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Three sheep dismissed the internal big anchor! single-digit traffic, dismal sales, and Brother Yang's live broadcast was lost
In the rivers and lakes of online live broadcasting, every turmoil can be a great change. Three Sheep Company used to be the darling of countless netizens, attracting many viewers to wait day and night with its colorful live broadcast content and distinctive personality anchor group, creating one sales miracle after another.
Brother Yang, a former Internet celebrity, frequently appeared in the live broadcast room, but with extremely disappointed eyes, facing a few viewers and sales. This scene is undoubtedly a huge blow to the three sheep.
Highlights revealed: the dual dilemma of traffic and sales
In the live broadcast industry, traffic and sales are important indicators to measure the value of an anchor. According to reports, the live broadcast traffic of several big anchors of Three Sheep Company has recently fallen to single digits, and sales have also shown a dismal picture. This is undoubtedly a huge blow to the company and a severe test for the career of the anchors.
Brother Yang, as one of them, once had a boom in the live broadcast room, but now he is facing unprecedented loss. The audience has left, and the former glory is gone, and the reasons behind this are worth pondering.
Traffic crisis: The reality of live streaming is cruel
There is no wind and no waves, and the three sheep company continues to have big anchors terminate their contracts and leave, and there are undoubtedly thought-provoking reasons behind it. From Qiao Mei's high-profile departure to Brother Zui's silent exit, why did they, who have brought countless glory and traffic to the company, choose to say goodbye in the golden age of the three sheep?
The cruelty of the market makes people have to consider, in the era of traffic first, is the company too much to pursue short-term interests and ignore long-term development and talent training?
The number of viewers in the live broadcast room fell to single digits
The live broadcast room used to be a hot place for anchors to show themselves and netizens to interact and communicate, but now, in Brother Yang's live broadcast room, the number of viewers is miserable, and the thousands of empty alleys in the past have become crowded.
The traffic figures in the live broadcast room can almost be described in single digits, and it is conceivable that an anchor who once shook people's hearts with his personal charm is desperate and helpless at the moment.
Dismal sales: the ruthless baptism of market competition
What's even more surprising is that not only the number of viewers is lonely, but also in terms of sales performance in the live broadcast room, Three Sheep Company is also facing unprecedented challenges.
In the live broadcast room, Brother Da Yang tried his best to cheer up and promote goods, but the sales volume was declining all the way, compared with the glory of the past, it was embarrassing. If the decrease in the number of visitors is accidental, then the continued sluggish sales performance is inevitable.
What do netizens think about this
Suspicious internal turmoil
Not surprisingly, in the Three Sheep livestreaming empire, there is gradually a word of mouth grabbing gossip – and the accumulation of internal contradictions and problems may be a key factor in contributing to these changes.
Regarding the doubts of the outside world, until now, the three sheep have not officially given an explanation and explanation. The three sheep need to face up to the internal contradictions, otherwise it will not only be the loss of anchors, but also the loss of brand reputation and user loyalty.
The survival crisis of the live broadcast industry
With the exposure of the incident, the discussion about the live broadcast industry has become more and more intense. The three sheep who once became the top in the industry with their unique live broadcast model are now facing the double blow of traffic and sales, which has undoubtedly become the epitome of the survival crisis of the live broadcast industry.
Whether this indicates that the live broadcast industry will usher in a deep reshuffle, so as to transform and upgrade, is a question worthy of everyone's common consideration.
Under the industry change: where is the future of live broadcasting?
What kind of dilemmas and challenges are hidden behind the rapid rise and popularity of the live broadcast industry? For a while, questions about the three sheep and their live broadcast mode have been raised, and people are paying more attention to the deep industry problems behind them.
I would like to express my views on the "plum vegetable button meat" incident of the three sheep and Brother Yang. When faced with problems, we should stand up bravely and face up to our "family"!
For this problem, we should actively make up for the mistakes we have made, because when our three sheep and Brother Yang made mistakes, the family members are out of trust in us and support us, we can't deal with this problem in a delaying way, this way is ineffective!
So, what are your thoughts on this?