Even Apple is difficult to get rid of the embarrassing situation of "flash in the pan" of headsets!
When Apple's Vision Pro was first released, the visual impact of the combination of virtual and reality, and the interactive experience of hand-eye tracking earned it enough limelight, and it was even crowned with a high evaluation of "defining the next decade", which can be described as infinitely beautiful, and after it was listed, it was even fired at a high price of 100,000 yuan!
But months on, according to Bloomberg's Mark Gurman, the popularity of Vision Pro is waning, with not only store sales plummeting, but also a sharp decline in trial bookings, and frequent no-shows.
From Mark Gurman's own experience sharing, the frequency of use has dropped from the previous daily use to once or twice a week, after the novelty has passed, the Vision Pro is more cumbersome to use, including battery connection, wearing the device, start-up operation, etc., but also reducing the frequency of use.
Although the picture of the Apple Vision Pro is stunning enough, the operation method is futuristic enough, bringing a sense of freshness to everyone, and it has a great advantage over other headsets!
For example, office work, games, you can sit directly in front of the computer, simple and convenient! And Apple Vision Pro after adding cumbersome operations, what irreplaceable experience can it bring? This may be a problem that many headset manufacturers need to think about.
However, we cannot deny the progress in the development of headset devices in recent years, but now it seems that it will still take a long time to achieve large-scale application.