Under the fierce market competition, the sales gap between different brands continues to widen, and the brand head effect is becoming more and more obvious. Recently, a number of new EV manufacturers announced their sales in March and the first quarter of 2024. According to the data, from January 1 to April 7, 2024, the cumulative sales volume of the entire Hongmeng Zhixing series was 93,200 units, leading the sales list of new power brands in the Chinese market.
Among them, the new M7, as a phenomenal popular model under Hongmeng Zhixing, won the sales championship of the new car-making force in March in the newly released China Automotive Digital Research Rankings. For a long time, with the hard core power of "large space, great wisdom and ultra-safety", the new M7 continues to provide users with a more comfortable and relaxed travel experience.
The strength of intelligent driving is leading in an all-round way, and the new M7 is getting better and better
As a brand that has in-depth cooperation with Huawei, Wenjie has been given the label of "intelligent" since its birth. It is precisely because of this that the new M7 can be recognized by users. According to the data, the new M7 has exceeded 174,000 in the 7 months since its launch, ranking first among new forces and second in the whole brand, and from January 1 to April 7, 2024, the new M7 will continue to occupy the TOP3 in the cumulative sales list of luxury models in China.
Among them, the new M7 intelligent driving version equipped with HUAWEI ADS 2.0 high-end intelligent driving system has been praised by users for its strength. According to statistics, nearly seventy percent of the new M7 users have chosen the intelligent driving version when buying a car.
In March this year, the new M7 intelligent driving version of Wenjie pushed another blockbuster OTA upgrade, and the upgraded HUAWEI ADS 2.0 supports NCA intelligent driving navigation in urban areas without relying on high-precision maps, truly realizing that the intelligent driving navigation system can be activated on urban roads, provincial roads, and rural roads across the country without relying on high-precision maps, truly achieving the characteristics of "the whole country can be opened, and roads can be opened".
The ability to achieve mapless intelligent driving nationwide is mainly due to the fact that HUAWEI ADS 2.0 uses the BEV perception network and the industry's first GOD network to realize the real perception of the physical world and match the navigation map with the real road, which can be said to open up the "God's perspective" for the vehicle. In the actual experience, the driver only needs to set the navigation route in advance, and without too much intervention, they can easily and safely reach their destination.
In addition to its excellent intelligent driving ability, HUAWEI ADS 2.0 also has excellent self-learning ability. Through intelligent driving interactive game algorithms, anthropomorphic intelligent driving algorithms, etc., the new M7 can continue to learn the user's driving habits, and truly has the driving ability of an old driver, so that intelligent driving is better and better.
A more intelligent interactive experience, full of entertainment experience and travel fun
With Huawei's deep empowerment, it has not only achieved an overall leadership in intelligent driving, but also performed well in intelligent cockpit and intelligent safety. By carrying HarmonyOS Smart Cockpit 3.0, the seamless connection of multiple products in the whole scene is realized, and the user opens the corresponding address through various APPs in the mobile phone, and after getting into the car, the address information in the application can be transferred to the car machine map, eliminating the tedious steps of users getting on the car and opening the map and then searching.
At the same time, it is equipped with the HUAWEI MagLink® in-vehicle interface, which can be connected to realize multi-device linkage with the intelligent cockpit system, providing more entertainment and information services for rear passengers, and providing an immersive intelligent interactive experience. In addition, the new M7 itself has the characteristics of large space, so that the new M7 has achieved an all-round leadership in intelligence and comfort, and the travel life is more relaxed and comfortable.
Winning the sales championship for 3 consecutive months, winning the recognition of more than 174,000 users in 7 months on the market, and understanding the TOP2 SUV sales list of the Chedi APP in the past six months, these data are enough to verify the strong strength of the new M7. Entering April, a new round of competition in the new power market has quietly begun, but it is believed that for the new M7, which has the core competitiveness of "big space, big wisdom, and super safety", it may achieve continuous sales growth and once again show excellent performance that is the envy of peers.