Hello everyone, I am an e-commerce V
Many novice Douyin stores will have a lot of problems after they are opened.
For example, why can't my store operate normally after it is opened?
For example, why does my store still generate orders from remote areas? Postage is very expensive!
For example, why can't you find a talent to cooperate?
and many other reasons, the reason for these situations is that your store infrastructure is not built well.
Many novices open a Douyin store and start to select products on the shelves to operate their own stores, this step is wrong, we need to build the foundation of our own store before selecting products.
Today, let's talk in detail about what infrastructure we need to do after the store is opened:
(1) Why can't the talent bring our products?
If you say that the influencer can't bring our products, it means that your store's selection alliance has not opened, or your store has closed the selection alliance due to violations.
The newly opened Douyin store must open the selection alliance as soon as possible, because the new store can open the selection alliance without threshold.
If your featured alliance has been opened, then you need to maintain your store experience score to avoid major violations that lead to the closure of the featured alliance.
(2) Bind an official account
If the current Douyin store is not bound to an official account, the store will not be able to operate normally, so we need to bind an official account after the store is opened.
The process is very simple, in the Douyin store-store-store official account management here, click "Go to bind", and bind your real-name Douyin account.
(3) How to place an order in a remote area?
Because when our store first opened, it was free shipping nationwide by default, including remote areas, of course.
After we open the store, we need to set up a new shipping template, that is, a shipping template that does not provide free shipping in remote areas, or directly restrict remote areas from not shipping, so that there will be no orders in remote areas.
(4) Do I want to open freight insurance?
Freight insurance can be opened according to the situation of the store, and the store can help the conversion of goods, especially the new store can be opened.
If you say that your store has more orders in the later stage, then the freight insurance can be selectively opened according to the return rate of the product.
(5) Complete the tasks of the novice period
The newly opened Douyin store needs to complete the novice period task, otherwise your store will be in the novice period, and the store will have a limit of 1,000 orders.
We just need to find the novice tasks, and then complete the tasks one by one.
After the foundation of the store is built, we can select and operate normally.
I am Xiao V, a post-90s generation who has been doing e-commerce for 7 years I currently focus on Douyin small store or video number small store, obsessed with e-commerce and silent experience, proficient in product selection logic and platform rules, familiar with e-commerce team management, and now has a team of 70+ people!
There is a specialization in the art industry, and if you have questions, you should ask experienced people for advice, and you will quickly rise yourself without shame in asking.
Official account: E-commerce small V