation bar at the bottom of the home page, and find the "Animation Circle" section; With the hashtag #Qinghefang Guochao Yin#, use graphics/videos to post the 5 different styles of stamps you have collected, and share the scenery and experience of the check-in process, and the sharing form is not limited. The winners will be announced after the event.
——Offline courtesy——
During the period from May 1st to 5th, with the stamps and Weibo records of the 5 stamps collected on the day (pictures/videos are OK, with the double hashtag #Qinghefang Fashion National Tide Season# #玩转清河坊#, and @Shangcheng release), you can go to the designated offline stores in Qinghefang to receive gifts for free, and the number is limited on a first-come, first-served basis (each person is limited to 1 copy per day, subject to the verification seal).
"Open the door and see joy" activity point
Scan the QR code below to understand
See you around the corner
Some people stop at the corners to immerse themselves in the low-chanting and tactful opera, some people hum softly to the familiar melody in the small square of the Drum Tower, some people share sweet stories in the "Love Letter Station" of Huancui Building, and some people take pictures on the nine walls and the word art......
The spring breeze is ten miles, and it is not as good as a corner of Qinghefang.
The music teams such as Hangzhou Street Sound Troupe and Color Engine met with citizens and tourists in the small square of the Drum Tower to bring the evening breeze concert, and the singing was full of youth and memories.
When night falls, No. 70 Zhongshan Middle Road, the singing starts from time to time, there is no program list, the form of the performance is not revealed, the main song is a freewheeling, the notes carry emotions, and flow slowly in the alleys and nights......
In addition to trendy music, opera fans also have their own special performances, and in the corners, opera singing voices pass through the noisy human voices, lingering among the historical buildings for a long time. In one scene and one play, people can appreciate the beauty of the integration of architectural art and performing art.
Attentive friends must have discovered that there are many interesting bamboo chairs on the streets of Qinghefang recently, which is a co-creation plan about "art chairs" - cutting-edge artists and art academies have carried out artistic processing of traditional bamboo chairs through painting, weaving, graffiti and other forms to create unique trendy artworks.
At No. 70 Zhongshan Middle Road, the pink rabbit is particularly eye-catching, which is a pop-up space for ONE rabbit art, covering ONE rabbit artist custom exhibitions, art peripherals, art interaction and other experiences.
Shopping is always inevitable to buy and buy, Qinghefang has prepared a variety of markets, there is always one is your style!
Pursuing the childlike fun of flying kites in Wushan Square as a child, Wushan Tianfeng focuses on four categories: natural creation, new food, cultural and creative life, and traditional crafts, where you can relax yourself.
Cute and colorful cartoon buses, lantern shops, Song Yun cultural and creative products, IP blind boxes and other national fashion toys, as well as ice cream, waffles, coconut water and other dessert snacks...... The trendy float market in Wushan Square exudes a unique charm of fashion and fireworks.
The neat and uniform ancient buildings with black tiles and white walls echo the simple cultural and creative stalls scattered in the forest, and the Huancuilou Cultural and Creative Market is like a spirit jumping in the forest, full of aura.
In the second part, we will launch "This "May Day", Qinghefang is polite, blessed and lucky!", so stay tuned~