Recently, GNC, a family nutrition brand focusing on the health field, and McDonald's joined forces to jointly launch the 8th "Run for Love Mai" public welfare parent-child running activity. This partnership not only brings together the expertise of the two companies in the field of child health, but also demonstrates the strong commitment of both companies to social welfare. The event aims to promote a healthy lifestyle and promote the healthy physical and mental growth of children through parent-child running, while sending love and hope to children in need.
A new chapter in history, a relay of love
Since the first event, the "Run for Aimai" has attracted the attention of many families with its unique public welfare nature and extensive social influence, and this year's event has set a record in the history of 20 cities across the country, inspiring more than 50,000 users to actively participate in the enthusiasm. Since its inception in 2014, the "Run for Aimai" charity campaign has successfully attracted 200,000 enthusiastic participants, with a cumulative running distance of 600,000 kilometers, becoming an important platform to demonstrate the society's concern and support for the healthy growth of children.
Early in the morning, participating families and guests gathered together to warm up before the competition with professional sports coaches. As the start signal sounded, they wore parent-child clothes and customized red and white socks on their feet, and embarked on this running journey full of love and care. Every step of the way conveys love and warmth, and together they contribute to the "Ronald McDonald House".
The Ronald McDonald House aims to create a "home away from home" by providing accommodation space and care services from nearby hospitals for families of children in need who are seeking medical treatment in other places. In 2006, McDonald's China cooperated with the China Soong Ching Ling Foundation to establish the "China McFund". Up to now, the China McDonald Fund has promoted the Ronald McDonald House to be put into use in Changsha, Shanghai and Beijing, serving more than 1,290 families and providing more than 58,000 nights of good sleep.
Product assistance, scientific escort
As a world-renowned dietary supplement brand with a history of 89 years, GNC has won the trust of consumers around the world for its excellent quality and rich product line. GNC's products are in more than 16 categories, ranging from basic nutrition to beauty and beauty, providing more than 1,500 health choices for users around the world. In order to encourage more families to actively participate in this meaningful event, McDonald's prepared an activity equipment bag for each participating family, including a themed shoulder bag, a hairband for Aimai, and a parent-child T-shirt printed with the GNC logo, so as to help the children shine more brightly in the event.
It is worth mentioning that as a supporting partner of this event, GNC Jian'anxi specially prepared the brand's star product for children in the equipment bag - GNC Children's Liquid Calcium, Magnesium and Zinc. This scientifically science-free sugar-free and hypoallergenic supplement is formulated with organic ingredients such as calcium citrate, zinc citrate, and magnesium citrate, making it easier for kids to absorb and gentle on the stomach. Nutrients such as vitamin D3, elderberry and L-lysine are also added to help boost children's immunity, strengthen bones and support their health.
Edutainment, love set sail
An interactive carnival was set up at the end of the event, providing a unique game experience for participating families. The carnival was crowded with runners. Focusing on the theme of "Run for Aimai", GNC has designed a creative interactive game exhibition area inspired by children's liquid calcium, magnesium and zinc, so that children can experience the fun of nutritional supplementation while playing. As a hot spot for many families to consult, GNC Children's Calcium, Magnesium and Zinc has a scientific formula and precise positioning for children's nutritional needs, which has been highly recognized and praised by parents. In addition, GNC also invited professional coaches and nutritionists to the site to provide post-exercise stretching guidance and nutritional advice for runners after the race.
The 8th "Run for Aimai" charity parent-child running activity not only promoted the interaction and communication between parent-child families, but also left a deep footprint on the road of children's healthy growth. The cooperation between GNC and McDonald's not only demonstrates the company's responsibility and responsibility in public welfare, but also contributes to the development of children's health. We believe that by holding more and more such activities, the seeds of public welfare will take root in the hearts of more people, so that love and health can accompany the growth of every child.