Beijing, China – Polestar (NASDAQ: PSNY), the world's leading luxury electric performance car brand, held a Polestar Brand Night in Beijing with the theme of "Rising Stars". At the press conference, national actors Zhou Xun and Chen Kun made a stunning appearance and joined forces to become the spokesperson of Polestar. At the same time, the first Polestar-designed AI flagship phone, PolestarPhone, was officially released, priced at 7,388 yuan, which has become the sixth domain of Polestar cars through PolestarLink Driver Connect, bringing users an intelligent ecological experience with unbounded cross-terminal connectivity.
The PolestarPhone, the first Polestar-designed AI flagship phone, has been unveiled
The dual-star interconnection between Polestar cars and Polestar phones is a two-way journey between smart cars and smartphones. To take the experience of driver connectivity even further, Polestar has officially launched the Polestar 4 Dual Star Connected Edition, making the Polestar Phone the perfect companion to the Polestar 4. The Polestar 4 Twin Connected Edition is available in two configurations, starting at 339,900 yuan for the Single-Motor Standard Range Plus Twin Star Connected Edition and 399,900 RMB for the Dual Motor Long Range Plus Connected Edition.
With the launch of PolestarPhone, vehicle manufacturers represented by Polestar and NIO have chosen to extend the smart car ecosystem to mobile phone products, jointly leading the super integration of consumer electronics and smart cars, making the automotive industry officially enter the 3.0 era of cross-terminal interconnection in the automotive industry led by "Hua Xiaoxingwei".
The Synergy concept car will lead the Polestar production model to the Polestar Night
As a brand that is pure, avant-garde and high-performance, Polestar's design and performance are recognised and acclaimed around the world. Thomas Ingenlath, CEO of Polestar, and Maximilian Missoni, Design Director of Polestar, unveiled the Synergy concept car, which debuted in China, and presented the full range of Polestar production models.
Polestar's single-seater electric supercar concept "Polestar Synergy" makes its debut in China
The single-seater electric supercar concept "Polestar Synergy" was the most dazzling "star" of the audience. It is the culmination of the third edition of the Polestar Global Design Competition, which was developed over a six-month period by the Polestar design team and the winners of the competition. Inspired by timeless nature and emotion, Polestar Synergy is a perfect example of Polestar's high-performance philosophy with a single-seater floating interior design with control at its core. With a height of 1.07 meters and a length of 4.56 meters, its proportions and details create an unprecedented visual impact, presenting a breathtaking supercar silhouette.
The entire Polestar production model was unveiled at Polestar Night
Also shining at the event was Polestar 1, the first Polestar to be seen in gold. Its stunning silhouette and extremely low centre of gravity, combined with its carbon fibre body and powerful electric hybrid technology to deliver more than 600 hp of power.
The Polestar 2 is also significant, as the first Polestar to transform into an all-electric brand, it has become a global benchmark for performance and luxury in its class, with around 175,000 Polestar 2 units on the road since delivery began in 2020.
The Polestar 3, the ultra-luxury electric SUV that will be delivered worldwide, is Polestar's most luxurious and advanced SUV for the electric era. It combines the "controlling" SUV's high driving stance with a more efficient silhouette, a unique spoiler wing, and the perfect tuning of the suspension, steering and braking systems by the engineering team at MIRA, UK, to make it a true driver's car.
The Polestar 4, the first all-electric high-performance SUV to be launched in China and delivered in series production, is the latest incarnation of Polestar's design and performance. In terms of appearance, it innovatively eliminates the rear windshield and creates an attractive coupe body stance. The original design also offers a spacious rear seat, eco-friendly upholstery fabrics and immersive starry ambient lighting from PolestarOS to provide a unique driving experience for Polestar 4 users. With its twin electric motors and 400 kW of power, Polestar 4 accelerates to 100 km/h in just 3.8 seconds.
The Polestar 5, an evolution of Polestar's Polestar Precept concept introduced in 2020, is scheduled to start production at the Chongqing plant in 2025. It's based on Polestar's full-stack bonded aluminium platform. The platform brings together the experience of engineers in the British automotive industry's F1 racing and supercar design, and aims to continue to cement the Polestar brand's position at the top of the automotive industry's performance scene.
The AI flagship mobile phone was released, inheriting the performance and aesthetic genes
With a deep understanding of user needs and a full integration of Chinese technology, Polestar will bring a truly intelligent experience to users of luxury brands. In the 3.0 era of cross-device connectivity, Polestar will continue to improve the ecosystem around the concept of Allin One Polestar OS, from car to mobile phones to more smart devices, to bring users a complete and unified immersive ecological experience.
The first Polestar-designed AI flagship phone, the Polestar Phone
The new PolestarPhone, the first Polestar-designed AI flagship phone, is part of the Polestar ecosystem, continuing Polestar's premium brand positioning, and was jointly created by the Polestar design team in Gothenburg, Sweden, and the Meizu design team.
The exterior of the aircraft is based on Polestar White, with the iconic Swedish gold details, echoing the Brembo brake calipers, signature seat belts and valve colors in the Polestar Performance Package, creating a minimalist design language and meticulous luxury details. In terms of UI design, the PolestarPhone blends functionality with aesthetic hierarchy, with all the icons and colors of its operating system following the same logic as the PolestarOS system, with orange for communication apps, yellow for system apps, red for multimedia apps, etc.
The first Polestar-designed AI flagship phone, the Polestar Phone
In terms of hardware, the PolestarPhone inherits the performance DNA that Polestar has always adhered to. The PolestarPhone is powered by the Snapdragon 8 Gen 3 mobile platform built on a 4nm process, which combines AI capabilities with powerful performance. The third-generation Snapdragon 8 mobile platform, combined with the storage combination of LPDDR5X and UFS4.0, is the flagship specification of this year's Android phones.
The PolestarPhone is integrated with the mainstream AI model resources, and with the support of flagship hardware, the AI function can be used to call on the phone's performance. Among them, two high-frequency AI functions such as intelligent voice and image processing can be experienced out of the box. The AI intelligent voice assistant can turn the phone into a real personal assistant and portable encyclopedia, and can also act as a translator and language teacher, the AI picture tool can eliminate clutter from the existing photos to ensure that every wonderful moment can be perfect, and the AI image search function supports voice search to help you quickly retrieve the good memories of the past. More functions that are easy to invoke AI capabilities, such as AI-assisted input and AI smart keys, will be pushed to users through OTA in the future.
Based on the concept of Allin One Polestar OS, PolestarPhone can do more than that, with the support of PolestarLink Driver Connect, as mobile phone technology, especially AI technology, continues to develop on mobile phones, Driver Connect will create more room for imagination in AI-empowered cockpits.
With the blessing of multi-terminal intelligent ecology, it opens up the sixth domain of luxury pure electric high-performance vehicles
Through PolestarLink Driver Connect, you can realize the non-inductive connection between the mobile phone and the motor, seamless relay, hardware synergy, and computing power sharing, and continue the good experience of the mobile phone ecosystem on the car. The PolestarPhone is the "sixth domain" of Polestar, a true connection between the phone and the car, for a more complete car experience.
PolestarPhone becomes Polestar's 'sixth domain' with driver connectivity
At the press conference, Polestar showcased a number of new features that will be available on OTAs this year, including UWB mobile phone digital key, cross-device visibility and talk, mobile phone-assisted vehicle OTA, unbounded photo album streaming, address replication and circulation, global gesture control and more.
The UWB mobile phone digital key realizes the non-inductive unlocking of the vehicle
The PolestarPhone's UWB digital key has ultra-wideband coverage compared to Bluetooth, which can achieve centimeter-level precise positioning and true unlocking of the car. With PolestarPhone, users can also download the upgrade package locally on their phone, making the OTA stable and convenient for the car.
Seamless flow of navigation addresses
The beautiful pictures taken by the mobile phone during the self-driving trip, back to the car, the pictures can be watched with family and friends on the large screen of the car through the circulation of the unbounded album, and enjoy the convenience and shock brought by the large screen. When friends meet and travel, you can receive the address sent by your friend on WeChat on your mobile phone, and you can automatically open navigation on the car machine by clicking on the copy address, without repeatedly jumping multiple APPs, so as to realize the non-inductive circulation of the navigation address.
In terms of interactive experience, the PolestarOS intelligent cockpit system will bring new improvements and optimizations in gesture control and voice control, which can realize cross-terminal intelligent voice control, and you can enjoy Douyin without using your hands. At the same time, Polestar will also develop one-click scene functions for high-frequency scenarios such as car washes, naps, and pet rides, as well as CarPlay for Apple users, making it easier for users to use their cars.
The Polestar 4 Twin Connected Edition has been launched in an advanced era, ushering in a new era of cross-terminal connectivity
2024 is the "Year of Breakthrough in China" for Polestar, Polestar and PolestarPhone have built an intelligent ecosystem of "Double Star Connectivity".
极星4双星互联版上市限时包含PolestarPhone
In order to allow users to immediately enjoy the convenience of interconnection of the entire Polestar intelligent ecosystem, Polestar has launched the Polestar 4 Dual-Star Connected Edition, which is a breakthrough in turning smartphones into the best partner for smart cars, subtly improving the efficiency of the intelligent ecosystem, and bringing a more convenient and complete experience of cross-terminal interaction. The Polestar 4 Twin Connect is available in two configurations, both of which will include a Polestar Phone for a limited time, with the Single-Motor Standard Range Plus Twin Star Connected Edition starting at an official price of 339,900 yuan and the Dual Motor Long Range Plus Twin Star Connected Edition starting at an official price of 399,900 RMB.
PolestarPhone将成为极星4最佳智能搭档
To reward users for their love of Polestar, Polestar will offer exclusive benefits for a limited time. All users who generate an order for a Polestar 4 connected car through Polestar China's official retail channels, i.e. the Polestar Official App or Mini Program, before May 31, 2024 can enjoy a limited time of benefits such as a $5,000 deposit increase to $35,000 and a free upgrade to the Polestar Navigation Pilot suite, which is worth $35,000.
Polestar and PolestarPhone usher in a new era of "Twin Stars".
At the same time, we have also carefully prepared PolestarCare for the "Star Pickers", transforming the traditional passive response service into an active care service, focusing on the whole life cycle of electric vehicles, with the underlying logic of "user-centric", completely changing the current car maintenance service chain, with "energy replenishment, travel, and life" as the three major contact points, cutting into the large and diverse group of "Star Pickers".
In the future, Polestar will continue to adhere to the brand's original aspiration of "pure, avant-garde and high-performance", and is committed to continuously improving the Polestar ecosystem around the concept of Allin One PolestarOS. As a leader among luxury brands that truly embraces Chinese technology, Polestar will exceed expectations with an intelligent ecological experience and all-scenario services to create a convenient and secure car life for users, and at the same time, inject a steady stream of new momentum into the development of the electric vehicle industry.