SHANGHAI, April 26, 2024 /PRNewswire/ -- On April 24, 2024, Knauf successfully held the Central District Dealer Conference in Macau, with the theme of "Innovation and Gathering Energy, Building Dreams and Win-Win", bringing together industry elites to discuss how to achieve win-win development through innovation and cooperation in the new market environment.
Yao Fangdi, President of Knauf Greater China, delivered an opening speech
Review and outlook, future development strategyThe meeting kicked off with a comprehensive review of Knauf's business performance. The company's top management highlighted the notable achievements of the past year, including several breakthroughs in innovative technology, market expansion and sustainability. These achievements not only strengthen Knauf's leading position in the industry, but also lay a solid foundation for future development.
Looking to the future, Knauf shared its ambitious roadmap. The company promises to continue to adhere to innovation-driven, and work with dealers to jointly develop a broader market space. Knauf will be committed to providing more opportunities for partners through continuous technological innovation and market expansion to achieve mutual benefit and win-win results. In addition, the company has proposed a number of new projects aimed at improving customer experience and service quality, which are expected to further enhance the market competitiveness of the Knauf brand.
Chen Yiping, general manager of Knauf Central District, made a speech
Empower customers and maximize valueAt the meeting, Knauf showcased its strategic deployment in the new environment, aiming to empower customers through effective strategies and help dealers get the most value. Currently, Knauf has a Net Promoter Score (NPS) of over 65 in all business areas, demonstrating a high level of customer satisfaction with its products and services. In addition, Knauf is committed to becoming a digital leader in the gypsum board industry, with plans to digitize 80% of orders and achieve monthly digital interactions with 50% of customers. The company highlighted its continued investment in customer service and technical support, as well as its general direction to enhance customer satisfaction by optimizing the supply chain and improving product performance.
Gao Ling, Marketing Director of Knauf Greater China, delivered a speech
Sustainable development and corporate responsibilityKnauf adheres to the path of sustainable development and practices its core values through corporate social responsibility activities. The company plans to reduce CO2 emissions by 50% by 2032 and achieve net-zero carbon emissions by 2045. To achieve this, Knauf uses 100% recyclable products and packaging to promote environmental protection. In addition, Knauf shared its global green building projects that not only reduce the carbon footprint of the building industry, but also improve the energy efficiency of buildings.
Guo Kefeng, technical manager of Knauf Central District, made a speech
New product release, leading the development of the industryAt the meeting, Knauf's technical experts released a new product "Forbeno". With its innovative design and excellent performance, this product attracted a wide range of attention from attendees. Forbeno uses the latest building material technology to broaden the boundaries of plasterboard products. It not only improves the safety of the components, responds to the market demand of the widely concerned A-class non-combustible base board, but also highlights the concern for the health of later users and installers, and also takes into account the respect for the installation habits of installers. Knauf's technical experts introduced in detail the various application scenarios of Vobeno, from various decorative base panels, to common modeling ceiling side hanging panels, bottom plates, to wall impact resistance, hanging weight occasions, and even the composition of high sound insulation components, all of which show its wide market potential.
Dealer feedback affirms the effectiveness of the conferenceAfter the conference, the participating dealers expressed positive feedback on the conference. Li Ying, General Manager of Nanjing Oulang Industry and Trade Co., Ltd.: The conference not only demonstrated the determination and strength of Knauf in innovation, digitalization and sustainable development, but also provided valuable learning and communication opportunities for dealers, further consolidated the cooperative relationship between the two sides, and laid a solid foundation for jointly meeting challenges and seizing opportunities. Diao Jun, general manager of Chongqing Yile Building Materials Co., Ltd., specifically mentioned that the release of the new product "Forbeno" and the in-depth discussion of drywall technology have provided new perspectives and opportunities for their future business development. In addition, dealers highly appreciate the digital tools and solutions provided by Knauf, believing that these tools will greatly improve their business efficiency and customer satisfaction. The dealers unanimously expressed that their recognition and confidence in the Knauf brand have been further strengthened, and they look forward to creating a more brilliant future with Knauf.