On April 24, the all-new Prado officially opened pre-sale, and the new car was released in four versions: the BX version (5 seats), the all-round TX version (5 seats), the all-round TX version (6 seats), and the Wild WX version (6 seats), with official guide prices of 459,800 yuan, 519,800 yuan, 519,800 yuan, and 549,800 yuan respectively.
Users who successfully place an order and pay the pre-sale deposit during the pre-sale period can enjoy triple hard-core benefits. At the same time, with the return of the all-new Prado, FAW Toyota will officially launch the official car fan organization to create a series of experience IP activities, rich and diverse exclusive rights and interests, and enthusiastic co-creation and crossing.
73 glorious years, a world-renowned hardcore off-road legend
Since the first generation of the Land Cruiser came out, it has gone through a journey of 73 years. In the process, the Land Cruiser has built up good reliability, durability and off-road passability. The Land Cruiser is not only a car with a deep history, but also a car that can go on any road in the world. Deserts in the Middle East, mining areas in Australia...... In harsh terrain and extreme environments around the world, we can see the Land Cruiser.
With the increasing diversification of user needs, the Land Cruiser brand has been extended to three series: station wagon, light off-road and heavy-duty off-road. Among them, the light off-road series represented by Prado has been widely popularized by taking into account harsh road conditions and space comfort, providing practicality for more people. Today, Prado's sales footprint has spread to more than 170 countries around the world, with a total of 11.3 million units sold, and is loved by consumers around the world.
Hybrid Evolution: The most "bull" Prado in history
The 2.4T 1MT HEV super hybrid system, mated to a DC motor and an 8-speed automatic manual transmission, increases the maximum power by 18.0% to 243kW, increases the maximum torque by 72.6% to 630Nm, and takes into account the ultra-low fuel consumption of 10.11L/100km (WLTC mode).
At the same time, the all-new Prado is equipped with a Torsen limited-slip full-time four-wheel drive system to ensure that the driving force and grip of each tire in complex road conditions such as mud, sand and snow ensure that the vehicle achieves strong passing performance and brings users a stable and safe driving experience.
Off-road evolution: Regardless of mountains, rivers, lakes and seas, everywhere you go is a smooth road
The all-new Prado uses the same GA-F platform as the 300 series, which greatly improves the vehicle's passability in difficult road conditions.
In order to improve the convenience of handling, the vehicle is equipped with the EPS electric steering system for the first time, which reduces the instability of the steering wheel when driving on rough roads, ensures that the steering is lighter when driving at low speed on urban roads, and the steering is solid and stable at high speeds, allowing users to achieve easy driving control. At the same time, for the first time, the vehicle is equipped with Toyota's newly developed SDM electronically controlled stabilizer bar separation device, which can manually switch the front stabilizer bar ON/OFF to meet both off-road and urban stable driving.
Design evolution, return to the origin of LC, and reshape the classics of the times
In addition to its powerful performance, every aspect of the new Prado is designed with actual off-road needs in mind. The wheelbase of 2850mm accurately balances the passability of rough roads with interior space, and the distance between the front and rear of the second and third rows and the luggage space are expanded. In addition, the front overhang of the all-new Prado is shorter, and the exterior mirrors are wider than those of the LC150 model, ensuring ease of use and easy passage through narrow sections. The front and rear overhangs, horizontal axles, and the overall rear movement of the cockpit and the longitudinal upright window design create a unique body proportion. The functional parts of the vehicle light cluster and grille are placed high in the center to ensure that they are not easily damaged when passing through bad road conditions. The tight body and convex tires create an overwhelming sense of stability. In terms of interior design, the interior instrument panel is designed with a horizontal tone, and the ultimate design of the front and side vision is pursued to ensure safe off-road driving.
The development of the new Prado is inseparable from three extreme pursuits: the ultimate manufacturing process, the ultimate performance and the ultimate requirements of the chief engineer. In terms of manufacturing process, 30 welding robots ensure the quality of new vehicles and more efficient delivery in a small-space, fast-paced production mode. At the same time, the R&D team and the Dakar Rally competitors jointly discussed the layout of driving in a blind state, and from the early stage of development, they went to the Middle East and Australia and other regions to continuously test and temper the performance of the vehicle until the vehicle was broken and scrapped. In order to achieve dialogue with users all over the world, the chief engineer drove the vehicle himself and tested it on various extreme road sections around the world.
Intelligent evolution: from tacit understanding to safety
On the basis of off-road evolution and design evolution, the all-new Prado also brings a newly upgraded Toyota Space smart space, equipped with the leading Qualcomm Snapdragon 8155 chip, which supports personalized OTA upgrades. At the same time, FAW Toyota and top domestic technology companies have jointly created an automotive intelligent ecosystem that supports the seamless connection of "people, vehicles and homes". In addition, the car machine also supports CarPlay/CarLife/HiCar wireless interconnection, no matter what kind of mobile phone system can be interconnected with it, so that every member of the car can enjoy a high-quality intelligent interactive experience.
For hard-core off-road vehicles, the importance of safety configuration is self-evident, and the all-new Toyota Pilot high-end intelligent driving, with 20 auxiliary functions, comprehensively improves the perception and prediction ability of intelligent assistance, and greatly fronts risk identification. Toyota's world-first PDA predictive active driving assistance system can detect potential risks from a long distance and effectively prevent "ghost probes" and "door openings". EDSS emergency driving stop system has strong monitoring and judgment control capabilities, which can detect the driver's status while the vehicle is moving, which can effectively prevent fatigue driving and ensure driving safety.
Comfortable and fun, the all-new Prado offers a high-quality ride
While the performance and technology have evolved, the comfort of the all-new Prado has also been greatly improved, and the 8-way power-adjustable seats in the car have greatly eliminated the fatigue caused by long-term driving. The steering wheel is heated in winter or cold areas, providing a warm and comfortable grip for the driver, plus the three-zone air conditioning can provide a comfortable temperature for people in different areas, even if you take your family off-road, everyone in the car can enjoy a comfortable and pleasant travel experience.
It is worth mentioning that the all-new Prado will also launch the official co-branded modding product line "PRADO", and the first batch of official modding kits of the Explorer Set, Elite Suit and MODELLISTA Set are officially available for pre-sale.
The return of the all-new Prado King brings consumers a more powerful, smarter, more comfortable and more comprehensive hard-core off-road vehicle, and further improves the all-star matrix of FAW Toyota's SUV family. This time, the all-new Prado responds to users' expectations with attractive prices and benefits, and at the same time shows the increasingly involuted "off-road rivers and lakes": "legend" entry, "hard-core off-road" will be redefined.