On April 25, the 18th Beijing International Automobile Exhibition 2024 was grandly opened at the China International Exhibition Center. At the booth of Dongfeng Motor, Dongfeng Nano officially unveiled the co-creation version of Dongfeng Nano 01, and launched the "National Car Co-creation Plan" to carry out modification co-creation, peripheral co-creation, content co-creation, community co-creation, and new car co-creation with all walks of life, so as to create more possibilities for a better life.
At the event, Zhou Zhiping, general manager and deputy secretary of the Party Committee of Dongfeng Motor Group Co., Ltd., made his debut and announced the launch of the "National Vehicle Co-creation Plan" by Dongfeng Nano. Chen Hao, member of the Standing Committee of the Party Committee and Deputy General Manager of Dongfeng Motor Group Co., Ltd., Secretary of the Party Committee and General Manager of Dongfeng Passenger Vehicle Sales Co., Ltd., announced that Dongfeng Motor and DJI will work together to explore higher-level, more convenient, safer and more understanding of intelligent driving solutions required by users.
Launched the "National Car Co-creation Plan" to light up the national "smart" car life
Co-creation is the brand background color of Dongfeng Nano.
On the opening day of the auto show, based on the previous rich co-creation practice, Dongfeng Nano further launched the "National Car Co-creation Plan", and joined hands with car owners, media friends, industry partners, and brands in different industries to carry out modification co-creation, peripheral co-creation, content co-creation, community co-creation, and new car co-creation, so that everyone can participate in and enjoy the "National Smart Pure Electric".
"In the era of smart electricity, the user is always the center. Dongfeng Nano always adheres to the user-centered approach and only builds high-quality national cars. We sincerely invite friends from all walks of life to join Dongfeng Nano's 'National Car Co-creation Plan' and build high-quality national cars together. Chen Hao shouted for Dongfeng Nano Co-creation at the press conference.
As a national pure electric professional brand, Dongfeng Nano relies on the solid system strength of Dongfeng Group, the "national team" of central enterprises, and actively cooperates with users to carry out co-creation, and is committed to creating a high-quality travel experience for the majority of people. In the early stage of the research and development of its first model, Dongfeng Nano 01, the Dongfeng Nano team visited 85 cities, and co-created with 39,257 users in 103 different occupations, and based on the high-frequency demands of users, it created a large space, high appearance, and smart Dongfeng Nano 01. Now, with the official launch of the national car co-creation plan, more good-looking, easy-to-drive, and fun national cars will undoubtedly fill the expectations of users.
Join hands with DJI Automotive to become a "popularizer of high-end intelligent driving"
Intelligence is the foundation of Dongfeng Nano's victory in the second half.
Its first model, Dongfeng Nano 01, was known as "Yan Zhi Strength" as soon as it was launched, not only equipped with L2 intelligent driving assistance functions, but also has the only fully automatic parking and remote control parking function in the same class, as well as a rare 540° surround view system in the same level, and the intelligent configuration of the next level, which can be called the 100,000-level intelligent pure electric "ceiling".
Intelligent technology is re-empowered, and the national car experience is further advanced. On the opening day of the auto show, Dongfeng Motor announced that it had reached a strategic cooperation with DJI Vehicle, focusing on the development, integration, and testing of intelligent driving systems. Taking this cooperation as a new starting point, Dongfeng Nano will promote high-end intelligent driving into national life, bring users a more technological, more convenient and safer intelligent driving experience, and become a "popularizer of high-end intelligent driving", so that high-end intelligence is no longer exclusive to 300,000 levels, and the car experience of intelligent technology is within reach.
More versatile, better looking, and users to create a unique personalized car
The product is the ultimate weapon for Dongfeng Nano to meet the market.
At Dongfeng Motor's booth, the co-created version of Dongfeng Nano 01, which coexists with beauty and wisdom, has become the most popular check-in model. This model should meet the diversified and personalized needs of users, and it provides a new choice of high-quality travel for consumers who pursue personalized and intelligent experience with its unique design style and leading intelligent technology.
The co-created version of the model is also the result of the co-creation of Dongfeng Nano and users. Focusing on the diverse needs of users, the Dongfeng Nano 01 co-creation version has achieved a personalized upgrade in styling, with a sharper front face, a more dynamic rear surround, a smart hubcap, a three-dimensional rear wing, and smooth body lines, highlighting a strong sports atmosphere. In addition, the Dongfeng Nano 01 co-creation version also supports tail light customization, and carefully creates a variety of appearance kits, so that every user can have a unique personalized car.
From the people, to the people. This time, with the promotion of the "National Vehicle Co-creation Plan" and the development of high-end intelligent driving, Dongfeng Nano will undoubtedly further expand its influence in the national car market. On the national car track, Dongfeng Nano is bound to lead the national car category to upgrade with its continuous iteration of high-quality models and continuous improvement of brand competitiveness, so that everyone can reach the leading national pure electric value experience.