On April 23rd, "PITAKA", a technology lifestyle brand focusing on material innovation and humanistic spirit, joined hands with the Chinese sci-fi masterpiece "Three-Body Problem" to release PITAKA's first IP co-branded Weaving+ series - "Three-Body Co-branded Model" aramid fiber magnetic mobile phone case with the theme of "Give Civilization and Tenacity", bringing users a new product art experience of thin and light mobile phone cases.
In the long "era of chaos", every "three-body movement" is a game between small life and the vast universe, weaving the space-grade material aramid fiber (Kevlar) into a tough protective shell, waiting for the long night, waiting for the sun to rise as usual, and escorting civilization to move forward endlessly in challenges and unknowns.
As a global phenomenon-level sci-fi IP, "The Three-Body Problem" leads readers to travel through time and space and through the grand cosmic epic through the examination of human civilization and the imagination of alien civilizations. For those who love "The Three-Body Problem", its charm is not only Liu Cixin's construction of the worldview, but also his thinking about the relationship between human beings and the universe. It is wrapped in the humanistic spirit of science fiction, which is in line with the concept of PITAKA. Therefore, in this joint cooperation, PITAKA uses the space-grade material aramid fiber to break the boundaries of time and space, and presents the magnificent imagination of the three-body universe with the beauty of weaving.
In the "Three-Body Problem" universe, Civilization 183 was destroyed in the "Three Days of Volley", and the civilization evolved to the medieval level. After a long period of time, life and civilization will restart and begin to evolve in the unpredictable fate of the three-body world again. - Chapter 16 of "The Three-Body Problem".
Civilization No. 184 was destroyed in the gravitational superposition of the "three-day alignment", which evolved into the Scientific Revolution and the Industrial Revolution. After a long period of time, life and civilization will restart and begin the unpredictable evolution in the three-body world again. - Chapter 18 of "The Three-Body Problem".
Based on these two famous scenes in the novel, the PITAKA three-body collaboration model has created two phone cases, "Three-Day Volley" and "Three-Day Bead", which are suitable for the iPhone 15 Pro series, Huawei Mate60 Pro series and Samsung Galaxy S24 Ultra.
In terms of materials, PITAKA "Three-Body Co-branded" aramid fiber magnetic mobile phone case is made of high-tech composite aramid fiber (Kevlar), which is widely used in the field of aviation and military defense, which is 5 times stronger than steel, but only one-fifth of the weight of steel, which can provide tougher and lighter protection for mobile phones. In terms of technology, PITAKA's floating weaving process uses the silk thread of four-color aramid fiber in the criss-cross 3D three-dimensional weaving to outline the "three-day volley" and "three-day continuous beading", recording the tenacious three-body civilization between the dots and lines, and guarding the imagination with tenacity.
In terms of product design, PITAKA continues to practice the product design concept of "one more step for users", using PITAKA's first camera circle caisson assembly process to keep it flat with the inner wall of the mobile phone case, presenting a sense of product integrity and luxury; on the other hand, it eliminates the phenomenon of different heights of the surrounding frames of the mobile phone screen and protective case to prevent the corners from loosening, and the overall flat interior can completely eliminate the risk of damage to the back glass of the mobile phone from the protruding part of the metal camera ring.
It is worth mentioning that PITAKA uses the new cicada wing magnetic module 2.0 created by amber magnetic clothing technology, which reduces the shell layer by simplifying the structure, so as to create a lighter and thinner mobile phone case, with a bare metal feel and reduce the "gravitational" obstruction.
In addition, the PITAKA three-body co-branded series also has an exclusive limited edition "three-body co-branded aramid fiber bookmark" to meet the diverse needs of users.
PITAKA "Three-Body Collaboration" is a new Weaving+ series of products, and before that, PITAKA has successively launched a number of Weaving+ series products such as "Mountains and Stars", "Sunset and Moonrise", and "Red, White and Blue", which are co-branded by contemporary artists and another mountainman, and have achieved good market response. This has established the technical leadership of PITAKA in the industry with unique weaving technology, and it also happens that PITAKA has the ability to link artistic IP.
The PITAKA Weaving+ series aims to invite designers and artists with a very creative and independent spirit to collaborate with each other, highlight the material aesthetics of the floating weaving art through PITAKA's iconic floating weaving process, give PITAKA products more personalized expression and imagination, and use design to tell and record the humanistic spirit we advocate in this era.
In the future, PITAKA will also join hands with more artists and brand IPs in the Weaving+ series to develop more art collections, and continue to bring users a lighter and better product experience with the integration of materials and technology, and feel the unlimited potential and creativity of aramid fiber mobile phone cases.