Blueberries, known as the "Queen of Fruits" and "King of Berries". Majiang County in southeast Guizhou has a history of blueberry cultivation for 25 years. As the leading industry of "one county and one industry" in Majiang, as of 2023, the county's blueberry planting area is 87,200 mu, the production area is 72,000 mu, and the output value exceeds 800 million yuan. At present, blueberries are entering the picking period one after another, and Majiang is a good time for a "berry".
Go to the Lembongan Valley Scenic Area in Majiang County, many tourists will take away some "souvenirs" when leaving, blueberry wine, blueberry juice, blueberry enzymes, etc., the latest new blueberry puree, 30 ml a small bag, concentrated 50 blueberries, made of local organic blueberries, become a new favorite in the market.
These dazzling blueberry products, the price is generally within 100 yuan, produced in the scenic area of Guizhou Lanrui Agricultural Technology Co., Ltd., the company has 3 blueberry processing and packaging lines, the annual processing of blueberries about 2000 tons.
Xu Xianqun, chairman of Guizhou Lanrui Agricultural Technology Co., Ltd., said that blueberries with good quality and large particles are mainly sold as fresh fruits; good quality, but small grains, deep processing, the company's products have been sold to first-tier cities such as Beijing, Shanghai, Guangzhou and Shenzhen, last year, the company's output value reached more than 20 million yuan, and this year is expected to exceed 30 million yuan.
Lembongan Valley is not only a national 4A-level scenic spot, but also the largest blueberry planting base in southern China, with tens of thousands of acres of blueberries planted. In recent years, the local government has promoted the combination of agricultural tourism and health tourism by holding blueberry cultural festivals, parent-child picking and other activities, and realized the "succession" of the agricultural industry. According to Li Shuqun, the operation staff of Lembongan Valley Scenic Area, related activities will continue to be carried out this year, and tourists are expected to enter the park in early June to pick.
It is understood that "Majiang Blueberry" has been included in the list of products recognized by the China-EU Geographical Indication Agreement, and the "Maxiaoberry" brand has been ranked among the top 100 well-known agricultural product brands in China. This month, the first batch of blueberries in Majiang greenhouses were freshly listed, priced at 120 yuan per kilogram.
Zhang Maolin, a blueberry grower in Pingding Village, Xuanwei Town, Majiang County, told reporters that different from the traditional soil cultivation method, the quality of blueberries planted with water and fertilizer integration technology is controllable, and the diameter of each fruit is between 18 and 22 mm, and the largest is equivalent to the size of a one-yuan coin. With the "blessing" of greenhouses and other facilities and equipment, the market time of Majiang blueberries will last from the beginning of April to the end of July.
Yang Xiuzhi, deputy head of the People's Government of Majiang County, said that in 2023, Majiang and Beijing Huiyuan Group signed a blueberry industry chain project, and the construction started in March this year to promote the development of Majiang blueberry industry into the fast lane, and it is expected that by 2025, Majiang will achieve a blueberry planting plan of 100,000 mu, with an annual output of more than 50,000 tons, a blueberry processing conversion rate of more than 65%, a commodity rate of 85%, and a comprehensive output value of more than 1 billion yuan.
Majiang Financial Media: Yang Guanghong, Zhang Anjun