According to the latest industry comprehensive sales data, in March 2024, the monthly retail sales of Changan CS75 PLUS will be 15,231 units. Compared with last month, the sales of Changan CS75 PLUS fell by 11.97%. This means that starting from February 2024, the monthly retail sales of Changan CS75 PLUS have been declining month-on-month for two consecutive months.
长安CS75 MORE
According to the industry's comprehensive sales data, in February 2024, the monthly retail sales of Changan CS75 PLUS will be 17,303 units. Compared with the previous month, sales fell by 57.27%, almost 6%.
However, I don't think the decline in sales in February is something to be overly concerned about. After all, in February 2024, the domestic auto market as a whole showed a trend of rapid decline.
This is mainly because February is the off-season for the traditional domestic auto market, and the Spring Festival holiday has also had a certain impact on sales, so most domestic models during this period have fallen sharply month-on-month.
长安CS75 MORE
However, in March 2024, the decline in sales of Changan CS75 PLUS is somewhat surprising. You must know that in March 2024, the domestic auto market as a whole will show a trend of rapid growth.
According to the data of the China Passenger Car Association, in March 2024, the retail sales of the domestic narrow passenger car market will be 1.69 million units. Compared to the previous month, sales increased by 53.1%.
This means that in March 2024, the sales volume of Changan CS75 PLUS will show a month-on-month downward trend. I have to say that for such a classic hot-selling car as Changan CS75 PLUS, this is rare.
长安CS75 MORE
So, does this mean that Changan CS75 PLUS has suffered a cold reception from the market, or that Changan CS75 PLUS has suffered a heavy market setback?
I don't think that's the case with the current market sales performance. It should be said that Changan CS75 PLUS has been subjected to certain market pressure, resulting in certain fluctuations in its market performance.
On the one hand, in terms of sales scale, the current sales volume of Changan CS75 PLUS is still more than 15,000 units. Judging from this sales scale, it is still a blockbuster hot-selling model in the market segment.
长安CS75 MORE
Looking at the sales performance of Changan CS75 PLUS, most of its monthly sales in the domestic auto market can stabilize at more than 15,000 units.
In some months, its monthly retail sales can even reach more than 3,000 or even 40,000 units. Judging from this sales scale, the performance of Changan CS75 PLUS is still hot.
On the other hand, the current month-on-month decline of Changan CS75 PLUS is only short-lived, not sustainable. Even, in January 2024, when the domestic auto market was declining as a whole, its monthly retail sales actually exceeded 40,000 units.
长安CS75 MORE
Looking at the above two factors, it is difficult to say that the Changan CS75 PLUS has suffered a setback in the domestic market. As for the pressure, the current market competition is fierce, and what model is not under pressure?
It should be said that in the current Chinese auto market, models are under pressure, which is the norm for a model. What's more, after entering 2024, the domestic market will be more competitive.
This is mainly manifested in the fact that new energy vehicles have launched a more violent impact on the traditional fuel vehicle market. At the same time, the price war in the domestic auto market can be said to be "one after another".
长安CS75 MORE
Therefore, on the whole, I think that Changan CS75 PLUS is still a model worth considering in the market segment, and the sales performance is still worthy of affirmation.
It can be expected that in a short period of time, Changan CS75 PLUS may reverse the current trend of month-on-month decline in sales and enter the upward path.
Of course, it should be pointed out that the domestic auto market is now fiercely competitive, and major car companies have launched preferential measures such as price reductions in order to gain a competitive advantage, which will make the competition in the domestic auto market more intense.
At the same time, it will also add some variables to the domestic auto market. In this case, including Changan CS75 PLUS, many classic hot-selling models in China will be under greater competitive pressure.
长安CS75 MORE
Here, we believe that Changan Automobile will take appropriate countermeasures, either by continuously optimizing the product strength of its models, or by introducing preferential measures for car purchases, so as to ensure the long-term sales of Changan CS75 PLUS.
At the same time, we also hope that the Changan CS75 PLUS will continue to provide Chinese people with a better car experience, so as to achieve better sales performance.
Finally, the sales data of the models involved in this article are derived from the comprehensive sales data of the industry released by the third-party platform, and the data description of the third-party platform shows that it is displayed in strict accordance with the corresponding relationship between the sales volume and the platform announced by the Automobile Dealers Association and the manufacturer, with an accuracy rate of more than 99%, which is for reference only.
This article declares:
This article is the original article of the Cheyu World Operation Department, the total No. 11007, some of the pictures are from the Internet, and the data and related materials from the marked sources are all cited. Cheyu World Original All Rights Reserved, infringement must be investigated.