In the past few days, on the west square of Bauhinia Mountain Park, the cultural garden fair is being held; at the entrance of the Zhengzhou Shangdu Ruins Museum, the Huimin Book Fair makes people linger; around the Central Plains Book Building, the sound of reading aloud and folk songs at night is intoxicating; and in the subway carriage of Zhengzhou, the public welfare book exchange activity attracts many people to check in......
The most beautiful April day, the right time to read. Since the grand opening of the 2024 "Central Plains Book Festival" on April 19, various reading promotion activities have been splendid, whether it is in parks, museums, bookstores, or campuses, you can see beautiful scenes accompanied by the fragrance of books at any time and everywhere, and the Central Plains has a strong fragrance of books.
Unlock novel gameplay and make reading no longer monotonous
The Internet era is changing with each passing day, and reading has a new way to open, and at the 2024 "Central Plains Book Festival", various novel ways to play will show "Reading +" to the fullest.
From April 19th to April 23rd, the three main venues of Zhengzhou Bauhinia Mountain Park, Zhongyuan Book Building and Zhengzhou Shangdu Ruins Museum will be held at the same time. The three main venues have specially set up a series of theme booths such as "Juvenile Reading Class", "Chinese Good Books", "Civilization Exploration, Brilliant Central Plains", "Young Dreams, Youth and Love", "A Scholarly Land, Full of Readers" and "Let Thoughts Flow", etc., exhibiting more than 6,000 varieties and more than 40,000 high-quality books such as party and government theory, literature, social science, history, life, art, picture books, etc., and also focusing on the launch of the scholarly Henan public culture platform to citizen readers, including 213,000 (set) e-books, Videos and other abundant public welfare reading resources can meet the reading needs of readers to the greatest extent, and truly integrate the global panorama and multi-terminal access of national reading into the cultural life of the people.
Hanfu lovers draw blind boxes on the spot
At the "Scholarly Fragrance in Henan, Reading is the Right Time" Cultural Garden Fair (Zhengzhou Station), Hanfu lovers dressed up as "Lin Daiyu" visited the book fair in front of the museum, and "Li Qingzhao" and "Miaoyu" traveled to the modern blind box.
The most beautiful reading sound "Book SHI Wonderful Night" cultural night reading market
At the "Book SHI Wonderful Night" cultural night reading market, the citizens experienced the dialogue concert, classic sharing, and role creative show on the spot, and participated in the interactive experience of the "Knowledge Luminous Ring" with a new identity by wearing bracelets or headbands, and collected the "six divine veins" of Chinese culture and the "eight famous scenes" of the four famous novels on the spot.
The scene of the Bauhinia Mountain Huimin Book Fair
The intangible cultural heritage food booth at the Bauhinia Mountain Huimin Book Fair
In the Bauhinia Mountain Huimin Book Fair, two post-00s found two books worth 89 yuan, and paid 26.7 yuan, which was too cost-effective. In addition to the significant discounts, the scene also set up a "hometown Henan" area, by Kaifeng, Pingdingshan, Anyang, Jiaozuo, Xinyang, Puyang, Xinxiang, Xuchang 8 areas of Xinhua bookstore with local products to participate in the exhibition, there are Kaifeng Zhuxian Town woodblock New Year paintings, Anyang oracle bones, Linzhou red research, Ruzhou Ru porcelain, Xiuwu Yuntai ice chrysanthemum, Wuzhi four major medicines, "Huaibin mud called blowing", Xinyang Maojian, Xuchangjun porcelain and a series of local specialties, all-round, multi-angle display of "hometown Henan" cultural brand, deeply loved by readers.
In addition, Zhengzhou Book Center, Zhongyuan Wanda Plaza, Zhengzhou Library, Zhengzhou Railway Station Subway Station, and Dongyue Village, Xinyangyang County, will set up branch venues simultaneously, with hundreds of booths, 10,000 books, multiple publishing houses, and a variety of intangible cultural heritage experiences...... A variety of fancy games empower reading and lead the general public to "read" and enjoy spring.
Invite celebrities to help and present a feast of ideas for readers
Reading a good book and listening to a famous master share is better than enjoying a feast of ideas and traveling with the wise. As the highlight of the 2024 "Central Plains Book Festival", various famous reading activities have attracted the attention of many readers and literature lovers.
In Anyang, the famous writer Shen Shixi walked into the Feixiang School and shared his creative process and reading experience with the students; in Xinxiang, Zhao Lihong, a famous contemporary writer and president of Shanghai Literature Magazine, interacted with more than 1,000 teachers and students at the Chinese Primary School outside Xinxiang City to answer questions about reading and writing.
In Yanjin County, Xinxiang City, Feng Jie, vice chairman of the Henan Writers Association, encouraged students to observe life with their hearts and create soulful works with their profound literary heritage, and wrote an inscription for Yucheng Experimental School's motto: "Cultivate people with all-round development of family and country feelings".
In Puyang, Gao Wanxiang, a well-known middle school Chinese teacher, a famous contemporary educator, and one of the first top ten national reading promoters selected by China Education News, exchanged and shared with readers in the "Xinhua Lecture Hall" of Xinhua Bookstore in Puyang City on April 21.
On the afternoon of April 21, the "Book Feast: Reading with Famous Writers" activity was held in the Central Plains Book Building, where writers Liang Hong and Li Qingyuan had a frank dialogue, spoke sharply, talked about the countryside, talked about writing, and talked about reading, and dedicated a feast of ideas to the public.
"Book Feast: Reading with Famous Writers" event site photo by Zhao Mobo
In addition, Zhengzhou Xinhua Bookstore and Qiyuan School in Guancheng District, Zhengzhou City launched the "Childhood Confidant, Sunshine Campus" famous campus tour activity, and specially invited the famous children's literature writer Wu Meizhen to the school to carry out face-to-face activities of famous experts, and invited Long Jianyu, the former deputy director and researcher of the Comrade Mao Zedong Memorial Hall in Shaoshan, to bring the 2023 Chinese Good Books November List "Growth in Poetry and Books" into Zhengzhou No. 1 Middle School, bringing a sharing session called "Traveling with Poetry and Books" to the students.
The sharing meeting of famous artists with different characteristics from all over the province will present a fresh and vivid cultural feast for readers in the Central Plains.
At the same time, more than 200 Xinhua bookstore center stores in the province have coordinated and linked to jointly carry out the 2024 World Book Day theme reading promotion activities, offline "China Good Books" and "Henan Edition Good Books" and other Huimin Book Fairs, Youth Reading Actions, Patriotic Education Reading Activities, Green Bookmark Actions, 100 Lines Recommend 100 Books, Classic Reading, Cultural Salons, and Online "Spring 'Wild' to Read" Book Recommendation Activities have been fully rolled out. The innovative cultural reading service method creates a strong spring bookish atmosphere in the province.
Artificial intelligence, subway book exchange, so that reading can be seen everywhere
It is worth mentioning that this book festival also presented a series of highlight activities. In Huojia County, Xinxiang, a grand launching ceremony of a national reading activity attracted many citizens to participate. At the ceremony, the three secretaries of the township party committees incarnated as ancient literati and carried out a recitation activity of 1,000 people, and the scene was shocking. In addition, Xinhua Bookstore in Huojia County also donated books worth 50,000 yuan to the Rural Bookstore, covering many fields such as popular science knowledge, rural practical technology, children's books, and literary works, contributing to the promotion of rural reading.
In Luohe, the CPPCC and Xinhua Bookstore jointly held a special reading lecture on "Artificial Intelligence to Build a Dream for the Future", and Xinhua Bookstore carefully prepared more than 20 recommended books covering AI, metaverse, artificial intelligence, quantum technology, politics, economy, party building and other categories for CPPCC members to choose. In front of the on-site book booth, the committee members carefully flipped through the dazzling array of books and walked into an enlightening journey about future science and technology.
Zhengzhou, as the capital city of Henan Province, also performed well in the Book Festival. Xinhua Bookstore in Henan Province has dressed up the subway line 1 carriage into a space full of books, with event posters, best-selling books, book-themed handles, and event souvenirs for passengers, so that citizens can not only take the subway directly to the event site, but also participate in book exchange activities in the book-filled space.
According to the relevant person in charge of Xinhua Bookstore in Henan Province, the 2024 "4.23" World Book Day activity in Henan Province is committed to the universality and convenience of national reading, advocating the return of the whole society from fragmented reading and fast-food reading to in-depth reading and whole book reading, which not only enriches the spiritual and cultural life of citizens, but also injects new impetus into promoting national reading and building a scholarly society.
Source: Henan Youth Times, Dongfeng News
Reporter Xu Duhan/text Zhao Mobo/picture
Trainee Editor: Wu Chenjie
Proofread by Yang Yang
Reviewed by Tian Zhen