Fat Donglai planned to earn 20 million, but he earned 140 million
As the old saying goes: "If you take the law from above, you can only get from it, and if you take the law from the middle, you can only get from below." This is not only a philosophical reflection on the pursuit of goals, but also a vivid portrayal of those who continue to struggle in the journey of life. Recently, the resounding name of "Fat Donglai" is like a dazzling new star, breaking people's inherent perception of traditional business models. He planned to earn 20 million, but ended up earning 140 million, this leapfrog achievement is not only amazing, but also provokes us to deeply reflect on the process of goal setting and achievement.
When I heard the sharing of Yu Donglai, the founder of Fat Donglai, at the backgame high-profile reform mobilization meeting, I couldn't help but think that there is probably nothing in the world that will be more "inflated" than Fat Donglai, not its products, but its turnover and employee wages!
Imagine, if Fat Donglai is compared to a balloon, then the daily turnover of 3 million is undoubtedly a powerful blower, and on the weekend, it has become two strong men, working together to blow this balloon more round. Last year's plan was to blow out a small balloon of 20 million, but at the end of the year, good guys, a giant balloon of 140 million was blown directly, what a spectacular scene!
And the salary of employees, just like the colorful patterns that continue to bloom on this balloon, the minimum income of 7,000 yuan, so that every employee is like a flower on the balloon, and this flower is not an ordinary flower, it is a rich flower with gilded edges. The salary of employees in many stores is generally more than 8,000 yuan, which can't help but make people sigh, and Fat Donglai's "flowers" are really dazzling.
Yu Donglai's words seem to be telling us that Fat Donglai is not just a brand, it is more like a generous magician, constantly conjuring money out of hats, not only making his pockets bulge, but also filling the pockets of employees. Such a company is simply a dream factory for employees, producing not only good food, but also happiness and hope.
Of course, we can't ignore the meaning behind this. Fat Donglai's "expansion" is not accidental, it is the result of a keen insight into the market, a manifestation of the unremitting pursuit of quality and service, and a proof of the importance of employee care and growth. Such an enterprise can not only win a place in the market, but also plant the seeds of loyalty and passion in the hearts of employees.
The story of Fat Donglai tells us that success is not only a game of numbers, but also the art of people's hearts. In this competitive business world, being able to "fatten" both the pockets and the employees like Fat Donglai is really a model worth learning from every entrepreneur.
Finally, I would like to say that if one day you see a group of people on the street with smiling faces and holding Fat Donglai products in their hands, then don't be surprised, because they are not only enjoying the food, but also enjoying a sense of happiness and accomplishment from Fat Donglai. And this happiness is obviously something that money can't buy, because it is accumulated bit by bit with sincere and enthusiastic hearts.
Why is Fat Donglai popular?
Yu Donglai said bluntly: It all depends on sincerity! Fat Donglai's biggest advantage is that he loves to learn. The execution and efficiency of their team are high, and the creativity is also leveraged. The same is true for making goods, seeing what excellent companies do, they will learn from each other, the quality of goods is getting better and better, and the price is particularly reasonable.
People's commodity standards are still improving, and in the next three to five years, we will move towards the world's first-class. If you look at their own brand, many things are in short supply, such as beer, mooncakes, tea, and even gold and silver jewelry. Why? It's not because things are good, everyone can trust them.
Yu Donglai also said that in the next 3-5 years, Fat Donglai's goal is to surpass Sam and Costco. Now, the product standards they set are higher than these two, and they are desperately rushing in the direction of quality, and the cost performance is super high. They don't plan to grab the market by low prices, but to conquer consumers with quality and make society better.
In addition, Yu Donglai also broke the news that this year, Fat Donglai may also plan a larger warehouse-style hypermarket, and the tea shop will also be 5,000 square meters in the future to create the most distinctive tea shop, the most distinctive jewelry store, and the most distinctive cinema in China.
Yu Donglai: A philanthropic journey from grassroots to business tycoon
In the land of Henan, there is such a person, his name is Yu Donglai. Born into an ordinary family in 1966, he was destined to write an extraordinary chapter in China's business and philanthropic world. His story, without a gorgeous starting point, has an impressive peak, he is the traveler who moves forward firmly in the wind and rain, measuring the distance of success with his own steps.
Yu Donglai's childhood was not as glamorous as depicted in fairy tale books. The poverty of his family made him have to say goodbye to the campus after junior high school and embark on a journey for life. It was an era when the country was standing at the intersection of the times, the clarion call for reform and opening up had been sounded, and Yu Donglai was the one who was ready to ride the wind and waves. His entrepreneurial journey was not all smooth sailing, and the ups and downs of his small business were like a test of fate, but he never had the idea of backing down.
In 1995, a turning point came quietly in Donglai's life. The 10,000 yuan lent to him by his brother became the capital for him to start his business journey. A small 40-square-meter shop, a small shop that started in the tobacco and alcohol business, who would have thought that this was the starting point of the Fat Donglai Group, which was later famous in Henan. Under the careful management of Yu Donglai, this humble shop, like a seed, quickly took root and sprouted, and eventually grew into a towering tree, covering half of the sky in the business world.
However, the merchant sea is unforgiving, and even the toughest ship is inevitably exposed to storms and waves. Yu Donglai also suffered setbacks in his business, and even went to prison and was burdened with huge debts. But all this did not break him, but sharpened his will to be more resolute. He saw failure as a stepping stone to success, not only paid off all his debts, but also pushed Fat Donglai Tobacco & Liquor Co., Ltd. to new heights.
Yu Donglai's business philosophy is very simple - "sincerely serve the people". This is not just a slogan, but his consistent code of conduct. Fat Donglai Group's high-quality service and employee benefits were unique at that time, with more than 130 days of comprehensive leave and no more than six hours of working time per day, which were the concrete embodiment of Yu Donglai's care and respect for employees.
The success of business has not made Yu Donglai forget his original intention, and his philanthropic path is also firm and far-reaching. He believes that personal achievements should give back to society, so he spares no effort to devote himself to public welfare, donating to education and helping those in need. Whether it is the Wenchuan earthquake or the new crown epidemic, he actively donates money and materials, and interprets the social responsibility of an entrepreneur with practical actions.
In 2023, Yu Donglai announced his retirement, but his influence has not diminished. His retirement is not the end of the story, but the beginning of a new chapter. He devotes more of his wisdom and wealth to charity and public welfare, and continues to influence the people around him with his actions.
Yu Donglai understands the power of education, especially for children in poor areas. His philanthropic foundation has set up scholarships and bursaries that have lit up the path of countless children's education. He also focuses on health care, especially in rural and remote areas, to improve local medical conditions. During the pandemic, his donation is a testament to his socially responsible attitude.
Over time, Yu Donglai's name has become synonymous with business success and philanthropy. He showed us through his actions that everyone can contribute to society through hard work. In this era of change, Yu Donglai's life trajectory reminds us that true success is not only the accumulation of personal wealth and status, but also the process of transforming personal achievements into social contributions. His story is a heroic epic in the hearts of every ordinary person, and a model for countless people to follow.
Fat Donglai's story tells us that success is not achieved overnight. As the ancient Chinese philosopher Lao Tzu said, "A journey of a thousand miles begins with a single step." "Every great achievement starts with small steps, accumulated through unremitting hard work and perseverance. The reason why Fat Donglai was able to achieve such brilliant results was because he put in more effort and sweat than ordinary people in his daily work.
#胖东来计划挣2000万结果挣了1 40000000#