At the beginning of summer, May Day is approaching, in order to further boost the confidence of the home furnishing industry, increase the weight to seize the "golden file" of consumption in the five-home decoration market. On April 24th, with the theme of "Talking about Wood Making, Striving for Prosperity", Mengtian Wood May Promotion Kick-off Meeting was successfully held at Jiashan headquarters.
Zhou Changyong, director of the general manager office of Mengtian Home Furnishing, Zhou Zhen, assistant to the general manager, Zhang Xiang, director of the marketing center, Chen Ming, director of the marketing war zone, and the comrades-in-arms of the marketing war zone, the sales elites of the training department of the marketing center, the active marketing department and other departments gathered together to hunt the battle flag and hunt the war drums, and Zhaoqi 2024 The first wave of prime file benefits is huge.
At the meeting, Zhou Changyong, director of the General Manager Office of Mengtian Home Furnishing, delivered a mobilization speech at the conference, taking the pulse of the development trend of large home furnishings from the macro level, raising the volume of voice and promotion, and playing a "combination punch" to depict a blueprint for the victory of Mengtian Mu's May promotion.
Zhou Changyong, director of the General Manager Office of Mengtian Home Furnishing
He said that the home furnishing industry is in an exciting and expected golden age, and is about to usher in a higher peak outlet, "new life", "new consumption", "healthy and green" and other home keywords, bursting out of the industry vigor. Director Zhou emphasized that this is an era of both opportunities and challenges. In the face of policy dividends and dividends of the times, the home furnishing industry has a lot to offer. At the same time, he always reminded that it is always necessary to pay attention to the needs of consumers in the market, continue to deepen and thoroughly "high-end customization", seize the opportunities of the times, and create new heights.
Chen Ming, director of Mengtian Home Furnishing Marketing Zone, said that the industry marketing rhythm is pressed forward, market competition is intensified, and we must have the courage to open up in the market, overcome difficulties, and race against time to seize the opportunity; do a solid job in the guidance of terminal order transfer and customer accumulation, make good use of new media, plan advantageous market activities, and improve the operation ability of dealers through online + offline communication; Finally, Mr. Chen encouraged all marketing teams to strengthen their beliefs, not to abandon or give up, to achieve "tripartite value", and to submit a satisfactory answer to the first wave of "prime file" upsurge.
Chen Ming, director of Mengtian Home Furnishing Marketing Zone
Liu Changwei, director of the active marketing department of Mengtian Home Furnishing Marketing Center, explained the "May Activity Planning Plan", clarified the goal of winning the battle, conducted a detailed and focused analysis of the activity plan, strengthened the output of the implementation rules, reward mechanism and activity policy, and strived to build consensus, unify the implementation of the activity strategy, closely follow the sales target to carry out the work, empower dealers to break through the fierce battle, and jointly achieve the May sales target.
Liu Changwei, director of the active marketing department of Mengtian Home Furnishing Marketing Center
Zhou Xianpeng, director of the sales teaching and research group of the training department of Mengtian Home Furnishing Marketing Center, interpreted the products and words. Quick response, immediate action, he shared: "Learning is execution, learning is competitiveness, learning is combat." Only by learning faster and using it better, can we gain more than others. At the meeting, he shared new ideas, new methods and practical sales skills to explain and train, for the next strategic deployment, for everyone to fully provide "preparation ammunition" support.
Zhou Xianpeng, director of the sales teaching and research group of the training department of Mengtian Home Marketing Center
Cao Jiashun of the Active Marketing Department of Mengtian Home Furnishing Marketing Center explained in detail the "May Implementation Plan", planned each key step in detail, reasonably allocated resources, clarified the sequence of tasks, and ensured that all work was carried out in an orderly manner. The division of responsibilities is clearly defined in the plan, so that each comrade-in-arms can clearly understand their own position and the role they play in the whole event. At the same time, it also refines the time nodes and schedule requirements to ensure that all fronts accurately grasp the rhythm and efficiently promote and implement the work.
Mengtian Home Furnishing Marketing Center Active Marketing Department Cao Jiashun
With the sonorous and powerful drums vibrating on the stage, the majestic oath meeting officially opened the prelude to the new journey of Mengtian Muzuo May market. The movement of the Roc is not the lightness of a feather, and the speed of the Qiji is not the strength of one foot. Winning the battle in May is inseparable from the struggle and enterprising of every member of the team. In order to boost morale, all sales areas solemnly signed a military order, indicating their determination to open up a new chapter with the ambition of Lingfeng and the empowerment of development.
Group photo of the expedition
The blueprint is drawn, just as we are galloping towards the new, and the heavy responsibility is on our shoulders, and we must step up our horses. With the horn of the charge, the kick-off meeting came to a successful conclusion. The sound of war drums is urgent, do not wait for the whip to work hard, the new journey has begun, all the soldiers of Mengtian Muzuo will go all out, anchor the new goal, and move forward!