Unconsciously, the first quarter of 2024 has passed, and the price war that started in the new energy vehicle market at the beginning of the year has also reached the time to make a phased summary. Today, let's take a look at Chang'an Qiyuan.
In the past three months of 2024, the sales supply of Changan Automobile's three major new energy brands, Qiyuan, Deep Blue, and AVATAR, reached 128806, a year-on-year surge of 52.4%, of which Changan Qiyuan's cumulative sales in the first quarter reached 32,397 vehicles.
Changan Qiyuan should be a new supply for the people's improved car demand
In the process of Changan Automobile's "turning technical advantages into market advantages", the launch of the Qiyuan brand can be described as immediate! With the superior quality, superior configuration and superior performance, Changan Qiyuan products have come out, so that BYD, Geely, Wuling and many other products that rely on high cost performance to win the hearts of consumers have immediately become no longer so fragrant.
First of all, we should see that Chang'an Qiyuan is mainly for family users, is to provide new supply for the majority of family users to improve the demand for cars, to put it bluntly, for the people to leap to a better life.
It is based on the original intention of this brand, we have seen a lot of configurations that do not belong to more than 100,000 level cars on Changan Qiyuan's products, take the A07 true fragrance version as an example, this product not only gives ordinary people affordable high-end enjoyment, but also allows consumers who can't afford ultra-high endurance pure electric vehicles in the past to achieve pure electric freedom.
If you look at the configuration, you will understand that there is no real fragrance car on the market around the source A07 true fragrance version
Although the highest price of the Qiyuan A07 True Fragrance Edition is only 159,910 yuan, the configuration brought by this car is still the benchmark of pure electric sedans in the same class, especially the frameless electric suction door is unique among the models at this price, and it will not be opportunistic in cost like many brands, such as low-priced models equipped with cheap tires or wheels, although the price of the Qiyuan A07 True Fragrance Edition is not expensive, but it uses expensive 19-inch Michelin sports wheels.
The interior of the Qiyuan A07 True Fragrance Edition also creates a strong sense of luxury, such as a 15.4-inch 2.5k high-definition smart screen, first-class massage seats, 16-Yang full-surround Sky Concert Hall, fragrance system, long-distance full information AR-HUD, and waterfall-style emotional atmosphere lamp, etc., which highlight the sense of luxury, luxury, and technology.
The vehicle is equipped with AI butler, external voice control, Qiyuan OS OTA digital intelligence evolution, active service AI intelligent assistant, multi-mode true wake-up call, shouting outside the car, and one-key car preparation can be reserved, and other extremely rich intelligent configurations and functions, at the same time, Qiyuan A07 Zhenxiang Edition is also equipped with L2 IACC intelligent navigation system.
About 150,000, except for the Qiyuan A07 true fragrance version, there is no pure electric range of 710 kilometers to choose
159,900, the pure electric models in the Xinyuan market, regardless of the level, no matter the brand, can not find the second model with a range of 710 kilometers except for the Qiyuan A07 Zhenxiang Edition, and this price can't even buy the entry version of the Han EV or Galaxy E8.
Kaizen A07 true fragrance version is equipped with a ternary lithium battery with a capacity of 79.97 kWh, in the context of today's new energy vehicles are often 100 kWh, the battery of Kaizen A07 true fragrance version even seems a little smaller, but with ultra-low energy consumption level, it still achieves 710 kilometers, and the actual test results show that its actual endurance achievement rate is about 85%.
At the same time, it should be pointed out that the Kaizen A07 True Fragrance Edition is not at the expense of power, this car has a maximum power of 190kW and a peak torque of 320N·m, which achieves ultra-long endurance and ultra-low energy consumption, and more is still remembered in the two key data of up to 95% electric drive efficiency and drag coefficient of only 0.22.
Safety, the weight of Chang'an Qiyuan's brand value is "infinite"
In addition to battery life, battery safety is also a special concern for new energy vehicle users. Kaizen A07 True Fragrance Edition uses Changan Automobile's self-developed bell jar battery, its performance is undoubted, and it does not provide users with the promise of lifetime warranty of the battery.
At the same time, safety and reliability is also one of the most prominent advantages of the bell jar battery, Changan Automobile from the hardware security, software security two aspects, the application of 24-hour all-weather safety warning monitoring, as well as aerospace-grade battery heat insulation, alcohol cooling and efficient heat dissipation, transient pressure relief, overpressure sealing control, global anti-short circuit and other technologies and processes, to achieve the full dimension of battery safety.
Not long ago, the Automotive Evaluation and Management Center of China Automotive Center announced the results of a new round of C-NCAP evaluation, in which Changan Qiyuan A07 won the C-NCAP five-star evaluation with a high score rate of 89% with its excellent comprehensive performance, which fully demonstrated the excellent safety performance of the Golden Bell Jar battery and verified the impeccable active/passive safety protection capability of Qiyuan A07.
In terms of passive safety, Qiyuan A07 adopts 16 horizontal and 18 longitudinal cage frame structure, the proportion of high-strength steel of the vehicle is up to 70%, on the basis of the solid body, Qiyuan A07 is also equipped with 8 airbags, including front main and co-pilot airbags, front main and co-pilot side airbags, front and rear integrated air curtains, and is equipped with high-performance collapsing steering columns, pre-tensioned force limiting seat belts, and a new generation of airbag controllers, which comprehensively protect the safety of passengers and make each position have a full sense of security.
In terms of active safety, Kaizen A07 is also excellent, and even gives a score rate of 94.71% in the C-NCAP evaluation. The Kaizen A07 is equipped with almost all active safety-related equipment, such as intelligent cruise control, automatic emergency braking system and lane keeping assist system, DOW door opening warning, FCW front collision warning, and 540° full field of view.
After entering 2024, Changan Automobile has shown unprecedented competitiveness in the new energy market, among which, the contribution of Changan Qiyuan cannot be ignored, in addition to the growing sales figures, industry-leading new energy technology, the top digital intelligence level of the same level, and impeccable safety quality, it will also gradually become the value label of Changan Qiyuan and even Changan New Energy with the hot sales of models such as Qiyuan A07 True Fragrance Edition.