Some time ago, the CEO of RNG revealed in an interview that RNG is now experiencing a huge debt crisis, the club has no money, and needs to rely on fan crowdfunding to save it. Just a few days after the interview, RNG also arranged a live broadcast at the speed of light, and this live broadcast was still a paid live broadcast, and the membership cards sold were quickly sold out.
First of all, before RNG started broadcasting, the official blog announced that it would open a paid live broadcast, and you can enter the live broadcast room by paying 9.9 yuan, participate in the 5-minute lottery, and get the player's card.
After that, the live broadcast time is up, and RNG also starts broadcasting on time, with a 1-minute trial time, and you need to pay to continue watching RNG's live broadcast after the trial is over.
During the live broadcast, the CEO of RNG also said: "We will definitely not sell LPL seats! Could it be that if we sell LPL seats, the world will be fine? LPL lacks a spoiler like Bai Xing, and needs such a reckless teenager. And admitted: the investment cost of RNG in the spring game is the top three in LPL, but it has not achieved good results, and everything RNG does is to win!
Then the live broadcast entered the main topic, that is, the membership card of RNG was launched, and the membership card has a total of 3 gears, the highest is the black gold card, the black gold card enjoys the shareholder rights and interests similar to the club, and there are 2 times a year You can give opinions to the club, participate in decision-making discussions, you can also check the contract under the condition of signing a confidentiality agreement, participate in the training of the players, get close contact with the players, and you will get RNG peripherals worth 2200, such as dolls, mouse pads, In addition, black and gold card members can also visit the club as many times as they want, and the club's related activities can be participated. The price of the black gold card was 1999, limited to 100 copies, and it was sold out at the moment of sale.
In addition to the highest-level Black Gold Card, there is also a Platinum Card in the lower tier, which can participate in a decision-making discussion once a year, with a limited-time discount of 699 a year, and a Platinum Card 99 a year, and the Platinum Card can only experience training once a year, as well as participate in various club-related activities.
To be honest, if you are really rich and really love RNG, the black gold card can indeed be rushed, after all, you can participate in the decision-making of the management, and you can also communicate face-to-face with the players to understand the situation of the training match, which is indeed a problem that most fans are very concerned about, to put it bluntly, you can manage the team with fans. And being sold out after 1 second of the sale also shows that even if the RNG results are unsatisfactory now and the loss of star players is serious, there is still enough fan base, and the sales volume is close to 1 million on the day of the broadcast.
If these rights and interests can really be fully realized, it must be worth it for fans, but I am afraid that it is one thing to say it, and it is another thing to do it, and there will be disputes in the future, especially if you want to sign a confidentiality agreement, in case you lose your fans or don't pay attention to e-sports, the news leak will be blamed on the fans, and it is likely that there will be a lawsuit again. Of course, one is willing to fight and one is willing to suffer, there is nothing to blame, this is indeed a new exploration of monetization methods, I can only wish RNG can really use this to solve economic problems, and I also hope that the summer competition can play a good result, the e-sports club should still be the first in the results, and it will definitely not last long if you only go to traffic and the fan circle.
So, do you have anything to say about this matter? Welcome to leave a message in the comment area to discuss.