Recently, Lonno released its 2023 financial report, which showed that Lonno's total revenue last year was 188 million yuan, and the net profit attributable to shareholders of the listed company was 10.89 million yuan.
The financial report is as follows:
Last year's revenue was 188 million yuan
Over 6% year-on-year growth in 2022
The total revenue of Lenno in 2023 will be 188 million yuan, an increase of 6.06% compared with 2022, and the net profit attributable to shareholders of the listed company will be 10.89 million yuan, a decrease of 38.34% compared with 2022.
According to the financial report, the net profit during the reporting period decreased by 6,770,506.45 yuan compared with the previous year, because the company expanded the marketing team and increased marketing publicity in order to expand the scale of revenue, resulting in an increase of 7.2 million yuan in sales expenses compared with the same period last year.
The revenue of cat food was 155 million yuan
The revenue of dog food was 6.79 million yuan
According to product categories, last year, the revenue of Lonno cat food was 155 million yuan, the gross profit margin was 42.44%, and the revenue increased by 5.35% year-on-year in 2022;
The revenue of dog pet food was 6.79 million yuan, the gross profit margin was 39.09%, and the revenue decreased by 31.26% year-on-year in 2022;
The revenue of the bait business was 26.34 million yuan, the gross profit margin was 39.69%, and the revenue increased by 30.85% year-on-year in 2022;
The revenue of other businesses was 210,000 yuan, a year-on-year decrease of 50.62% in 2022.
Lenno's main holding subsidiaries and shareholding companies
Lon Nol's sales expenses were 47.53 million yuan
R&D expenses were 7.72 million yuan
According to the financial report, the sales expenses of Lenno shares last year were 47.53 million yuan, accounting for 25.16% of the total revenue, an increase of 17.85% compared with 2022.
During the reporting period, the sales expenses increased by 7.19 million yuan over the previous year, due to the increase of 2.75 million yuan in employee salaries due to the addition of sales personnel and marketing personnel, and the increase in network and publicity service fees by 7.05 million yuan and travel expenses by 740,000 yuan in the same amount of publicity and promotion.
R&D expenses were 7.72 million yuan, down 0.87% year-on-year, accounting for 4.09% of total revenue.