From April 24 to 26, 2024, the 30th China International Radio and Television Information Network Exhibition (CCBN2024) was held in Beijing Shougang Convention and Exhibition Center, with the theme of "Better Radio and Television Audiovisual", comprehensively demonstrating the new achievements of radio and television audiovisual technology innovation and industrial development.
As a leading brand in the field of communication software in China, with the theme of "Helping the Development of Cable Scale and Empowering Smart Radio and Television with Digital Intelligence", SITECH deeply participated in this event in the form of "exhibition + speech", focusing on the five themes of "cultural power, user growth, service shortcomings, government and enterprise breakthroughs, and innovation pilot", comprehensively displayed the innovative practice achievements in empowering the construction of new radio and television networks, improving the quality and efficiency of services, empowering the new quality productivity of radio and television listening, and accelerating the comprehensive digital and intelligent transformation of the radio and television industry.
Establish a cloud cultural data service system
Respond to the strategy of cultural digitalization
The "Overall Layout Plan for the Construction of Digital China" emphasizes the in-depth implementation of the cultural digitalization strategy and the construction of a national cultural big data system. In the new era, audio-visual as an industrial element has accelerated its penetration into various industries, and has become an important component and engine of the digital economy.
In the "Cultural Power" section, the S-TECH cultural big data service platform provides a cloud service system and end-to-end service support for cultural data to meet the new challenges and needs of the digital transformation of the cultural industry, including the collection, storage, distribution, processing, and trading of cultural data, so as to promote the aggregation of data elements to the platform and the high-end of the industry, and provide useful exploration for the digital transformation of the cultural industry.
Digital intelligence upgrade
Comprehensively deepen marketing service capabilities
With the rapid development of new media such as the Internet and mobile Internet, users' demand for media content is constantly changing, and the radio and television industry is facing fierce competition and a complex environment. The "User Enhancement" exhibition area showcased a series of innovative products and solutions that help radio and television customers maintain growth and improve efficiency with digital and intelligent marketing, including existing customer retention products, overall solutions for smart marketing, and potential customer marketing products, etc., to help radio and television customers innovate marketing management and improve operation and maintenance capabilities.
Based on the operator's big data platform and with the help of AI technologies such as model algorithms and machine learning, smart marketing provides an intelligent precision marketing system for end customers, providing end-to-end operational support for various business objectives such as operator drainage, new recruitment, customer value improvement, and stock operation.
Innovation helps refine business management
Improve the quality and efficiency of operations
The "Service Supplement" exhibition area focuses on a series of innovative digital and intelligent products that help radio and television operators in compliance management, channel management, and audit and risk control, integrating AI, big data, and cloud computing advanced information technology with customer business to achieve business quality and efficiency improvement, and refined management.
For the provincial development of agent channel management and remuneration settlement, the agent channel management product integrates the operator's channel business system to realize the intelligent empowerment of external services, internal management and channel operation, and completes the flexible settlement of agent remuneration through the deep learning and discovery of remuneration strategies by algorithms.
The audit and risk control product provides business compliance audit and business data consistency audit capabilities, and realizes the daily audit of contact order data through automated and intelligent means, improves data quality, strengthens user perception, and meets the requirements of radio and television business data consistency and front-line personnel business operation compliance.
End-to-end support for digital government and enterprises
Accelerate the construction of new radio and television networks
At present, radio and television government and enterprise affairs have become the third main business of radio and television network companies after TV and broadband, and they are also an important starting point for the transformation of radio and television networks. In the "Government and Enterprise Breakthrough" exhibition area, SI-TECH showcased the end-to-end solution of digital government and enterprise, which helps radio and television operators expand their government and enterprise through one-stop, intelligent, and scenario-based government and enterprise service support.
In terms of project management and control, an integrated support system for DICT projects has been established to make the life cycle of DICT projects manageable, visible and controllable, and government and enterprise operations have built central capabilities to achieve centralized, platform-based and integrated operation support.
Consolidate the new digital infrastructure
Promote the integration of data and reality
In the "Innovation Pilot" exhibition area, SITECH showcased products and solutions such as computing power networks, AI large models, PaaS bases, and 5G private networks to consolidate the ICT digital foundation and release digital momentum in response to the basic needs of radio and television operators' digital and intelligent transformation.
The integrated operation platform focuses on providing efficient heterogeneous computing services for scenarios such as Eastern Data and Western Computing, Eastern Digital and Western Storage, Eastern Digital and Western Training, and Eastern Digital and Western Rendering, so as to fully ensure the safety and reliability of transactions. The newly released Si-TECH Jiusi large model includes 1 intelligent computing infrastructure, 1 set of large model general platform, N technical capabilities, and X application scenarios, with one-stop large model scenario application development and training capabilities, which can realize the rapid provision of general capabilities and rapid customization of scene applications.
SI-TECH provides basic and innovative PaaS products to enable broadcast operators to easily cope with large-capacity and large-concurrency services. The overall 5G private network solution for vertical industries provides intelligent perception of network status, intelligent identification of O&M intent, and intelligent collaboration capabilities among networks, edges, devices, and industries, helping radio and television customers unleash the commercial value of 5G.
In the future, SI-TECH will continue to strengthen its R&D and innovation capabilities, continuously iterate and enrich products and solutions, and provide radio and television operators with intensive and customized cloud-network integrated solutions, full-stack innovative products and rich construction experience, jointly promote the construction of new radio and television networks and service upgrades, help the construction of digital China, and create a new era of digital intelligence.