Following the launch of Shanhai T2 in Beijing and attracted attention, Jietu Auto once again showed its muscles. At the Beijing Auto Show on April 25th, Jietu Automobile brought Jietu Shanhai T1, Jietu Shanhai T2, Jietu Shanhai T5, as well as Jietu Shanhai L6 and Jietu Shanhai L7 hybrid off-road models. It shows the characteristics of the products and technologies of Jietu that continue to be "wild", and shows the ambition of the Jietu brand to enter the 3.0 era and fully develop the hybrid off-road track.
The "Dark Horse Shortcut" will speed up again and make every effort to attack the annual sales of 2026 million
In the face of the "roll on roll" auto market in 2024, Jietu will not change its dark horse nature, and its growth potential will be strong. In the first quarter, Jietu Auto has sold more than 107,000 vehicles, ranking second among the top 20 brands in China's passenger car and SUV market in terms of year-on-year growth.
At the auto show press conference, Dai Lihong, assistant general manager of Chery Automobile Co., Ltd. and executive deputy general manager of the Jietu brand division, made an expectation for the next sales of Jietu Automobile: Jietu is standing on the cumulative sales of one million, moving towards one million annual sales, and it is expected that the cumulative sales of Jietu Automobile will reach 140,000+ from January to April 2024, a year-on-year increase of 101%, and by the end of April, it is expected to complete the cumulative sales of 1.1 million + vehicles in 68 months.
Dai Lihong, Assistant General Manager of Chery Automobile Co., Ltd. and Executive Deputy General Manager of Jietu Brand Division
Under the strong potential energy shown by the "Jietu Speed", Jietu Automobile will face the 3.0 era and create another million sales on top of the million. In the next two years, Jietu Auto will successively launch a number of new products, covering the whole scene from family travel to off-road travel, and is committed to becoming the most "off-road" technical strength and the most "wild" brand of Chery Group, and strive to achieve the goal of annual sales of 1 million vehicles in 2026.
Led by the "Five Tiger Generals", continue to "wild"
This year's auto show has an unprecedented lineup of Jietu Auto Show cars, Jietu Shanhai T5, Jietu Shanhai T2, and Jietu Shanhai T1 as the first models of Jietu off-road "Five Tiger Generals", and the new models of the family travel series, Jietu Shanhai L6 and Jietu Shanhai L7 are also grandly unveiled. In addition, the Extended Seven-seater Version, the JMK-Peace Elite Co-branded Model, and the Travel Camping Trailer "Travel BOX" have also attracted the attention of countless users.
Jietu Shanhai T5 is a full-scene intelligent off-road super-hybrid SUV, it is the first model with girder of Jietu Automobile, the first time equipped with a 2.0TGDI longitudinal hybrid special engine, with the latest generation of hybrid gearbox, front and rear dual motors and "three locks", bringing strong power performance and super ability to get out of trouble, coupled with the comfort space and power generation performance beyond the same level, taking into account the reliability of outdoor off-road and the comfort of urban commuting.
The Jie Tu Shanhai T2 is positioned as a travel off-road super-hybrid SUV, which is the "most beautiful box" of the Jie Tu Shanhai sequence, with four core advantages: high energy saving, large power, safer and full speed range. Based on the Kunpeng super hybrid C-DM, the T2 is equipped with a 3DHT hybrid gearbox, with fast acceleration, stable medium speed, and high speed, with a maximum power of 280kW and a maximum torque of 610N.m, and a large battery with a capacity of up to 43.24kWh, with a pure electric range of up to 208km and a comprehensive range of up to 1300km+ when fully fueled and fully charged.
Positioned as a comfortable off-road super-hybrid SUV, the T1 will create a fashionable and hard-core shape with the design aesthetics of "Vertical and Horizontal Road", and will provide a rich body color scheme and a diverse modification ecology to meet more personalized choices for young users.
The Shanhai L6 and Shanhai L7 are the two blockbuster new products of the JITU family travel series, both of which will be equipped with the Kunpeng super-hybrid C-DM system. The Shanhai L6 is a five-seater super-hybrid SUV with a high-end and avant-garde design style and a sense of power, while the Shanhai L7 is more inclined to "Yuejia", with a fashionable appearance and a simple and warm interior, which is a large seven-seater super-hybrid SUV.
At the JITU booth, the JMK-Peace Elite co-branded model aroused the enthusiasm of the visitors. It comes from China's first official tidal reform brand - JMK. The JMK-Peace Elite co-branded model incorporates a wealth of "Peace Elite" game elements, such as moire camouflage car livery clothes, tactical slide rail covers, cartridge roof platforms, etc., creating a unique new national wind function trend.
Cross-border hand in hand with Wang Laoji, the future of travel + ecology has no boundaries
At the auto show press conference, speculation caused by a Wang Laoji camouflage car settled. Zhang Chunwei, general manager of the marketing center of the brand division of Jietu, and Ye Jizeng, deputy general manager of Guangzhou Wanglaoji Health Industry Co., Ltd., announced the signing on the spot and reached a cross-border strategic cooperation. The Wang Laoji camouflage car previously exposed on the streets of Beijing was built based on the Jietu Shanhai L6, which opened the prelude to the cooperation between the two sides.
Zhang Chunwei, General Manager of the Marketing Center of the Brand Division of Jietu (right), Ye Jizeng, Deputy General Manager of Guangzhou Wanglaoji Health Industry Co., Ltd. (left)
Zhang Chunwei, general manager of the marketing center of the brand division of the Jietu brand, said that he hopes to combine the advantages of both parties to achieve the synergistic effect of "1+1>2", and bring unprecedented new products and better travel experience to users.
At this year's Beijing Auto Show, Jietu Auto showed the unique charm of Travel+ from models, technology, and ecology, and strong potential energy towards the 3.0 era. With products that cover all scenarios of users, Jietu continues to expand the depth and breadth of the "Travel +" ecology to bring users a better and more comfortable travel life. Born in the cold winter, blooming in the change, facing the next million goal, Jietu will adhere to the travel + strategy, let the world fall in love with the "Chinese off-road", with greater ambitions, go to the farther mountains and seas, to travel, to see the world!