Hey, netizens, have you heard? Recently, there is a big news that makes me jaw-dropping, that is, the well-known home appliance giant, Midea, has quietly become a "hidden landlord" in the real estate industry! This cross-border play is too slippery!
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For a long time, we have known that the competition in the home appliance industry is fierce, and the giants of Midea, Gree, and Haier are all competing for each other, so it is not lively. But who would have thought that Midea was not satisfied with being the king in the home appliance industry, and also stretched out its hand to the real estate market that seems to have a low threshold. This operation is really admirable!
To be honest, when I first heard the news, I was a little skeptical. After all, home appliances and real estate, these two industries seem to be incompatible, how can they cross borders? But when I took a deeper look, I found that things are not so simple.
First of all, Midea's achievements in the real estate field are not blown. According to reports, Midea Real Estate has risen rapidly in just a few years, with soaring sales, and even entering the top 30 real estate companies in China! This achievement is not something that any cross-border player can easily achieve.
Moreover, Midea Real Estate has also invested heavily in land reserves. They hold 90,000 acres of land in their hands, which is a real resource! With these lands, Midea Real Estate can be said to be like a fish in water in its future development, and it can swim as much as it wants.
Of course, Midea Real Estate can achieve such results, and it is inseparable from the strong support behind them. Midea Group's annual profits from home appliances are considerable, which not only provide financial support for the development of Midea Real Estate, but also endorse its brand and increase market trust. This model of mutual support allows Midea to be like a fish in water in cross-border development.
However, as soon as this incident came out, netizens exploded. Some netizens feel that Midea's move is really wonderful, not only broadening the scope of business, but also achieving diversified development, which is simply a business wizard. However, some netizens expressed concern, believing that Midea's move may distract and affect the development of the home appliance business.
To be honest, I'm a little unsure. On the one hand, I think Midea's cross-border development is indeed very courageous and visionary, but on the other hand, I am worried that they may lose sight of one or the other, affecting their core competitiveness.
But then again, the business world is always full of variables and possibilities. Since Midea has chosen this path, they must also have their own considerations and plans. We, as bystanders, can only wait and see how far they can go and how far they go.
In short, this cross-border development of Midea is indeed eye-catching, and it has also brought us a lot of inspiration. In this ever-changing era, only by constantly innovating and trying can we maintain competitiveness and win the market. I hope that Midea can go wider and wider on the road of cross-border development and bring us more surprises!