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Editor|Little Sheep says everything in the world
Preface
After a live broadcast on social media, Lei Jun, the founder of Xiaomi Technology, became a hot topic in the domestic car market.
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Video source: Lei Jun
Lei Jun promised in the live broadcast that if he has more than 500,000 likes, he will buy an ideal car L6.
Image source network
The enthusiastic response from the audience quickly pushed the number of likes to exceed the predetermined target,
It shows strong support for the tech giant's support for domestically produced new energy models.
Image source network
Subsequently, Li Xiang, CEO of Li Auto, expressed his gratitude to Lei Jun and promised to give him an Ideal L6.
However, Lei Jun said in a public statement that he would prefer to show his support for Li Auto by buying a vehicle.
Image source network
On the afternoon of the same day, Lei Jun personally went to the store in a live broadcast to buy the top version of the ideal L6, the ideal L6 Max.
Image source network
Lei Jun's action not only shows his trust and support for domestic new energy vehicle brands,
It has also further enhanced the public's awareness and interest in China's own brand cars.
Image source network
As soon as the topic was posted on the Internet, the comment area instantly exploded! Tens of thousands of comments poured in
Some of these netizens' comments are even more interesting and interesting, let's take a look
The abacus beads collapsed in the faces of the people of the whole country
Internet celebrities still make money, and they can afford to buy the ideal L6 in just a few days [Look]
Lei is always confused!! They have a discount on installments!!
The next day, Mr. Lei was fired by the company for buying a competitor's brand
Li Xiang didn't receive it in person, it's a bit rude, hahahaha, of course, Lei always doesn't care
Lei Zi still loves noodles too much, and the loan pressure is not so great
The personal opinion of the lamb
This is not only a simple car purchase, but also a huge support for the domestic new energy vehicle industry. We all know that Lei Jun, as the founder of Xiaomi Technology, will be magnified and observed by the public in every decision, and he promised in the live broadcast this time that if he likes more than 500,000, he will buy the ideal L6, which is a smart market strategy in itself. But what followed was even more exciting.
When Li Xiang, the CEO of Li Auto, expressed his willingness to give him a free car as a thank you, Lei Jun's response was: "I still decided to buy one to show my support." This sentence is simple but heavyweight, which not only shows his integrity as an entrepreneur and his support for the brand, but also sends a strong signal: to support domestic products, we must take action. Lei Jun's decision has undoubtedly had a positive impact on Li Auto and the entire Chinese new energy vehicle industry.
First of all, from the public's point of view, this behavior reinforces trust in domestic new energy vehicle brands. As a leader in the tech field, Lei Jun's choices will undoubtedly influence the decisions of his followers and ordinary consumers. This kind of influence is difficult to achieve with advertising, and it is based on the endorsement of personal credibility and real actions.
Secondly, it is also an encouragement to domestic brands. In the current context of fierce competition in the global automotive market, Chinese brands need such positive energy to improve themselves and continuously promote the progress of technology and services. Lei Jun's car purchase behavior not only brought direct economic benefits to Li Auto, but more importantly, brought value enhancement to the brand.
In addition, this incident also provides us ordinary consumers with a perspective to think: while enjoying scientific and technological achievements, we can also do our part for domestic innovation. Every choice may have a significant impact on the growth of a brand. As consumers, our decision-making power is more important than we think.
In short, Lei Jun's action of "walking the talk" not only enhances the image of his own brand, but also sets a good example for domestic automobile brands. This positive market interaction model is worth learning and promoting from each of us. I hope that in the future, we can see more entrepreneurs participating in such positive energy activities and jointly promoting the development of Chinese brands.
#雷军 ##理想##30万以下的理想L6来了##李想#
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