On June 28, 2023, 3,287 Kia Made in China models were loaded and set sail at the Ro-Ro Terminal in Dafeng Port Area of Yancheng Port, heading to 19 countries, including Mexico, the Philippines, Saudi Arabia, and Chile. It is worth noting that in the lineup of export models, Yueda Kia's new model - Setus also ushered in the first overseas since its domestic launch in April this year, and its excellent product performance and excellent quality have been recognized by the global market.
Thanks to the addition of Setus to the export lineup, Yueda Kia exported 8,664 vehicles in June. So far, the cumulative number of vehicles exported in 2023 has reached 26,157 units. This not only marks that Yueda Kia's export business has entered a stage of rapid growth, but also further demonstrates Yueda Kia's determination and action to take root in the Chinese market and smooth the international and domestic dual circulation.
In recent years, under the influence of core shortage and rising raw material prices, the resilience of China's automotive industry supply chain has won global attention. Many automakers around the world have also chosen to set up factories in China to increase their overall sales in the global market.
As a joint venture car company that has been deeply involved in China for more than 20 years, Yueda Kia is well aware of the importance of the Chinese market. With the strong support of Yancheng City's policy, Kia Global has also continuously increased its investment in the Chinese market, and with the strong support of Yancheng City's policy, it has promoted the construction of Yancheng Plant into a global export base, providing continuous impetus for Kia's global high-quality development, promoting domestic sales through export sales, building a new development pattern of internal and external dual circulation, and contributing to the development of Yancheng's automotive industry.
It is worth mentioning that expanding overseas exports is a key step for Yueda Kia to increase the start-up rate of its factories and improve profitability. Starting with this "going to sea" set-off, Yueda Kia will continue to increase the export scale of Setus and provide a strong boost for the expansion of overseas exports. It is reported that in the second half of the year, Yueda Kia will also increase the export of K5 models, further expand the export models to 4 models, achieve an average monthly export of more than 10,000 units, and plan to export more than 100,000 units throughout the year, ranking in the forefront of joint venture brand exports. In addition, Yueda Kia plans to continue to increase the number of models exported in 2024 and increase the annual export scale of the Yancheng plant to more than 200,000 units by 2026.
At present, with the acceleration of domestic new energy vehicles to go overseas, China's automobile exports have ushered in explosive growth, and in the first quarter, it has overtaken Japan to become the world's largest automobile exporter. It is believed that in the future, the continuous expansion of Yueda Kia's export scale will also contribute a stronger force to the steady development of China's automobile exports.