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Three cases from Xixian New Area were selected into the cross-border e-commerce practice casebook of the World Internet Conference

author:Xixian New Area

The World Internet Conference Digital Silk Road Development Forum opened recently, continuing to gather global attention, and the "World Internet Conference Cross-border E-commerce Practice Case Collection (2024)" was released at the event, and a total of 7 cases from Shaanxi were selected, of which 3 cases are from Xixian New Area.

The cross-border e-commerce platform provides new opportunities for the export of Xixian tea

It provides the possibility for the global development of the tea industry

Three cases from Xixian New Area were selected into the cross-border e-commerce practice casebook of the World Internet Conference

Last year, with the assistance of the Jinghe New Town Management Committee and the Jinghe New Town Science and Technology Cultural Tourism Group, Xixian New Area Fuchazhen International Trade Co., Ltd. used the cross-border e-commerce platform to establish a cooperative relationship with the only five-star hotel in Bishkek, the capital of Kyrgyzstan, Sofia Hotel, to realize the first export of Fu tea and lay the foundation for the export of Fu tea to the world.

Three cases from Xixian New Area were selected into the cross-border e-commerce practice casebook of the World Internet Conference

The convenient trade channels provided by cross-border e-commerce have not only expanded the overseas market share of tea enterprises, but also improved the popularity and competitiveness of tea towns and tea products. At the same time, cross-border e-commerce transactions have brought China and Kyrgyzstan closer to business ties and promoted economic and cultural exchanges and cooperation between the two countries.

Up to now, Jinghe New Town Tea Enterprise has signed strategic cooperation framework agreements with 7 foreign companies, and signed cooperation agreements totaling 8.2 million US dollars with 5 domestic agency companies, and its tea products have been exported to Kyrgyzstan, Laos and other places.

Fengdong cross-border e-commerce live broadcast base

Cultivating cross-border e-commerce talents for Shaanxi

Help local enterprises in Shaanxi to go to sea with their products

Three cases from Xixian New Area were selected into the cross-border e-commerce practice casebook of the World Internet Conference

The live broadcast base is jointly operated by Fengdong New Town Free Trade Service Trade Industrial Park in Xixian New Area and Shaanxi Xingguangyao E-commerce Co., Ltd., through the integration of Shaanxi's supply chain resources and industrial advantages, to explore the "cross-border e-commerce + industrial belt" digital overseas model, to create an efficient, convenient and one-stop cross-border e-commerce service platform.

By providing four major services, the base provides four major services: "TikTok live broadcast operation + overseas celebrity short video matrix + brand overseas agency operation + Shaanxi cross-border talent empowerment", provides new and efficient overseas services for Shaanxi's small, medium and micro enterprises to expand overseas markets, cultivates local cross-border e-commerce talents for Shaanxi, and helps more traditional domestic and foreign trade enterprises "go global".

Three cases from Xixian New Area were selected into the cross-border e-commerce practice casebook of the World Internet Conference

Through in-depth cooperation with the TikTok platform, we provide merchants and individuals with a full range of services, including short video live broadcast incubation, anchor training, operation training, official pallet cooperation, supply chain overseas warehouse, payment and collection, logistics, etc. At the same time, it also provides a variety of services such as foreign market expansion, brand building, and supply chain management for settled enterprises to help them achieve the rapid development of cross-border e-commerce.

Since its listing in January this year, the base has operated 5 enterprises on behalf of the company, assisted the company in establishing 5 independent stations, provided 13 overseas services for products, and carried out 168 live broadcasts. Carried out 5 special training sessions for cross-border e-commerce, training more than 300 people.

Xi'an Star cross-border one-stop declaration service aggregation

Resources to boost the development of the local cross-border e-commerce industry

Three cases from Xixian New Area were selected into the cross-border e-commerce practice casebook of the World Internet Conference

Shaanxi Star Cross-border Supply Chain Management Co., Ltd. provides bonded warehousing, international and domestic logistics, customs clearance, e-commerce system and other "one-stop" cross-border import services and overall solutions for cross-border import supply chain through the construction and optimization of the service system platform, and saves the cost of cross-border e-commerce enterprises or platforms by providing bonded warehousing, international and domestic logistics, customs clearance, e-commerce system, etc. And actively improve its own service capabilities, use its own influence to gather resources, and actively build cross-border e-commerce industrial clusters, providing a broader development space for the development of Xi'an's local cross-border e-commerce industry.

At present, Star Cross-border is the largest cross-border e-commerce bonded warehousing service provider in Northwest China, and also a leading enterprise in Shaanxi cross-border e-commerce bonded stocking import services. Since 2020, Star Cross-border and the cross-border e-commerce services of its customers have sold a total of 729,900 pieces of 215 million yuan, accounting for 28% of Shaanxi Province. In 2023, the sales volume of Star Cross-border Airport Cross-border Warehouse will account for about 50% of the total sales of cross-border e-commerce industry in Shaanxi Province, effectively promoting the development of Shaanxi's foreign trade economy and promoting Shaanxi's deep integration into global trade.

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