The F1 Chinese Grand Prix kicked off at the Shanghai International Circuit, attracting fans and tourists from all over the world. In addition to the passionate racing in the stadium, the waterscape plaza outside the stadium has also become a popular place to check in. Many Jiading enterprises displayed their excellent products for everyone to visit and experience for free, so that fans and tourists can appreciate the heritage and charm of Jiading's industry while enjoying the event.
The exhibitors cover automobile, hydrogen energy, cultural tourism and new consumer industries, demonstrating Jiading's industrial advantages and development potential in many fields.
In the hydrogen energy and automobile exhibition area, Shanghai Hydrogen Technology Co., Ltd. brought the self-designed high-power proton exchange membrane fuel cell system and a new generation of high-power proton exchange membrane fuel cell stack to the scene.
Shanghai Tongyu Automobile Technology Co., Ltd. takes the important braking link in the F1 race as the starting point to show the company's cutting-edge products in the field of braking system research and development to the public. Aptiv Central Electric Co., Ltd. combines new energy and autonomous driving related products to popularize the future of travel to young car fans.
The experiential and cultural tourism booths have become the most popular interactive areas for car fans and tourists. Xiao Jiang, a car fan, patiently queued up for an hour in the Anting Cultural and Creative Zone, and got his wish to bag the cultural and creative peripheral products of each booth one by one. "Cultural and creative products that combine automotive elements and traditional intangible cultural heritage elements are particularly rare, such as the medicine spot cloth printed with car patterns in my hand, which is specially designed for the F1 Chinese Grand Prix, which is very collectible. Xiao Jiang said.
The interactive VR equipment of the automotive metaverse brought by Weitu Technology became a major focus of the scene, and visitors were immersed in the exciting F1 track through VR glasses and controllers, and freely explored the driving feel of various models. The immersive experience leaves every fan hooked after the experience.
"The theme of our product this time is 'Metaverse + Automobile', and the number of visitors who came to experience it on the first day of the opening was nearly 200, which had a good effect on the promotion of our products and allowed people to see the infinite possibilities of the combination of automotive technology and virtual reality technology. Wang Lei, manager of Weitu Technology, said.
The international stage of F1 racing has allowed the products of many new consumer companies to gain high exposure. The black tomato drink of Shanghai Desert Ziguang Ecological Technology Co., Ltd. was "swept away" by tourists as soon as it was launched, and dozens of types of soda on display in Lemon Republic were favored by young tourists because of their "high-value" packaging design.
In the outdoor zone, UPPERVOID, a new consumer brand from Shanghai Tongji Economic Park, perfectly combined with GOODBRAND's outdoor equipment and car culture, allowing its brand official account to add a large number of fans.
Chen Limin, deputy general manager of Shanghai International Automobile City Tourism Development Co., Ltd., said that the F1 China Grand Prix is a racing feast and an important stage to showcase the industrial development and innovation achievements of Jiading. ”
Correspondent: Wei Mingkai
Editor: Wu Lirong