In accordance with the arrangement of the 2024 "Qing Lang" series of special action plans, the Cyberspace Administration of China will launch a two-month nationwide special action of "Qing Lang and Rectification of 'Self-Media' No Bottom Line Bo Traffic" from now on. This special action focuses on the "self-media" that has no bottom line to create hot spots, create prominent problems such as "information traps" that mix the false and the real, and strictly rectify the "self-media" that ignores the public interest, violates public order and good customs, disrupts public order, and does whatever it takes for the sake of traffic and loses the bottom line.
The key issues of this remediation are as follows:
- Self-directed and self-staged fraud. Posing and publishing false information on current affairs at home and abroad, social and people's livelihood, etc., deceiving the public and disrupting public order. Piecing together and editing online video images, tampering with elements such as the time, place, and person where the incident occurred, to deceive the public with falsehood and truth, and infringe upon the lawful rights and interests of others. Citing old news and old events, failing to accurately and completely explain the full picture of the incident, using the old as the new to deceive the public and damage the network ecology.
- Unscrupulous means to stir up social hot spots. Pretending to be a party to a hot event, a family member, or a relevant person publishes information to attract the attention of netizens. In response to hot events, the causes, details, and progress of the incident are concocted by means of fiction and distortion, and sensational information such as conspiracy theories is released. Manipulating matrix accounts to disseminate illegal and bad information, create false hotspots, and waste public resources.
- Set up the topic with partial generalizations. One-sided selection of controversial or negative words, concocted headlines and shocking topics, and tricked the public into clicking and browsing. Outline extreme cases as group phenomena and exaggerate negative narratives to render negativity. Preset narrow positions in topic setting, spread extreme remarks, incite group confrontation, and undermine social consensus.
- Violating public order and good customs. fabricating bitter stories to create miserable characters, under the banner of helping farmers and charity, using public sympathy to deceive attention and seek benefits. caters to vulgar needs to create a rich personality, and deliberately shows the luxurious life of money, so as to attract fans and attract traffic. Challenge the bottom line of public cognition to create ugly characters, and use pretending to be crazy and stupid, vulgar behavior, etc., to scandalize themselves and win attention.
- Indiscriminate distribution of "new yellow journalism". Use sensational expression, with eye-catching titles and covers, to produce information content that has incomplete publishing elements, is difficult to distinguish between true and false, is of low quality, and lacks public value.
The main tasks of this special operation include:
- Strengthen the management of key platforms and key links. Short video and live-streaming platforms are focusing on increasing the extent of identifying and cleaning up false posing information, and strictly dealing with "self-media" accounts that violate public order and good customs. Platforms that provide information services for hot search lists focus on strengthening the review of information to be listed, and promptly address all topics in a partial manner. Information platforms focus on cleaning up "new yellow news" with headlines, lack of elements, and no public value. Search engine platforms must not present "self-media" bottom-line traffic information on search results pages, search association words, etc.
- Strengthen the whole-process management of "self-media" accounts. Platforms shall verify the real identity information of accounts that have opened for-profit authority with identity card numbers, etc. Strengthen the dynamic verification of account names and other account information, strictly review newly registered accounts and accounts whose names have been changed after the occurrence of hot incidents, and close all accounts that are found to be counterfeit. Strictly enforce the regulations on the number of accounts registered for "one person, one number, one enterprise, two accounts", and promptly dispose of those who are clearly informed that they are small and that the actual person appearing on camera is the same person.
- Strengthen the labeling and display of information sources. Platforms should require "self-media" to accurately indicate the source of the information when publishing relevant information such as current affairs, public policies, and social events at home and abroad. Where information is generated using AI or other technologies, it must be clearly marked as technology-generated. Where the publication contains fictional, deducing, or other content, the fictitious label must be clearly added. The platform shall display the information source or label marked by "self-media" in a conspicuous position.
- Improve traffic management measures. Complete traffic management rules, and information that should be labeled as "self-media" without a source must not be presented in key links. Information that is maliciously labeled is to be handled as false information. For information that is suspected to have no bottom-line blog traffic, traffic restriction measures shall be employed in advance, and the growth of interactive data such as comments and likes shall be suspended in light of the circumstances.
🎁 News leads are collected 🎁 with prizes
Hotline: 025-83195110
E-mail: [email protected]
Jiangsu News Channel
Source|CCTV News Client Editor|Yuanyuan Attention