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In the past, Li Yapeng was undoubtedly an incomparable superstar in the entertainment industry! He has amazing appearance and excellent acting skills, and in 1994, he came to prominence in the TV series "Youth Testimonies", and instantly became famous everywhere.
Countless audiences have admired this talented and charismatic actor, and his career seems to be soaring into the sky like a rocket.
However, who would have expected that just as his career was climbing to the top, Li Yapeng resolutely chose to leave the familiar showbiz and devote himself to the dangerous entrepreneurial road. For a star who was once enthusiastically sought after by the public, this is undoubtedly a shocking decision.
When he first set foot in the business world, Li Yapeng's entrepreneurial road was still stable. In 1999, he founded a wedding website called "Wedding Banquet" and successfully earned his first pot of gold.
He boldly tried the O2O model, which was brave in the Internet environment at that time. If it weren't for the poor management in the later stage, this company should have led the industry trend.
However, the good times are always short-lived, and just three months later, the "wedding banquet" was declared bankrupt, and Li Yapeng suffered the first major setback in his life. In this regard, he could not defend himself, and could only recall with palpitations the "foolish dream" when he rejected a wedding order of up to 1 million yuan.
Since then, Li Yapeng's entrepreneurial journey has been like a quagmire, and no matter what industry he is involved in, it has ended in failure. According to rumors, he is now burdened with a huge debt of up to 40 million yuan, and in order to pay off the arrears, his father was forced to sell the property, and his father-in-law also tearfully transferred the family's battlefield.
In the face of all kinds of rumors, Li Yapeng seemed quite helpless. He has publicly stated that these are common tactics of marketing blackouts, and there is no conclusive evidence. However, in the eyes of the majority of netizens, such a response is tantamount to trying to cover up, and Li Yapeng's financial situation has fallen into a desperate situation.
From a bright star to a debt-ridden mess, this bumpy and tortuous entrepreneurial journey seems to have completely destroyed Li Yapeng.
When it comes to Li Yapeng, people can't help but associate it with the well-known romantic love of Faye Wong. Back in 1995, they met backstage at a grand ceremony, when Li Yapeng was already a high-profile new star in the entertainment industry, and Faye Wong swept the entire Chinese music scene with her unique creative music album "The Prodigal Son", which can be called the most dazzling king and queen group in the 90s.
The two fell in love with each other when they first met, and quickly entered the palace of marriage. As soon as this news was exposed, it immediately caused a sensation in the entertainment industry. As the lucky person of that era, Li Yapeng's deep affection for Faye Wong can be seen. According to people familiar with the matter, their married life is plain and warm, and they are extremely affectionate.
However, this wealthy marriage, which was hailed as a "match made in heaven" by the outside world, did not come to an end after all. In 2004, Faye Wong was only 33 years old and Li Yapeng was only 32 years old, and the news of their divorce made countless infatuated fans and music fans sigh.
Faced with the question of divorce, Faye Wong once frankly said that the relationship between them could not go back to the past. "Gone are those days of innocence. She said with emotion.
Some people believe that the reason for the intensification of the conflict between the two is Li Yapeng's extreme thirst for money, and the music talent Queen Fei obviously can't agree with this.
However, despite the twists and turns in his married life, Li Yapeng is in full swing in his acting career. In 1994, he starred in the TV series "Testimony of Youth" and became famous in one fell swoop, winning warm praise from the audience for his superb acting skills and handsome appearance, and since then, he has continuously participated in many excellent works, and his popularity has continued to rise.
However, just when his career was at its peak, Li Yapeng made a shocking decision - he decided to quit the entertainment industry and devote himself to the business world! This is undoubtedly a bold and amazing change for a star who was once warmly sought after by thousands of fans.
However, despite this, Li Yapeng is not without achievements in the business field. For example, in 1993, at the age of 21, he earned more than 43,000 yuan in one fell swoop by reselling concert tickets, which can be called the first pot of gold in his life.
In the limelight, Li Yapeng did not choose to devote all his energy to his acting career, but in 1999, the situation changed abruptly, subverted the course of life, and resolutely founded an ingenious wedding website - "Wedding Banquet". This decision is undoubtedly an incomprehensible decision for the star who once had countless fans.
It is worth mentioning that at that time, the "wedding banquet" boldly adopted a new business model of O2O (Online to Offline) to provide a full range of wedding planning services for couples who placed orders online. In the context of the era when the Internet has not yet been widely used, Li Yapeng's pioneering initiative undoubtedly shows his outstanding forward-thinking and extraordinary courage.
However, the gods of fate did not give much favor to this brave entrepreneur. Only three months after its establishment, the "wedding banquet" suffered the doom of bankruptcy, and Li Yapeng also tasted the bitter taste of entrepreneurship for the first time.
Looking back on that bleak history, Li Yapeng frankly admitted the reasons for the failure. According to people familiar with the matter, at that time, he had rejected a wedding order of up to 1 million yuan, a decision that was later regarded as a "fool's dream", which made people laugh and cry.
The bankruptcy of the "Wedding Banquet" company dealt a heavy blow to Li Yapeng, but he was not discouraged by this. On the contrary, he is like two sides of Gemini, embarking on a frenzied journey of exploration in various fields.
First of all, in the field of real estate, Li Yapeng invested in development in a sparsely populated town, and ended up losing as much as 40 million yuan. Then there was the RV camp project, which, while the industry looked vibrant, failed to achieve the expected success in Li's hands.
Then there is the Chinese book industry, although the "Wedding Banquet" website is inextricably linked to weddings, Li Yapeng still threw himself into it without hesitation, but unfortunately it still ended in failure.
In this way, Li Yapeng struggled to move forward again and again in the business world, fell again and again, and finally took on a debt of up to 40 million yuan. Rumor has it that in order to raise funds to repay this huge debt, his father even had to sell his own property, and his father-in-law also reluctantly cut his love and transferred the family's battlefield.
In the face of the flood of rumors, Li Yapeng's response at that time seemed to be full of helplessness: "These are all nonsense, but they are just common tricks in marketing." However, in the eyes of the majority of netizens, such an explanation undoubtedly seems to be evading responsibility and self-deception. The economic pressure that Li Yapeng is under at the moment is really clear at a glance.
From the top of his career to the abyss of debt, Li Yapeng's ups and downs in life are really heart-wrenching.
When faced with such a huge debt, Li Yapeng seems to be at the end of his rope. However, just when everyone thought he was going to give up completely, a new dream quietly sprouted in his heart - the tea industry.
In 2022, the news of Li Yapeng's dedication to pastoral life was made public, and he showed his superb farming skills in the video, which was amazing. Subsequently, there were rumors that he poached the photography team of the well-known Internet celebrity Li Ziqi, trying to use it as a springboard to make money.
It seems that under the pressure of huge debts, he has to find a new way to survive.
Perhaps in order to leave room for himself, Li Yapeng quickly launched a vigorous promotion of his own tea products. He first played the role of a tea tasting expert in the live broadcast room, constantly recommending all kinds of high-quality tea cakes and Pu'er tea to the audience.
However, relying solely on online sales of tea is obviously not enough to meet the demand, and in order to gain a foothold in the market, he must show real strength. As a result, the 2022 Yunnan Tea Fighting Competition has become a key moment for Li Yapeng to seek a breakthrough.
Two months before the race, he had already started to prepare with all his might. Li Yapeng personally led his assistants to taste their own tea repeatedly, and the whole process was smooth and easy.
Even netizens who were fighting on the side were moved by his persistence after seeing it.
"It seems that Mr. Li is determined to win this time, but it remains to be seen whether he can win the championship. Some netizens commented.
However, at the scene of the game, a sudden accident hit Li Yapeng's confidence hard.
Faced with such an embarrassing situation, the jury naturally will not let it go easily. At the scene, they ruthlessly ruled that Li Yapeng was out of the game with zero points!
Rubbing the leaves in his hand, Li Yapeng said puzzledly: "What the hell is going on? There should be no insects left in the leaves!" After learning this result, he was furious and argued fiercely with the jury until the last moment, but he still could not shake the jury's decision.
Even the pleading of the team members did not change the outcome of the zero decision.
As a high-profile public figure, such an encounter is undoubtedly a heavy blow. However, what is admirable is that Li Yapeng was not frustrated by this, but became more and more strict in quality control, sticking to his original intention, and going all out to chase his tea dream.
Faced with the harsh verdict of the jury, Li Yapeng's heart was full of resentment. As an entrepreneur who has experienced many setbacks, he originally expected this tea fight competition to help him get out of trouble, but it backfired and ended up being severely criticized.
However, before he could recover from the shadow of failure, the heavier debt pressure knocked him down again. It has been reported that in order to repay the huge arrears of up to 40 million yuan, Li Yapeng's father was even forced to sell his real estate, and his father-in-law had to reluctantly cut his love and transfer the battlefield of the family inheritance to others.
In the face of such a grim situation, Li Yapeng seems to be prepared for the worst. He once firmly said: "As long as everything starts all over again, as long as there is hope for survival, it is enough." ”
In order to pay off his debts, the fifty-two-year-old man had to relive the working years of his youth. Early one morning in March 2023, he grabbed a shovel and hammer and stepped into the field himself.
When mentoring two young workers, he didn't have any big-name stars. Li Yapeng relished the story of the past, and his tone was full of pride and memory.
During the break, he also did not shy away from talking about his repayment plan. "The live streaming industry is so profitable that I can make sure I pay off all my debts within two years by streaming twice a week," he confidently says. ”
However, even though Li Yapeng himself has such a positive attitude, the majority of netizens do not seem to fully agree. After all, before this, various rumors about his father's auction of the house and his father-in-law's sale of the battlefield had already appeared in the major media, and what Li Yapeng said at this time was tantamount to a deliberate avoidance of the real situation.
"He's justifying his mistakes again, and he's trying to evade responsibility!"
"It seems to me that we are used to his old tricks, so there is no need to exaggerate them!"
"Well, I just wish he had been more honest and candid, and not always self-righteous about unattainable goals. ”
In the face of netizens' doubts and accusations, Li Yapeng was also helpless. He must admit that it is undoubtedly a serious challenge to repay the huge debt of up to $40 million in just a few months, and he does need to focus more on a particular area than half-heartedly as he used to.
However, in the midst of such a difficult situation, Li Yapeng has strengthened his determination, and he has decided to fully promote the development and growth of the family tea industry in the short term, and plans to successfully occupy the market share within three years.
This is undoubtedly another eye-popping rhetoric, and let's look forward to his performance.
Despite being harshly criticized in the Yunnan Tea Fighting Competition, and even ending in a dismal score of zero, Li Yapeng does not seem to have given up on his tea dream.
Instead, he chose to vigorously promote his tea products through live webcasting. "Our tea products will definitely occupy the market in one fell swoop in the next three years!" Li Yapeng confidently made a promise to the outside world.
However, netizens scoffed at this exaggerated remark. "He's bragging again, and apparently he's not really taking the industry seriously. ”
"The verbal effort is great, but the actual action is difficult, which is what he has always done. ”
"Occupy the market in three years? It's a fantasy, he is simply a hammer in the east and a mallet in the west, and he is not qualified to say such big things. ”
Looking back on Li Yapeng's career, these comments are appropriate. From the original film and television actor to entrepreneur, and now to the online live broadcast sales expert, he never seems to be satisfied with a career, and is always chasing new dreams and goals.
Could it be that it is this kind of tenacity that has the courage to face difficulties and never give up that has enabled Li Yapeng to survive in the face of adversity and continue to seek new development opportunities despite all kinds of ups and downs and setbacks? However, whether he really has the ability to concentrate on taking care of a career really arouses us to think deeply.
Admittedly, success is not a quick success, and perseverance is undoubtedly a severe test. Especially in this era of attaching importance to strength and effectiveness, if Li Yapeng, who is good at oral expression, can finally find a breakthrough with his perseverance and diligence, then he can be called an inspirational model in the new era.