As the saying goes, one misstep becomes a thousand hatreds, and a cup of Internet celebrity cat is a typical example.
A video posted on the Internet about picking up a student's winter vacation homework abroad was exposed to false marketing.
Soon after, he was warned and punished by law enforcement officials, and the platform also banned the cat cup because of this video.
An Internet celebrity with tens of millions of fans is so cool, but in fact, this is all a cat's own doing.
In mid-February, an Internet celebrity cat with tens of millions of fans on the Internet posted a video on the Internet.
In a foreign country, a waiter picked up a student's winter vacation homework and handed it over to the cat to find its owner.
The two people in the video were full of words, and they also clearly informed everyone that the owner of the homework was a student named Qin Lang.
This video caused a large number of onlookers to eat melons, and under the influence of the cat, they began to lose and find.
But everyone searched for many possible schools, but they couldn't find this student named Qin Lang.
With the spread of the video, coupled with the influence of tens of millions of fans of Maomu, more and more people have joined in.
As the incident became more and more popular, in the comments on this video, some people claimed to be Qin Lang's relatives.
This also made netizens convinced of the authenticity of this matter, which directly caused a frenzy of the whole network to find Qin Lang.
Seeing that the video was so popular, Mao Cup also updated the "sequel" about this incident shortly after.
In the "sequel", Mao Yi also directly claimed that he had contacted Qin Lang's mother.
In order to increase the trust of netizens, a screenshot of the chat record between himself and Qin Lang's mother was also attached.
But kind-hearted netizens never thought that this was a fake video.
On April 12, according to the report of the relevant department:
The internal investigation and external investigation of the video "Picking up a student's winter vacation homework abroad" confirmed that it was false information.
The video is a video transcript shot by Cat Cup and the team, and it is fabricated out of thin air.
The workbook in the video was only purchased by the photographer himself, and there was no existence of Qin Lang, a student.
Due to the release of this video, it has occupied a lot of popularity on the Internet and has repeatedly appeared on hot searches.
Many enthusiastic netizens are also out of good intentions, and have looked for this "winter vacation homework lost".
This has already caused a very bad impact, which is to occupy social resources and consume everyone's goodwill.
After being warned and punished by the relevant departments, Internet celebrity cat also released an apology video.
This video was posted in less than a day, and the account of Mao Cup lost hundreds of thousands of fans across the network.
Although he has lost a lot of fans, it is also commendable to have such a positive attitude of admitting mistakes.
People are not saints and sages, who can be without fault, and it is harmless to change their mistakes, and it seems that the cat can recognize his mistakes.
It would be great if Cat Cup could use its influence to spread more positive energy in the future.
But is the apology of the cat from the heart, or is it forced by the pressure of public opinion?
Since then, the video of "picking up a student's winter vacation homework abroad" has also been regarded as a typical criticism by the Ministry of Public Security.
It seems that the traffic road of these Internet celebrities will not be so easy in the future, and the relevant departments will increase their efforts.
In this false marketing incident of Mao Cup, netizens followed Mao Cup out of kindness and were dizzy.
Fortunately, this was debunked by the relevant departments, otherwise everyone would still think that Mao Mou is a person who "picks up money".
Subsequently, the platform also carried out relevant punishments, and the account of Mao Cup was banned from following.
But even so, the video of "Looking for Qin Lang" that she previously posted on the whole network has not been deleted.
has poked such a big basket, and did not delete the source in time, but left the video on the major video platforms.
This made the sincerity of the cat's apology also drawn a big question mark, and then the account was completely banned.
This behavior of the cat can already be called rumor-mongering, which will have a great impact on society.
Create information without any basis to obtain traffic or achieve some kind of benefit, which seriously affects the social atmosphere.
I really have to sigh that these Internet celebrities can really do anything for traffic.
However, similar things happen every day, and it is urgent to rectify the Internet environment.
With the development of the Internet, there are more and more Internet hotspots, but the authenticity of these hotspots cannot be guaranteed.
Nowadays, netizens' evaluation of a cup of cat is also indescribable, and many people say bluntly: Afraid!
I have to say that the cat cup has come to this day, and this world is really self-inflicted, and it can't live!
Similar to this cat cup, the incident of "picking up a student's winter vacation homework abroad" is often staged.
Behind this rumor-mongering time is the best response to the chaos of the online environment.
I believe you can also find that there are comments under many hot videos: "Wait for the follow-up." ”
This behavior is also a defensiveness of the Internet today, and doubts about its authenticity before the announcement is issued.
Some self-media organizations give up the bottom line for the sake of traffic and hype it up, but they never think about the serious consequences it brings.
Over-consuming the kindness of netizens, as well as wasting social resources on meaningless things.
In the future, the relevant departments must strengthen the regulatory system and make these unscrupulous self-media pay the price in accordance with the law.
The incident of "picking up a student's winter vacation homework abroad" also reflects the proliferation of false marketing on the Internet.
The fake "Qin Lang's family" in the comment area, the "robot" in the live broadcast room, and the "praise with pictures" of the merchants.
These are all different forms of false marketing, making it difficult to distinguish between the real and the fake.
The use of dark means to make profits, and even an industrial chain has been formed, and there are many so-called "water army companies".
It has to be said that the Internet is really a double-edged sword, and the phenomenon of rumor-mongering also reflects the extremely low cost of Internet crimes.
In this era of information explosion, the Internet is the only way for most people to obtain information.
These undesirable online behaviors can spread quickly and cause significant impact.
If the butterfly effect is triggered, many worse events may be spawned, and even public opinion will be triggered.
I believe that everyone is familiar with the power of public opinion, and in serious cases, it can even endanger the lives of others!
The incident of "picking up a student's winter vacation homework abroad" is a wake-up call for us.
If we want to prevent this from happening, we need the power of the law and even everyone.
When we usually accept Internet hotspots, we must be cautious and do not blindly fall into the trap of self-media.
In the case of no official announcement, don't blindly follow the crowd! Always keep thinking!