Is there a gender in the car? Or is it a false proposition for women to use cars?
Women's car buying has always been a controversial topic. Many models feature scenes, such as housewives picking up and dropping off their children to school, and dads taking the whole family on trips in the car. Once it comes to the specific "women's car", the car companies seem to have discussed the collective crotch pulling, except for festivals like March 8, which will basically become dumb.
Why? Because it's so hard.
When women buy things, they often "want and want". For example, if you open Xiaohongshu, there are many girls sharing good things with good looks and easy to use, and the number of likes is quite high.
It is conceivable that when girls buy new energy vehicles, they naturally do the same: they not only want the vehicle to be good-looking, but also want it to be easy to drive, to be comfortable, and at the same time not to ignore safety......
TURNING OUT THOSE CARS THAT ARE IDENTIFIED AS POPULAR WITH GIRLS, MINI COOPER, PORSCHE 718, MERCEDES BENZ C, AUDI A3, ETC., BASICALLY MEET AT LEAST TWO OR MORE NEEDS. If you search for a girl's favorite car from platforms such as Xiaohongshu, another "niche model" will always brush up on its presence - the Volvo XC40 from Northern Europe.
Don't row away, you listen to my explanation, and promise to buy a more suitable car for the girls around you in the future.
First of all, the XC40 from Northern Europe has an innate advantage in appearance.
Miraculously, Nordic products have their own beautifying effects. From IKEA to Volvo, if you want to impress female consumers, good looks are the "stepping stone".
In terms of exterior design, the XC40 is in place, it adopts Volvo's classic family design language, "Thor's hammer" headlight cluster, Nordic Tomahawk's taillight cluster, are design highlights. At the same time, many people overlook its side proportions, the large wheels create a sense of power, and the rigid and soft body lines bring a full sense of security.
In the interior part, the XC40's simple Nordic style attracts users, and at the same time, it shows a good texture in details such as the passenger trim plate and crystal gear handle.
You said that the details of using these blingblings are opportunistic, and guess what, it is a coincidence, many car companies really can't learn.
When it comes to the experience of using a car, many car companies will not know it.
Remember, women are mostly sensual.
If you agree with this premise, then let's take a look at what the XC40 does.
First of all, the XC40 in the hands of the goddess had to be rigorously tested by the "nose team" in the Volvo factory. The new car doesn't smell right, so it has to be rebuilt.
What formaldehyde, benzene, toluene, acetaldehyde, acrolein and other harmful substances in the XC40 car, the content in the car is almost 0, and the CLEANZONE system can make the air quality in the car 20 to 100 times cleaner than the outside of the car in 7 minutes!
Volvo knows that the sensitivity to smells makes it difficult for sensual women to refuse.
At the same time, the Harman Kardon audio of XC40 also adopts the world's first Air Woofer patented technology, which can perfectly interpret different types of music such as pop, classical, and rock, and with active noise cancellation, where is the cockpit, this is the mobile concert hall.
Some people say that a car is a car, don't fix these floating clouds. Then please look at the previous words again, women are sensual. There is a fresh environment, there is a gentle voice, how can such a car refuse?
The whole system is equipped with a city security system as standard, and the goddess is guarded.
If the above is not understood, then it is common sense that girls need to be protected. Driving on the road every day, facing the traffic, the higher the safety level, the better.
And safety is deeply rooted in Volvo's brand DNA. The XC40 passenger compartment features a reinforced design, a collapse energy absorption protection system, and an efficient crash buffer zone to minimize personal injury. It is equipped with a city security system as standard, and when the user encounters a sudden situation on the road, the city security system will quickly intervene and take the initiative to take braking measures to reduce injuries.
This is Louis Lane's Superman boyfriend, this is Peggy Carter's Captain America, this is Pepper Potts's Iron Man, with such superpower protection, what are you afraid of?
Many car companies don't understand that women are not picky when buying a car, but an extension of the importance of quality of life. In many cases, if the details are done well, they can also be favored by girls, and the sales are not to be doubled? Volvo XC40 has handed over a beautiful answer sheet with its high appearance, high quality and high safety. Such a Volvo XC40 is a proper all-round travel goddess car.