The 14th Beijing International Film Festival announced that Chinese actor and artist Tan Zhuo will continue to serve as the artistic innovation promotion ambassador and initiator of the artistic innovation unit "new movement" at this year's Beijing International Film Festival. As a new upgrade measure this year, Tan Zhuo and the company's outstanding production launched the "Worldwide Artistic Pathfinder" to recruit innovative "pan-art, film and television" talents from all over the world.
This unit is the highlight unit founded and initiated by Ms. Tan Zhuo during the Beijing Film Festival last year, and is organized by the Organizing Committee of the Beijing International Film Festival and Outstanding Production (Beijing) Culture Media Co., Ltd., bringing its innovative thinking and exploration practice into the traditional film festival, so that contemporary art and film have a more profound and spiritual collision.
Entering the second session, under the leadership of Ms. Tan Zhuo, the "new movement" will continue to show the spirit of rebirth through the launch of the "Worldwide Artistic Pathfinder", which selects ten vertical tracks of film and television art and recruits innovative pan-art and film and television talents from all over the world. At the moment of rapid iteration of technology, it will lead art creators and audiences to collide with new creative sparks and explore more possibilities in the fields of art and film and television.
Call for "global new art talents" and open up the futuristic space of "art + film and television".
Entering 2024, the rapid iteration of upstream technologies represented by AIGC, whether it is modern technology or film and television production, is facing a revolution in production methods, efficiency and aesthetics. New talents with creative passion and learning ability are becoming a scarce "resource" in the field of art.
This year's launch of the Worldwide Artistic Pathfinder is to allow more people to participate in the development of new productivity in the art field. The Global New Art Talent Program will be officially launched on April 25, with a strong jury composed of 52 top judges from the fields of art and film and television to select the most innovative talents and the most artistic expression in ten vertical tracks, including digital media short films, directors, drama literature, and light and shadow art related to film and television art. After the selection of the unit judges and the final jury, the best contestants in each category will be selected to form a full lineup of short film creators, and the final AI creative short film will be completed under the guidance of the jury mentors, participating in the most innovative integration and innovation in the history of contemporary art and film.
During this period, Ms. Tan Zhuo and the company she founded have continuously discovered and cultivated artists with great potential from a perspective that transcends the times, and are committed to building excellent productions into multicultural innovators and leaders. CICI8bit, a digital artist who signed a global exclusive contract in March this year, introduced itself to the public through a short music film produced entirely by AI technology. The film completed the whole process from scripting, storyboarding, lip slicing, video generation to editing in 48 hours, consisting of 110 scripts and 246 video clips, showing the new efficiency and creative possibilities brought by the new technology.
Through the establishment of the "Worldwide Artistic Pathfinder", Excellent Productions has built a new film and television art platform, perceiving the trend of the times with keen insight, exploring the boundary between contemporary art and film and television, enabling film and television to empower art, and art to empower film and television, breaking through the boundaries between the two, and exploring "pan-art and film and television" At the same time, it will build a bridge of exchange and cooperation between new film art talents and industry lighthouse-level people, continue to help talents grow, and discover and cultivate cutting-edge cross-border talents in the film industry with international vision, innovative thinking and practical integration capabilities. The "Global New Art Talent Program" itself is also in the midst of rapid change, with the meaning of a large-scale group performance art, and all filmmakers to create a "large-scale IP of cultivation".
We continue to explore the infinite possibilities of art, and lead the wave of art with "new" products
In January this year, Tan Zhuo's first solo exhibition of contemporary art, "The Present", was presented at Song Art Center in Beijing, with more than 20 new works showing deep insights into life and technology, past and future, and individual existence.
Tan Zhuo is widely known as a powerful actor, in 2009 with director Lou Ye first work, shortlisted for the 62nd Cannes Film Festival main competition unit, in 2011, she won the 14th Shanghai International Film Festival Golden Goblet Award for Best Actress, Film Channel Media Award for Best Actress and Asian Newcomer Award for her role in "Hello! Mr. Tree". Since then, he has successfully entered the public eye with the movies "Chasing the Murderer", "I Am Not the God of Medicine", "Manslaughter", "Cracking Silence", TV series "Yanxi Raiders", "The Silent Truth", "Opponent" and other works.
In recent years, Tan Zhuo's identity as a contemporary artist has become more and more recognized. She has been experimenting with contemporary art since 2013, and in 2022, her new installation "Apocalypse" was invited to be exhibited at the Beijing Biennale. In the performance of art and film and television, Tan Zhuo personally uses his personal creativity and innovation to interpret a common requirement for innovation and change in the direction of artistic exploration.
This concept coincides with the artistic concept advocated by the Beijing International Film Festival. In the past two years, Tan Zhuo and Excellence Productions have not only insisted on artistic innovation, but also spared no effort to tap and help the growth of new artistic talents, promote the diversified integration of film art creation, and use this as nourishment to promote the international development of the contemporary film industry, and play the role of the leader of the art wave and the pioneer of artistic aesthetics in the process of rewriting the rules of the game in the industry.