On April 20, the Hanjiang River Basin Tea Culture and Tourism Integration Development Conference was held in Xiangyang, Hubei.
△ The opening ceremony of the conference
Wang Qing, president of the China Tea Circulation Association, pointed out that Xiangyang is an important node city of the "Wanli Tea Road", located in the core production area of high-fragrance tea in the Qinba Mountains, and plays an important role in cross-regional cooperation in economic development as a national comprehensive transportation hub. The conference landed in Xiangyang, aiming to integrate the resource elements of the tea industry in the Hanjiang River Basin, give full play to Xiangyang's important role as an important hub of "the thoroughfare of seven provinces", and promote the connection of regional production and marketing and the development of the tea market. In the future, the association will, as always, support Xiangyang tea brands and tea enterprises to become better and stronger, promote the coordinated development of regional tea economy, and help the high-quality development of Xiangyang's tea industry.
△ President Wang Qing delivered a speech
In addition, Liu Zhonghua, academician of the Chinese Academy of Engineering, honorary president of the China Tea Association, deputy secretary of the Party Committee and president of Hunan Normal University, delivered a speech and delivered a keynote speech. Liu Zhonghua highly recognized the achievements of the development of the tea industry in Xiangyang City in recent years, and spoke highly of Xiangyang high-fragrance tea in terms of shape, taste and aroma. Wang Qiyang, member of the Standing Committee of the Hubei Provincial Party Committee and Secretary of the Xiangyang Municipal Party Committee, delivered a welcome speech.
△Academician Liu Zhonghua delivered a speech
△ Wang Qiyang, member of the Standing Committee of the Hubei Provincial Party Committee and Secretary of the Xiangyang Municipal Party Committee, delivered a welcome speech
The meeting gathered guests, Hubei Provincial CPPCC Party Secretary, Chairman Sun Wei, Provincial Tea Industry Chain Chief, Hubei Provincial CPPCC Party Group Member and Vice Chairman Ma Xuming, Hubei Provincial CPPCC Party Group Member and Secretary-General Tu Yuanchao, Hubei Provincial Supply and Marketing Cooperatives Party Secretary, Director Cao Song, Jinan Supply and Marketing Cooperatives Party Group Secretary, Director of the Council Huang Bo, Hubei Provincial Party Committee Standing Committee, Xiangyang Municipal Party Committee Secretary Wang Qiyang and other city leaders attended the event. Gao Chensheng, Honorary President of China Tea Circulation Association, Yao Jingbo, Xiao Yong, Li Yun, Liu Yong, Zhou Min, Pang Yanliang, Qin Zhongxian, Liu Xiaolong, and Hao Kaiyin, Honorary Vice President, were invited to attend the meeting.
At the meeting, Wang Qing shared the theme of "National Famous Tea Production and Marketing Situation and Market Prospect of Tea Areas in the Central and Western Regions". On the basis of a detailed introduction to the production and marketing situation of the tea industry in the mainland, the study and judgment of this year's spring tea market, and the interpretation and analysis of the industrial characteristics of the tea areas in the central and western regions and the advantages of the tea industry in Hubei Province and Xiangyang City, Wang Qing put forward four development suggestions for Xiangcha to implement the important instructions of the "three teas" as a whole, lay a solid foundation and multi-party linkage.
△President Wang Qing made a theme sharing
The meeting held a signing ceremony for economic and trade cooperation. The association gives full play to the intermediary function of the industry, invites nine major tea markets, including Tiffite, Jinan Tea Market, and South Zhejiang Tea Market, to sign contracts with Xiangyang Tea Industry Development Alliance, to help build the function of Xiangyang Central and Western Famous Tea Trading and Distribution Center, accelerate the promotion of the industrial chain, extension and strengthening of the chain in the central and western tea areas, drive the value-added and efficiency improvement of the Qinba Mountain high-fragrance tea producing areas such as western Hubei, southern Henan and southern Shaanxi, and jointly promote the convergence, quality improvement and expansion of the tea consumption market.
△ Economic and trade signing link
Finally, Sun Wei announced the opening of the 2024 Hanjiang River Basin Tea, Culture and Tourism Integration Development Conference.
△Chairman Sun Wei announced the opening of the conference
2024 is the year of cultural tourism revitalization of the "National Tea Revitalization Five-Year Plan". As one of the important activities in the "2+5 Action Plan for the Revitalization of Culture and Tourism", the China Tea Circulation Association specially invited key tea markets and merchants from 21 provinces and cities across the country to gather in Xiangyang to hold the 2024 National Tea Market Work Conference, organize the review and approval of tea market industry standards, and conduct training and publicity on the theme of restricting excessive packaging standards for tea. The event will also focus on displaying the style of public famous brands and high-quality tea tourism resources in the tea region of the Hanjiang River Basin through special introductions and the establishment of Gucheng branch venues, promote resource sharing, connectivity and mutual assistance, and take the construction of the function of Xiangyang Central and Western Famous Tea Trading and Distribution Center as the fulcrum, accelerate the promotion of the industrial chain, extend the chain and strengthen the chain of the tea industry in the central and western regions, drive the value-added and efficiency improvement of the Qinba Mountain high-fragrance tea producing areas such as western Hubei, southern Henan and southern Shaanxi, and jointly promote the convergence, quality improvement and expansion of the tea consumption market.
Editor / Yao Yiling
Editorial Board Member / Wang Miaorong