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Just today, there is a small craze in the automotive industry, that is, the launch of the new M5. This car can be described as "throwing money and smashing loudly", with a price starting at 249,800 yuan, three versions and three prices, as if to tell consumers: "Hey, there is always one for you!"
To be honest, there is nothing to say about the appearance of this question worldM5. The new colors of red and gray seem to be the "new favorite" of the fashion industry, which makes people shine. The front face design is closely following the trend of pure electricity, and the big mouth has become a strip mouth, which is like a successful plastic surgery, and the appearance is off the charts!
The interior has also made great efforts, adding a star ring scatterer, as if the car is wearing a "starry sky dress", and the sense of luxury is instantly improved.
In terms of power performance, the M5 is not inferior. The extended-range version and the pure electric version have their own strengths, as if to tell consumers: "I not only look good, but also run!" This kind of power configuration and cruising range is enough to make consumers who pursue high performance and long battery life crazy.
However, in the face of the launch of the new M5, I can't help but pour some cold water. The M5 has been selling poorly in the past, and it is unclear whether the new model will be able to reverse this decline. After all, the automotive market is a melting pot and the competition is fierce, and it's not easy to stand out.
Having said that, the new M5 still gives us something to look forward to. After all, it has put a lot of effort into product upgrades and feature building. Moreover, so many preferential activities have been launched, as if they are bombarding the hearts of consumers with "sugar-coated shells".
I think that if the M5 wants to achieve good results in the market, in addition to the product itself, it must also work marketing strategy and after-sales service. After all, today's consumers are not so easy to fool, they look at both appearance and strength, especially in comparison with Xiaomi Su7, Tesla Model Y, Xiaopeng G6, there are too many trams at the same price, Yali Mountain is big!
So you have to come up with some real skills, not only to make consumers shine, but also to make them willing to pay for it. Only in this way can you gain a firm foothold in the fierce market competition and become the real "sales king".
Netizen comments
In fact, it is 5000 cheaper, and the front rear drive has a smart driving package of 26.98, no 800v, no 192, and the chassis has not changed, so it is still a good loss
It seems that you can still make money by extending the range, Huawei has long seen through the ideal routine, range extension is the king, and the pure electric loss cost can't make a shout
The compact de size sells for 250,000 or 60,000, what's the matter, the Huawei standard is worth as much as the Mercedes-Benz standard?
The domestic new energy war started at the moment of Xiaomi's release, and it will be clear in 2-3 years
The editor thinks
In short, the launch of the new M5 has undoubtedly brought new vitality to the automotive market. It remains to be seen whether it can reverse the decline in sales.