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Tencent is more or less anxious about mobile games

author:EDGE review

Finally, finally... DNF mobile game is finally finalized.

Tencent is more or less anxious about mobile games

On May 21st, the DNF mobile game will be launched on both iOS and Android.

From 2019 to 2024, that wait is five years.

Currently, there is still a month left before the launch time.

After the announcement of the finalization news, the official Shuangda launched some reservation activities...

Tencent is more or less anxious about mobile games

Including signing in for a month, collecting cards, lucky draws, giving away iPhones, and sending big red envelopes.

In addition, Weibo, Moments, and major distribution platforms have been promoted, and offline advertising spaces have been disseminated.

Don't say it, don't say it... I have the feeling of being a dream star at that time.

Tencent is more or less anxious about mobile games

From the promotion of the two games of Yuanmeng and DNF, you can probably see it.

Tencent is more or less anxious about mobile games.

Although, there are games such as King of Glory Gold Shovel Shovel carrying the banner.

But in terms of the rate of growth, it has clearly slowed down.

According to Tencent's financial report, Tencent Games' revenue in the domestic game market in 2023 will be 126.7 billion yuan, with a growth rate of 2%.

Among them, the revenue of the local game market in the fourth quarter was 27 billion yuan, a decrease of 3%.

Tencent is in urgent need of a phenomenal hit mobile game.

Tencent is more or less anxious about mobile games

And DNF mobile games are a new straw.

No kidding.

Since 2020, when DNF mobile games restarted accepting pre-orders, more than 50 million users have participated.

Analysts expect DNF mobile games to generate 11 billion yuan in revenue for Tencent this year.

Tencent is more or less anxious about mobile games

Some time ago, up to 300,000 deletion tests were also difficult to grab.

Of course, the more direct market performance of "DNF is Tencent's next popular mobile game" is.

After the announcement of the mobile game's scheduled date today, Tencent's stock price once surged by more than 6%, the largest one-day increase since July last year.

Tencent is more or less anxious about mobile games

Brother Ji finally knows...

Why is the planning of the DNF mobile game so good this time, listening to all kinds of persuasion to players, changing it when it should be changed, and the launch date was once advanced.

Tencent is more or less anxious about mobile games

This earth-shattering wealth is finally Tencent's turn, and it must be grasped.

The picture comes from the Internet

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